Amanda Marotto Email & Phone Number

Houston, TX, US

Macorva's AI-powered platform is revolutionizing the way businesses handle performance management, feedback, and customer satisfaction. Our solutions bring together frictionless feedback, advanced analytics, and artificial intelligence to transform insights into targeted resources and response plans that help organizations make the most of their experience.

Bracknell, England, GB

Supporting the global expansion and online footprint of the Basis Technologies change and test automation platform engineered for SAP.Basis Technologies is the global leader in change automation and testing for SAP systems. Basis Technologies’ suite of automation products provides a fundamentally new way to perform SAP change impact analysis, release.

Woburn, Massachusetts, US

• Marketing Department HeadFocusing on development and expansion across Graphique marketing programsReporting in directly to the CEOResponsibilities:
• Oversee marketing department & Content Marketing Manager / B2B Marketing Assistant
• Develop and optimize GDF marketing programs
• Manage and grow lead and demand gen initiatives
• Establish long-term brand presence and recognition
• Integrate and automate GDF marketing channels and applications

Woburn, MA, US

• SMTP, Inc.: Providing Internet-Based Services to Facilitate E-mail Delivery WorldwideThe SMTP Marketing Manager plays a key role in creating, implementing and managing long-term repeatable lead and demand generation.
• SEO Optimization
• Vendor and Project Management
• Key Contributor to Acquisition Marketing Efforts for SMTP’s Newly Expanded Business Units: SharpSpring and GraphicMail

Duties included developing company’s online platforms, including website and social media campaigns. Digital newsletters, website content, and company policies were executed as part of this position. Business operations also preformed: data entry/document typing, QuickBooks, communication with clients, testing forms and document completion.

Client work included creating content for the marketing material and center website. A final presentation was given to the client providing suggestions for developing an online presence for the WBC center. This included material for website content and design as well as information uncovered in research studies that highlighted beneficial marketing.

Responsibilities included creating promotional materials, direct media advertisements, social media advertisements through LinkedIn and Facebook, and email blasts. Creating and managing event web pages as well as targeting and reaching market segments through SNHU relations with event advertisements was also a part of this role. Responded to event.

Work included integrating suggestions developed through previous client work regarding the online presence of the foundation to meet the objectives set by the Board of Directors. A corporate Facebook Page was created to reach a large share of the market. The page was consistently updated, monitored, and managed to ensure the desired representation of the.

Market research was conducted to aid market expansion for this 100-million dollar company. Consumer profiles and market characteristics, relevant to the objectives for the target market of the company, were researched. Planning and development of a YouTube advertisement campaign was also created and produced for the client.