Amanda Busch Email & Phone Number

San Francisco, California, United States

• Lead, develop and inspire team of 8 Producers; oversee marketing content across all digital vehicles.
• Manage day-to-day creative operations across digital vehicles to ensure that scope and schedule expectations are clearly defined, resourced appropriately and launched successfully for all digital marketing projects.
• Responsible for resource planning and capacity management for all digital marketing content; partners with Sr. Director & Creative Operations to determine project… Show more
• Responsible for resource planning and capacity management for all digital marketing content; partners with Sr. Director & Creative Operations to determine project management and capacity tools to utilize across Ecom.
• Created the Intake & Prioritization process for new projects; leads the Intake meeting with functional marketing leads including the CBO to ensure projects are prioritized and resourced, communicates project status and.
• Created the Daily Creative Review process; ensured the daily agenda was updated and time slots were assigned, facilitated the review of all digital creative with the CBO to receive feedback and/or approval, and.

San Francisco Bay Area

• Lead & develop a team of 4 Producers, promoting two team members across various levels; oversee seasonal campaigns from scheduling to execution, create process efficiencies & act as escalation support.
• Drive pre-season and seasonal pipeline schedules including brief intake, assessing scope, scheduling and resourcing for new projects in digital channels; partner with retail & print cross-functional teams to drive.
• Lead business process & pipeline… Show more
• Lead business process & pipeline evaluation for effectiveness, design process evolution and drive change for progressive operational improvements.
• Anticipate, negotiate change and effectively communicate to key stakeholders ensuring flawless execution of deliverables while maintaining project timelines.
• Partner with photo, merchandising & operations teams to document a holistic digital photo planning pipeline capturing seasonal timelines and deliverables for product and marketing photography shoots.

• Led & developed a team of 20 Producers; overseeing digital content & product production for Sephora.com US & Canadian sites across all platforms.
• Drove best in class client experience through site enhancements strategy development in partnership with Product Management, Site Marketing, Merchandising & Creative teams.
• Oversaw tool enhancements & upgrades to drive process efficiencies & ensure flawless execution of site content & product set up.
• Drove evolution & roadmap of the… Show more
• Drove evolution & roadmap of the Adobe DAM to manage store & digital content; lead company-wide adoption of the tool.
• Drove creation of new pipeline for quick-turn, reusable content across site, email & digital marketing platforms. Show less

San Francisco, CA

• Led & developed a team of 4 Producers; oversaw weekly product launches, site/tool improvements & acted as escalation support.
• Partnered with Product Management to build requirements, drive timeline & track milestones for execution of site & tool enhancements.
• Drove & facilitated the development, strategy & execution of product & assortment set up policies with cross-functional partners.
• Developed & led weekly process to assess resources & capacity across Production, Photo &… Show more
• Developed & led weekly process to assess resources & capacity across Production, Photo & Editorial teams for weekly product refreshes. Show less

San Francisco Bay Area

• Led & developed a team of 4 Producers; oversaw successful campaign execution, site/tool improvements & acted as escalation support.
• Led cross-functional business processes evaluation for effectiveness & potential improvement & drive change across teams.

San Francisco Bay Area

• Managed team of 3 Producers; collaborated with direct reports as first line of support for cross-functional teams within Old Navy Online to triage website & tool issues.
• Served as brand Project Manager to deploy website & tool enhancements & bug fixes.

• Drove milestones for large-scale marketing campaigns partnering with cross- functional owners within the brand.
• Tracked progress of deliverables on seasonal calendar, notifying teams of any issues or delays in schedule along with providing effective solutions for managing roadblocks.