Amanda Kroff Email & Phone Number

Rio De Janeiro, Brazil

Rio De Janeiro, État Rio De Janeiro, Brésil

Responsável pela comunicação internacional da Granado, atuando diretamente nas estratégias para os mercados da Europa (com foco em Portugal, França e Inglaterra) e dos Estados Unidos;responsável por gerir as estratégias de conteúdo digital (Social media, CRM, Ads e E-commerce) da Europa e Estados Unidos junto com os times de Digital e Marketing Internacional;responsável pelas estratégias de marketing de influência orgânico e pago da Europa e Estados Unidos;responsável… Show more Responsável pela comunicação internacional da Granado, atuando diretamente nas estratégias para os mercados da Europa (com foco em Portugal, França e Inglaterra) e dos Estados Unidos;responsável por gerir as estratégias de conteúdo digital (Social media, CRM, Ads e E-commerce) da Europa e Estados Unidos junto com os times de Digital e Marketing Internacional;responsável pelas estratégias de marketing de influência orgânico e pago da Europa e Estados Unidos;responsável por gerir o conteúdo das redes sociais (Instagram e Tiktok) internacionais da Granado;responsável pela interface com a agência RP dos Estados Unidos e suporte na interface das agências de relações públicas da Europa;responsável por gerir toda estratégia de conteúdo digital da Granado e Phebo no Brasil (CRM, produtos, E-commerce, Branded Content, SEO e Inbound Marketing). Show less

Rio De Janeiro

Responsible for Granado and Phebo’s 360 communication and Branded Content in Brazil, and for Granado International (inside Europe), which includes english and french projects; - creation and organization of the Influencer Marketing area, planning strategies and using software and agencies to help manage campaigns and results;- responsible for E-commerce, Ads (on and offline) and CRM’s strategic contents;- responsible for the content products from Granado’s Brazil and Europe Web… Show more Responsible for Granado and Phebo’s 360 communication and Branded Content in Brazil, and for Granado International (inside Europe), which includes english and french projects; - creation and organization of the Influencer Marketing area, planning strategies and using software and agencies to help manage campaigns and results;- responsible for E-commerce, Ads (on and offline) and CRM’s strategic contents;- responsible for the content products from Granado’s Brazil and Europe Web Sites, where I create and validate the content within the SEO guidelines;- responsible for the Inbound Marketing Project of Granado and Phebo’s Web Blog, where I use content strategies for the Costumer Education and Brand Recognition, such as content planning, Brand Persona, tone of voice, Keyword planning and SEO Best Practices and optimization with the support of a marketing Digital Agency;- responsible for Granado’s Podcast and Videocast project, leading the team of video and audio producers with content mapping and planning;- responsible for the implementation of content strategies for Lead Generation andCostumer Lifecycle with Lead Nurturing planning and Marketing Automation software with a Digital Marketing Agency support;- communication Interface for Trade Marketing, Product Development, CRM, E-commerce and Global Marketing;- temporary Social Media for Granado’s Europe Account (based in France). Show less

Rio De Janeiro

Responsible for the Public Relations and Press Relations strategies of Granado and Phebo in Brazil:- responsible for product launch and institutional communications planning;- responsible for briefing the Press and for monitoring the Press agenda with CEO and board of directors;- Press Release creation for product launch;- responsible for the product seeding for the Press and Influencers;- Public Relations events and organic relationship with Influencers;- responsible… Show more Responsible for the Public Relations and Press Relations strategies of Granado and Phebo in Brazil:- responsible for product launch and institutional communications planning;- responsible for briefing the Press and for monitoring the Press agenda with CEO and board of directors;- Press Release creation for product launch;- responsible for the product seeding for the Press and Influencers;- Public Relations events and organic relationship with Influencers;- responsible for the monthly Clipping Report. Show less

Rio De Janeiro, Brazil

Responsible for Beauty and Fashion Brand’s Public Relations and Press Relations strategies in Brazil;- responsible for product launch and planning of institutional communications;- responsible for the product launch Press Releases;- responsible for the seeding of the products for the Press and Influencers;- Public Relations events and organic relationship with Influencers;- responsible for the monthly Clipping Report.

Rio De Janeiro, Brazil

Communication intern for Beauty and Fashion Brazilian brands in the agency (such as L’Oréal Professional, Kérastase and Avène);- analyst support for the product launch Press Releases;- responsible for the seeding of the products for the Press and Influencers;- I supported the actions of Press Relations and PR events;- I attended the launch products communications strategies meetings;

Rio De Janeiro

Communications and Public Relation Intern in the Consumer Produtcs Division (L’Oréal Paris, Maybelline, Colorama and Garnier);- support of the interface with the Public Relations Agency and with the relationship with the Press and Influencers;- responsible for the weekly internal newsletter to the Division by validating the content OF the Communication Agency;- responsible for the seeding of the products for the Press and Influencers;- I attended to the launch products… Show more Communications and Public Relation Intern in the Consumer Produtcs Division (L’Oréal Paris, Maybelline, Colorama and Garnier);- support of the interface with the Public Relations Agency and with the relationship with the Press and Influencers;- responsible for the weekly internal newsletter to the Division by validating the content OF the Communication Agency;- responsible for the seeding of the products for the Press and Influencers;- I attended to the launch products strategies campaigns meetings;- I supported the actions of Press Relations and PR events;- responsible for the payment of suppliers by using SAP and for the product stock control; Show less

Rio De Janeiro

Communications and Public Relations Intern for Natura & Co at Approach Communications Agency;- analyst support for the product launch Press Releases;- responsible for the seeding of the products for the Press and Influencers;- I supported the actions of Press Relations and PR events;- I attended the launch products communications strategies meetings;

Rio De Janeiro E Região, Brasil

Responsável pela Intranet da empresa: Apuração e elaboração de textos diários para a comunicação interna.