Amanda Brobyn Email and Phone Number

Self-employed Communications and Media Consultant, Copywriter, Editor, Author, Digital Marketer, and skilled in Business Development.Current contracts include Financial Justice Ireland and the Centre for Global Education.Most recent previous contracts include CCEA (Council for the Curriculum, Examinations & Assessment), British Council, NICVA, Standard Utilities, Danske Bank, McKeever Hotel Group, and Dundee Group.MA in Media & Film Production, with short film/TV ad campaign… Show more Self-employed Communications and Media Consultant, Copywriter, Editor, Author, Digital Marketer, and skilled in Business Development.Current contracts include Financial Justice Ireland and the Centre for Global Education.Most recent previous contracts include CCEA (Council for the Curriculum, Examinations & Assessment), British Council, NICVA, Standard Utilities, Danske Bank, McKeever Hotel Group, and Dundee Group.MA in Media & Film Production, with short film/TV ad campaign expertise.Media trained.Deliverer of Brand Management and Brand Awareness Coaching.Author of numerous business and corporate Communication Style Guides, with full communication transformation consultancy including project delivery and rollout/implementation.Qualified scriptwriter and longlisted as BAFTA Rocliffee nominee.Author of 4 books, traditionally published through Poolbeg Press, Dublin. Show less

Copywriting, Scriptwriting, Ad campaign production, PR & Media placement, Brand Management, Publishing and editorial services, Digital Marketing consultancy/SEO.

Supporting NICVA with communications output during Covid-19, through eNews, social channels, emergency updates and sector collaboration. Working with NI's Voluntary and Community sector, government, Emergency Leadership Group (ELG) and supporting NICVA in taking the lead in communications between the ELG and the voluntary sector during the coronarivus pandemic.

Reporting to the bank's CEO, Kevin Kingston, and managing a team of copywriters, I led the bank in a change and transformation program to redefine their customer-facing communications and internal comms. I co-wrote, edited and rolled out an in-house comprehensive style guide to support the wider bank's communications output. I worked with Stakeholders, Legal & Compliance and engaged with a number of external agencies to produce contemporary communications, including design, and organised… Show more Reporting to the bank's CEO, Kevin Kingston, and managing a team of copywriters, I led the bank in a change and transformation program to redefine their customer-facing communications and internal comms. I co-wrote, edited and rolled out an in-house comprehensive style guide to support the wider bank's communications output. I worked with Stakeholders, Legal & Compliance and engaged with a number of external agencies to produce contemporary communications, including design, and organised communication forums to gather industry insight and perception before driving and embedding cultural change into the bank as a whole. I implemented Danske Bank's first ever 'Communications Style Guide' to align the new voice across all customer touchpoints, as well as leading in the provision of training - and online support through CBT intranet training and features - through classroom workshops, branch conference calls, and presentations at senior leadership meetings. Show less