Schedule and execute marketing strategies for all major association events across all six chapters statewide. Create graphics for VAMA website, marketing emails, flyers and social posts, as well as design printed signage for association events. Oversee event team’s marketing efforts for smaller chapter events. Collaborate with other departments to develop and send communications about government affairs and other updates. Maintain and update association website. Analyze email open and click rates, Google Analytics and Facebook and Instagram Insights to measure success and improve future efforts. Produce content for social, newsletter, website and print magazine.

Plan and manage all association events and educational seminars. Develop all marketing materials for upcoming events, including website, emails, and flyers. Solicit locations and sponsorships for all events. Create and maintain relationships with management companies, apartment communities, and supplier companies. Maintain membership database and online event calendar. Grow membership attendance at events. Prepare summary spreadsheets of all community visits, marketing efforts, budgets, billing rosters, etc. Coordinate, facilitate, and record minutes for all HRAC Advisory Committee and Events & Education Committee meetings, and perform tasks at the direction of both committees.

Marketed the community to all prospective renters. Completed weekly market survey by making contact with employees from competing properties. Developed and implemented new ideas for marketing the property. Provided excellent customer service to all residents and prospects. Qualified, toured, and followed up with prospects. Processed move-ins, move-outs, and transfers. Assisted with paying bills and vendor relations. Experienced in handling difficult resident issues. Responsible for the lease renewal process each month. Posted rent, concessions, late fees, and sent late notices. Made efforts to collect on outstanding rent.

Managed brand representatives and merchandising. Window dressing, creating displays, and excellent at up-selling. Created a friendly environment by providing excellent customer service to all customers. Used personal selling to market target items and add on merchandise. Maintained solid knowledge of all current store promotions. Responsible for opening and closing procedures, making bank deposits, and operating the cash register, answering phones, stocking the merchandise, and cleaning the store.