Amanda Brentlinger, Mba Email & Phone Number

Louisville, KY, US

• A brand leader developing product and marketing business plans to drive brand volume, profit, and share in the markets
• Manages a $2M budget for national displays by working with region sales managers, shopper marketing, contract channel, and displays team to drive brand profit and execute great showroom experiences
• Leads partnerships with digital, advertising, and social teams to execute and enhance the brand story
• Creates and executes the communication strategy to 6,000+ customers with a 96% email open rate, driving dealer sales and brand awareness
• Drives strategic positioning from competitive dynamics and consumer insights by interfacing with the customer marketing team, consumer insights team, and sales team to enhance brand performance

Louisville, Kentucky, US

• Developed and activated marketing strategies to deepen awareness and engagement regarding Humana’s products and services with brokers, consultants, and plan sponsors
• Built event strategy campaigns with a multi-tactical approach that increases business awareness and exceeds industry data benchmarks
• Created branded content that promotes a competitive advantage of Humana’s value proposition, products, and service capabilities for potential clients and their retirees
• Drove competitive intelligence and research strategy for the business
• Managed external resources and vendors by collaborating cross-functionally and throughout the organization

Louisville, Kentucky, US

I created opportunities for agents to grow their local relationships on a national level. During my time in this position, I worked with national-level partners through sponsorship and community events for agents who received the tools and resources they needed to feel confident when pitching Humana Medicare to consumers. I worked closely with our.

Louisville, Kentucky, US

Marketing Analyst for the Sales Channel Marketing Team under Consumer Acquisition. I coordinated go-to-market events around the country, promoting our agent engagement. I worked on the Agent Engagement team creating content for Humana’s agent podcast series, national webinars, agent testimonials, and agent round tables. I executed the content creation of.

Cincinnati, Ohio, US

• Updated various social media platforms to keep public informed about upcoming events and news
• Attended weekly meetings to discuss new and current opportunities for the marketing side of the Ballet
• Helped plan and worked numerous events, including Ballet & Beer - an event designated for public to get an inside look of upcoming season productions
• Wrote stories about dancers and choreographers for specific productions

US

• Attended Trade Screenings at local theaters and retrieved feedback from movie theater owners and goers
• Researched promotional capabilities and organized events around the region to create awareness of upcoming major motion films
• Attended and worked promotional screenings to promote films before release dates
• Attended conference calls to discuss film promotions/events
• Pitched ideas for events for upcoming film

Highland Heights, KY, US

• Played pivotal roles in the planning/coordination of events internally and externally in NKU’s College of Informatics
• Created weekly communication plans to meet the needs of the COI’s leadership team
• Produced and updated content for COI’s social media sites and websites daily
• Interviewed students, faculty, and staff for feature stories that will be published on the COI website
• Created semester newsletters to touch on the accomplishments within the COI

Masters, Business Administration

Bachelor Of Arts (B.A.) Public Relations, Bfa Musical Theatre, Public Relations, Musical Theatre