Amanda Crocker Email & Phone Number

Lufkin, Texas, United States

Lufkin, Texas, United States

Lufkin, Texas, United States

* Coordinates retention efforts, market and promote investor services and benefits, and assist the Chamber President & CEO in meeting the organization's short term and long range membership goals and objectives. * Acts as the key person for membership retention and membership awareness. * Conducts investor development programs as directed, TRC Campaign annually.* Encourages investor participation in Chamber events and on Committees. * Coordinates and enhances New Member Receptions (orientations) - works with the Director of Event and Engagement. * Coordinates better usage of Chamber use of its existing database software - ChamberMaster - and develop methodology to use ChamberMaster to its fullest extent. * Contacts first-year investors prior to their annual renewal date to determine the investor’s satisfaction with their membership and encourages them to renew. * Provides staff support to manage the Investor Retention effort * Prepares appropriate materials for retention calls * Assists in developing new programs and services that specifically involve and benefit the membership * Increases the volunteer base by cultivating new and current investors

Lufkin, Texas

* Identify, develop, and maintain property sales and marketing objectives, plans, and programs* Maintain community and public affairs involvement

Denton, Texas

* Conceptualize and orchestrate marketing campaigns that effectively reinforce and build the brand image * Coordinate sponsorships that allow for diverse coverage and a strong branding opportunity throughout the community* Develop client promotions and sponsorship packages that cross print, web and social media platforms* Enhance current and create new campaigns to generate additional revenue* Design and update internal and external communication about the Denton Record-Chronicle including media kit and sales/marketing collateral* Plan, produce, sell and execute events under the marketing umbrella* Establish and build business relationships within the Denton County area* Serve as the “face and voice” of the Denton Record-Chronicle

Lubbock, Texas

* Responsible for the development, growth and management of nontraditional newspaper products such as branding initiatives, event marketing and other revenue opportunities* Planned, budgeted, supervised and executed an annual women’s expo that included stage presentations, shopping, exhibits, a luncheon with a guest speaker, fashion show and cooking show* Assisted Marketing Director with the development and execution of the Make Kids Count campaign targeting children, their families and their educational needs, as well as the Newspaper In Education (NIE) program