Amanda Marano

Amanda Marano Email and Phone Number

Dynamic Sales Leader | Business Development Expert | Strategic Growth Catalyst @ The Arena Group
New York City Metropolitan Area
Amanda Marano's Location
New York City Metropolitan Area, United States, United States
About Amanda Marano

With over two decades of experience in creative and data-driven business development, sales leadership, and partnership management, I bring a unique blend of strategic vision, entrepreneurial mindset, and hands-on leadership. My career spans top-tier organizations including Business Insider/Axel Springer, The Washington Post, Bloomberg, Condé Nast, and The Economist, where I've consistently delivered results across U.S. and global markets.As a senior sales leader, I excel in building and leading high-performing teams that drive custom revenue programs for integrated media organizations. I've led small-mid size teams, creating and selling innovative products that leverage content, live events, media solutions, and production capabilities. My expertise in shaping go-to-market strategies for start-ups and established enterprises has driven growth and incremental revenue at every stage.With a vast global network of C-Suite clients and agency relationships, I specialize in navigating complex organizational structures to build transformative partnerships. My collaborative leadership style has enabled me to foster connected, motivated teams that exceed revenue goals while contributing to the overall growth of the organization.Currently, I'm focused on leveraging my extensive experience in a high-growth environment, building strong sales teams, and identifying innovative partnership opportunities to accelerate business growth.

Amanda Marano's Current Company Details
The Arena Group

The Arena Group

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Dynamic Sales Leader | Business Development Expert | Strategic Growth Catalyst
New York City Metropolitan Area
Employees:
256
Amanda Marano Work Experience Details
  • The Arena Group
    The Arena Group
    New York City Metropolitan Area
  • Corner House Media Llc
    Media & Sales Consultant
    Corner House Media Llc Mar 2024 - Present
    Advisor and "Problem Solver" for executives, brands and organization in need of brand positioning, market strategy development and/or sales team development. I have a deep global network across the entire media landscape, and can help you navigate your strategic planning and growth trajectory.
  • Insider, Inc.
    Vice President Of Sales
    Insider, Inc. Jan 2023 - Mar 2024
    New York, Us
    I joined in September 2019 as an Account Director and over the course of four and a half years, earned two promotions into senior management roles. Ultimately leading the company's second-largest revenue team and vertical. As VP, I managed a national team of 7, including 2 Executive Directors and 5 Account Directors, selling all platforms: digital and programmatic business, video, live events, custom content and research programs. I developed and implemented a new sales structure and market strategy for the Financial & Consulting verticals with $20M revenue goal.- Increased new business wins across the category by 30%- Expanded the sales pipeline by 50% through B2B and B2C account development and targeted prospecting within the financial services and consulting verticals. - Collaborated with editorial, studio, product and operations teams to develop new products and initiatives. - Worked with human resources teams to recruit and retain top talent.
  • Insider, Inc.
    Vice President, East Coast & Financial Group Lead At Insider Inc. (Business Insider)
    Insider, Inc. Jun 2022 - Jan 2023
    New York, Us
    Lead an East Coast team of 4 Directors, specializing in the following areas: B2B, Financial Services, Telco, Political and Advocacy Groups, Lifestyle and Insurance. - Transformed an underperforming team to achieve 90% of the 2022 sales goal and increased new business wins by 40%. - Developed and implemented 2023 Revenue Team reorganization strategy, with rollout in Q3/4 2022.
  • Insider, Inc.
    Executive Director, Financial Group
    Insider, Inc. Dec 2021 - Jun 2022
    New York, Us
    Leading a senior team of 2 Account Directors with a focus on developing company strategy, relationships and partnerships across the financial services, corporate and enterprise tech industries.
  • Insider
    Director, East Coast
    Insider Sep 2019 - Jun 2022
    New York, New York, Us
    Developed an underperforming book of business through strategic account planning, leveraging data insights, custom research and programmatic to develop digital partnerships and increase new business by 45%. Key wins: - IBM: Broke 7 different LOB's from B2C brand campaign business to B2B targeted product campaigns, including custom and amplified content and white papers, via the IBM Communications Team. - Achieved 233% on 2021 sales goal and 110% on 2020 sales goal.
  • The Washington Post
    Global Account Executive At Washington Post Digital
    The Washington Post Sep 2015 - Sep 2019
    Washington, Dc, Us
    I joined The Washington Post NYC Digital Team to work across a myriad of categories and clients. Currently my territory includes all clients at the following agencies: Deutsch: PWCMEC: Chevron, Marriott, L'Oreal, Tiffany & Co; United Ogilvy/Neo: IBM CA and IBM Power Systems, UPS, TD Ameritrade and Synchrony FinancialPHD: SAP, HBO, Carnival Cruise Line, OMEGA, Swatch Group, Converse, GSK, Hyatt and TimexThe Gate Worldwide: NASDAQThe GiantSpoon: GE*Business and Development Lead for North America on all digital Luxury business across The Washington Post Custom Content Partnerships include: UPS "Inside Logistics": The Washington Post became one of three core partners for UPS in the US for 2016 with a custom content program. GE "Speaking Industry": 1H program to report on key developments and announcements from MWC, Hannover Messe and OTC. Program included the development of a new site with a full on-the-ground editorial staff reporting and creating real-time content. IBM Power Systems: - a first time win for this division of The Washington Post, to promote their Power Systems capabilities. New partnership wins: HBO, NASDAQ and PWCAs of April 26, 2016 - was at 115% of budget for FY 2016 .
  • Bloomberg Lp
    Senior Account Manager - Bloomberg Media
    Bloomberg Lp Feb 2014 - Aug 2015
    New York, Ny, Us
    As an integrated seller, I handled a niche list of clients ranging from corporate, logistics and mass media providers to develop cross platform partnerships across all of Bloomberg Media. (Bloomberg.com, Bloomberg TV, Bloomberg Businessweek, Bloomberg LIVE and Bloomberg Radio.) Categories: business, technology, shipping/logistics, financial, media and luxury Agencies: GroupM, Maxus, Ogilvy, Neo, The Midas Exchange, OMD, Annalect, PhD, Digitas, Universal McCann, MEC, Mediacom.Key win: - Comcast - new business win and launch sponsor for Bloomberg Politics digital channel and "With All Due Respect"​ TV show.- UPS - worked across five of UPS'​ agency teams to develop two integrated TV/Digital/ print partnerships, 'Small to Big'​ and 'Eureka' that showcased small and mid-sized companies success stories through innovative storytelling and aligned UPS with their brand messaging. - Chemours - core global partner for the June 2015 IPO with a custom multi platform program across Bloomberg TV, Bloomberg.com and Bloomberg Businessweek.
  • Bbc.Com
    Account Executive
    Bbc.Com Aug 2012 - Jan 2014
    London, Gb
    Categories: financial, business, technology, luxuryNew business wins: Chase Private Client, BNY MellonSenior AE on the NY digital sales team, working across BBC World News, BBC America and Lonely Planet.
  • The New Yorker - Conde Nast Publications
    Mid-Atlantic Director
    The New Yorker - Conde Nast Publications Sep 2010 - Aug 2012
    New York, Ny, Us
    Work across the New Yorker brand to create multi-platform solution opportunities to marketers in the financial, insurance, energy and thought leadership sectors. Exceeded 2011 budgets across all platforms: print, digital, mobile and tablet. New business wins include: State Street, MasterCard and American Red Cross
  • The Economist
    Account Executive
    The Economist Jul 2007 - Aug 2010
    London, London, Gb
    Categories: Airlines, Private Jets, Tourism, Consulting, Accounting, Corporate, Credit Cards, Pharmaceutical, and Regional Development. Exceeded 2009 and 2010 budgetsI was a member of an integrated sales team, where I helped develop and sell print, digital, sponsorship and research opportunities across The Economist and Economist.com properties. Broke the Pharmaceutical category and gained top market share in our competitive set for the Airlines category in 2009.
  • Condé Nast Publications - Wwd
    Account Executive
    Condé Nast Publications - Wwd May 2006 - Jul 2007
    Categories: Real Estate (residential & commercial), hotels and spas.Developed multi-platform advertising programs utilizing digital and print opportunities.Broke new business in the spa category and expanded the real estate category to include residential properties.Increased the earning potential of my category by 15% within one year.
  • Lifestyle Media, Inc
    Advertising Manager
    Lifestyle Media, Inc Apr 2005 - Apr 2006
    Worked on the NY relaunch team and generated 35-40% of sales in each issue.Developed an online added-value program for Chile Pepper magazine to increase all sales for our annual food show, "ZestFest" and all print advertising opportunities.
  • Condé Nast Publications
    Advertising Sales Assistant
    Condé Nast Publications Jan 2004 - Apr 2005
    Supported three Account Directors in daily functions: coordinated sales meetings, handled client proposals and presentations; while maintaining daily correspondence with clients and advertising agencies.Assisted in promotional events, i.e. celebrity chef dinners, in-store events and client promotions.
  • Martindale-Hubbell
    Admin
    Martindale-Hubbell Oct 2003 - Jan 2004
  • Ogilvy & Mather
    Ad Server Coordinator
    Ogilvy & Mather Feb 2003 - Oct 2003
    New York, Ny, Us
    Monitored and trafficked online ad campaigns as well as troubleshooted issues with ad placement.
  • Randstad Staffing Firm
    Temporary Assistant
    Randstad Staffing Firm Sep 2002 - Feb 2003
    Represented Randstad as a Temporary Assistant for various firms.R.K.A. Technology

Amanda Marano Skills

Marketing Integrated Marketing Advertising Sales Digital Marketing Digital Media Digital Strategy Advertising New Business Development Media Planning Sales Social Media Marketing Marketing Strategy Marketing Communications Strategy Mobile Marketing Mobile Devices Business Development Promotions Social Media Email Marketing Online Advertising

Amanda Marano Education Details

  • Fairfield University
    Fairfield University
    International Business & Marketing
  • New Providence High School
    New Providence High School

Frequently Asked Questions about Amanda Marano

What company does Amanda Marano work for?

Amanda Marano works for The Arena Group

What is Amanda Marano's role at the current company?

Amanda Marano's current role is Dynamic Sales Leader | Business Development Expert | Strategic Growth Catalyst.

What is Amanda Marano's email address?

Amanda Marano's email address is ab****@****ail.com

What is Amanda Marano's direct phone number?

Amanda Marano's direct phone number is +190840*****

What schools did Amanda Marano attend?

Amanda Marano attended Fairfield University, New Providence High School.

What skills is Amanda Marano known for?

Amanda Marano has skills like Marketing, Integrated Marketing, Advertising Sales, Digital Marketing, Digital Media, Digital Strategy, Advertising, New Business Development, Media Planning, Sales, Social Media Marketing, Marketing Strategy.

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