Amanda Getz Email & Phone Number

Neuilly Sur Seine, Ile De France, Fr

Columbus, Ohio, Us

Columbus, Ohio, Us

- Responsible for developing strategies that enhance customer loyalty, build brand affinity, and increase business profitability. - Develop, manage, and execute campaigns across the Victoria’s Secret Credit Card program. - Collaborate with partners across all business units including: marketing + leadership, Alliance Data + compliance partners, digital producers + traffic partners, creative teams across all brands, finance, and production partners.- Communicate with brand marketing teams to ensure program campaigns align with larger strategies + individual brand goals. - Evaluate campaign + program performance weekly with finance partners to thoroughly understand customer behavior and trends. - Coordinate alignment between internal legal teams and external compliance partners to determine offer details for all engagement campaigns. - Maintain close ties with production partners to establish timelines + manage budget expectations for each project.- Analyze improvement opportunities through patterning + hindsights in order to innovate + improve campaigns, engagement, + lifecycle touchpoints with the customer. - Brainstorm upcoming campaigns + engagement opportunities in order to build a roadmap for future-state planning.

Columbus, Ohio, Us

- Developed an organized, detailed, but agile process to facilitate workflow between marketing strategy, creative, visual, merchants, planning, and production.- This role is a unique position that oversees campaigns for the Victoria’s Secret Credit Card Program across both Victoria’s Secret Lingerie and PINK brands.- Intercept requests from marketing strategy partners that I translate + facilitate through the creative workflow process. - Coordinate with partners to gain approvals of creative deliverables, including routing copy, complete assets, and vendor proofs. - My strong communication and execution skills allow me to maintain and influence procedures to enhance the Traffic process and program.

Columbus, Ohio, Us

-Oversee all customer facing aspects of daily business including management of the sales team, store operations, + customer service-Analyze trends and consumer demands to evolve direction and optimize growth-Increase store sales and in-store traffic by 50%-Increase store awareness via website and email traffic-Increase social media presence by 450% in one calendar year-Spear-head influencer marketing efforts to increase brand awareness-Provide direction for brand visuals and imagery for retail locations, website, advertisements, and social media-Plan promotional strategy to increase sales between retail locations and website-Strategize new growth initiatives for future brand direction and visual identity-Execute purchase agreements for inventory including international acquisitions-Oversee new product development and timeline -Orchestrate packaging and displays for new product line-Coordinate promotional efforts to launch new product line-Launch ambassador campaign to correlate with increased awareness of new product line -Plan development and forecast customer activity for new product line -Collaborate with local businesses for events and promotions-Assist with the hiring + training of new team members

Akron, Oh, Us

As a Student Assistant at the University of Akron Department of Development my responsibilities include: • Managing updates for the members of The University of Akron community such as: marriage, divorce, and death. • Greeting patrons and visitors at the front desk, while having a knowledge of the duties and members of the office and department. • Utilizing various online sources of information such as LinkedIn and Wikipedia to identify individuals who may potentially be willing to provide the University with funds, knowledge, and resources • Populating the University of Akron's Alumni PeopleSoft database with pertinent information on these individuals

Akron, Oh, Us

•Help students define realistic education and career plans by scheduling for each semester and summer, if appropriate. •Tracking progress toward educational and career goals and meet at least four times each semester to go over the progress toward completing the planned academic program and to discuss grades.•Educate the student on and provide information for institutional policies, procedures, and requirements.•Attempt to make informal out-of-office meetings to reach personal interest in the student as an individual.•Maintain an up-to-date database, with a summary record of performance to date , dates of conferences, up-to-date information and details.•Inform and/or refer students to other institutional resources when academic, attitudes, attendance, or other personal situations require intervention by professionals.

Akron, Oh, Us

As Community Service Director on the Residence Hall Council, my duties included: • Planning and programming a variety of Community Service events • Organizing teams in support of Service events on campus • Educating the student body about volunteer opportunities on campus and the importance of volunteering • Execute daily office tasks • Work as a team with five other members of the Residence Hall Council

Worked on a team to develop a new marketing plan and brand position. Our team put this plan into action by organizing campaigns, promotions, and advertising plans for the owners to integrate into their company to raise brand awareness and increase new membership at the facility.

Developed a new marketing plan and brand position for the company to put into action. Organized campaigns, promotions, and advertising plans for the owner to integrate into his company to raise brand awareness and increase sales.

Akron, Ohio, Us

As an intern in the Foundation Office, I assist with all things relating to the Children's Miracle Network, Dance Marathon, Akron Marathon, corporate sponsorships and fundraising, and all other fundraising efforts that benefit the hospital.

High School

Marketing/Marketing Management, General