Part of the marketing team for Lower Cape Fear LifeCare, a nonprofit hospice care, palliative care, and dementia care provider in the Cape Fear region.Prepared and disseminated external and internal communications, including print and email newsletters and updates, press releases, and donor communications. Maintained accurate and consistent information on agency website and literature, including forms, brochures, rack cards, and event flyers. Assisted with emergency communications. Filmed, edited and produced a variety of video communications for internal and external audiences.Implemented an agency-wide rebrand, including new name, logo, and brand identity.AWARDS2021Aging Media Network Aspect Awards First Place, Hospice & Palliative Care: Rebranding2020Carolinas Healthcare Public Relations & Marketing SocietyGolden Tusk: Image/Brand Marketing CampaignGolden Tusk: Foundation/FundraisingWallie: Video projectWallie: Writing ProjectWallie: Video projectHealthcare Digital Marketing AwardsSilver: COVID ResponseMerit: Institutional Website

Prepared press releases and photos. Coordinated special communications projects including print material, public meetings, video editing and other digital media and communications projects. Coordinated internal and external messages to county residents, employees and media during emergencies and crises within the county. Advised and coordinated with department heads and senior leaders, and coordinated communications with media and the public.From conception, spearheaded a special video project, produced in coordination with state and local partners, to better facilitate communications during emergencies with individuals who are deaf or hard of hearing.

Responsible for reporting and communicating news events in municipal and county government offices and providing feature stories and criminal and civil lawsuits. Also responsible for providing photographs at events, editing duties and providing video to accompany stories.

Assigned to cover government meetings, local events and breaking news within the community. Copy edited articles in news section. Responsible for providing photographs to accompany news stories.