Amanda Hudson Email & Phone Number

Whitby, On, Ca

Whitby, On, Ca

South Central Ontario

Oakville, Ontario

Co-created and launched TuckTats temporary tattoos to confidently, fashionably and safely cover-up uniquely shaped body scars and blemishes.

Whitby, Ontario

Create and lead fun yet challenging spin and group fitness routines to help people of all abilities meet their fitness goals. CPR and First Aid Certified. Schwinn Instructor Certified. Insured.

Ajax, Ontario

Working in fast paced, high energy environment in collaboration with the Manager of Public and Strategic Affairs, help to develop, implement, execute and coordinate all communication activities. Using strong writing skills, professional communications principles and event planning experiences, enhance the profiles of Ajax Council members, as well as increase community and employee awareness and engagement with Town programs and services.- Integrated communication planning- Prepare, create, write and edit communication materials for corporate internal and external publications, including key messages, news releases, media advisories, articles, web content, social media messages and video scripts- Create graphics (Canva)- Photography and videography- Media monitoring/clipping- Events, public relations and media relations planning and support- Mobile sign and News Advertiser weekly Community Page ad management- Social media management (Sprout Social) and web content management (iCreate)

Ajax, Ontario

Using knowledge and experience in strategic communications, and stakeholder engagement, create superior communications to increase memberand public awareness of the Fitness & Health Centre and Healthy Kids programs.• Support the development, delivery, and evaluation of Active Living communications,strategies and plans for member and community-focused initiatives• Prepare, create, write and edit communication materials for corporate publications • Manage monthly sales reports and retention notices• Coordinate special projects and promotional events with regional community partners

Toronto, Canada Area

Created compelling communications to generate buzz and support for the company's Corporate Responsibility (CR) journey. Grew CR from simply writing donation cheques to a fully developedprogram focused on sustainability, volunteerism and community impact. Built strong relationships with senior leaders, community partners, production companies, and vendors for maximum impact. Planned and executed charitable activities and events, finding innovative ways to grow employee fundraising and participation. Evaluated programs, measuring community impact and managing annual reporting. • Developed, implemented and maintained the philanthropic giving function of thecompany’s CR program, ensuring alignment with business strategy and values• Planned and delivered the company’s CR commitment message using best practices inbranding, social media and public relations, establishing the company as a CR leader in theglobal marketplace• Created and managed compelling CR policies and programs to engage employeesacross Canada, the U.S. and Europe, enriching the cultural dynamic and helping to winmultiple Top Employer and Sustainability awards• Innovated charitable initiatives and events by establishing a strong communitypartnerships and creating a network of internal champions, doubling annualcontributions over a 5-year period from $1.4M (2010) to $2.8M (2015)• Helped implement the annual tracking, measurement and reporting on annualcommunity impact, ensuring maximum public accountability and awareness

Toronto, Canada Area

Upheld the positive image of the company by mitigating public relations, fraud and privacyissues. Reporting to the Chief Privacy Officer, protected customer information in accordancewith privacy legislation and best practices.• Identified fraud, legal, customer service and technological crises issues and co-led across-functional team to develop effective resolutions, protecting the brand fromunmitigated risks and negative publicity• Strategically planned and crafted impactful communications for various stakeholders toeffectively and efficiently resolve sensitive and crises issues• Kept abreast of privacy and loyalty industry trends, taking a proactive approach tolegislative and market changes, as well as customer issues• Led media relations activities, including: writing press releases, pitch letters andconsumer brochures; supervising publications from design to print production;overseeing publicity tours; and managing video productions- from concept to final cut

Bachelor Of Journalism, Broadcast Journalism And Public Relations

Activities and Societies: Special contributor for the Continuing Education weekly newspaper, in addition to two of Ryerson's student.

School Of Continuing Education, Web Writing And Social Media Communication Certificate

Strategic Public Relations Certificate, Public Relations/Image Management, In-Progress

Certificate, Prepress/Desktop Publishing And Digital Imaging Design

Activities and Societies: Adobe Photoshop, InDesign, Illustrator and Basic HTML & CSS

Foundations Of Digital Communications Strategy And Social Media, 87%

A Grammar Handbook, 97%

The Chang School, Digital Skills And Innovation For The New Global Economy

Executive Education, Finance For The Non-Financial Manager

Project Management Certificate