Amanda Mccarthy Email & Phone Number

Richmond, England, United Kingdom

After a hiatus, I have returned to the Stopgap team, finding marketing talent for both freelance and permanent positions working with integrated, creative advertising/marketing agencies, content agencies and PR agencies. I have 12 years hands-on marketing and project management experience.

London, United Kingdom

Polarcus is the industry leader in marine seismic exploration. Providing sustainable acquisition services powered by innovative geophysical solutions to meet their clients every geological imaging challenge.

McCarthy Cars are a family-run, award winning used car dealer based in Croydon, London. We offer an extensive range of quality used cars for sale.We take great pride in the reputation that we have achieved, a reputation that has been earned by selling high quality used cars in London, always presented to the very highest possible standard and backed up by the most comprehensive after sales service found anywhere. This well-established company has been around for 45 years, but needed help to take ownership of various aspects of their tools and systems. I was originally asked to help build their new website, but ended up taking on larger parts of the business as I felt there was great room for improvement. I mapped out the sales leads funnel to include a call strategy, email campaigns to new and existing customers. I designed and implemented a full marketing plan as it was outsourced before. I worked on copywriting, rebrand and design (dog-friendly family business), video content, social content creation and email campaign templates and strategy. Redesigned the customer review tools and improved customer handovers to enhance customer experience, Reduced the annual advertising spend and built in-house Facebook advertising campaigns to directly target customers. Improved our after-sales email campaigns and annual service reminders via text. Establish monthly reporting and analytics of all tools, such as advertising channels, chat, email marketing, Facebook, Google Analytics about website, customer finance and customer reviews. Management of website domains, Automotive Compliance and GDPR Plan.

Horsham

London, United Kingdom

Body Transformation Academy is a solution dedicated to Personal Trainers who want to make a massive difference to people's lives through Body Transformation.Our courses are designed using replicable scientific methods so YOU can copy them and succeed, whether you’re a beginner or an experienced trainer. Learning and applying the methodology guarantees you will take your business and personal training skills to the highest level. Using our scientific approach your clients experience will never be the same again.Body Transformation Academy is looking to train over 10,000 Personal Trainers to become successful Body Transformation Coaches.Change the world, one body at a time.I joined with a wide task list; to map out, implement and improve their operational systems such as Sales funnel, CRM, Email Campaigns, Secure encryption process and system, Secure payment process and system, CRM, VOIP and Analytics, and improve the website along with a developer. I helped them plan out their product strategy – what their courses entailed, how to best to sell them and the customer journey at each UX point, so that we could build out the online-only course strategy, as they were running weekend courses in London only. Additional tasks included the recruitment of interns for design, events and office admin.

UnderTheDoormat is a London based sharing economy start-up which individually selects homes with character and personality providing a local experience with serviced apartment quality for guests coming to visit for business or holiday. For our homeowners, we manage their homes while they are out of town, providing a hassle-free additional source of income from their most important asset and looking after their home while they are away, providing peace of mind.I joined UnderTheDoormat in order to strategise and build the Operations team projects. We focused on the customer experience for both homeowners and guests in order to provide the best service while steadily growing multiple aspects of the business simultaneously. In addition to this I set up our analytics data ahead of our crowdfunding campaign as many of the figures had never been tracked. I also built and customised a CRM system for the Business Development team in order to track new customers. Recruitment of interns into the business has always formed an important part of my role as we require many hands to get our long list of improvements in place. While growing with the business I helped to define our social media strategy and implemented the first HR company handbook too.

London, United Kingdom

OneYearNoBeer is a challenge wrapped around a social platform for people who want a way to live better. The challenge is to go against the social norm and give up alcohol for 30/90 days and focus on diet, exercise and the mind and then you decide if you want to take on the 365 day challenge. A bit like a half marathon meets a marathon.I joined OneYearNoBeer with a varied role in order to fill gaps and tie loose ends together, by building their IT, Product, Marketing and Development Strategy. Working closely with the co-founders, developers and designer to map out the product requirements, the social medial strategy and setting up the main infrastructure required for MVP.

London, United Kingdom

Designing & building the platform to help leave "pawprints of happiness" at www.borrowmydoggy.com!BorrowMyDoggy is a service putting dog owners in touch with local dog lovers that can help exercise the dog, or look after it when the owner is unable (holidays, sickness etc).I managed our customer service team, who's main aim was to retain our customer base by implementing strategies to reduce refunds and increase customer satisfaction. Working closely with the product and technical team to improve the member’s user experience as well as paws-on management of customers that are facing challenges within the website. Implement and test programmes to increase engagement with new and existing customers.Ownership of projects to improve company processes throughout all back-office functions. General Business-analysis, utilising analytical skills to refine various areas of the business.

London, United Kingdom

I worked as Operations Systems Manager in a successful start-up environment, designing and managing our operational products, which tie into our core product. I assess, define, build, launch, maintain and retire internal systems or functions of systems. HouseTrip’s capability to deliver on its ambitious goals requires a great deal of business operations management and support. I joined HouseTrip in its early stage development and took on the responsibility of design and launch of dependable project delivery for HR, Internal Systems and Operations. These tools were a key requirement, as we grew exponentially in the first year from 20 – 130 people. We now have 200 + team members. I then progressed as Operations Systems Manager, where I then redefined the use of our operational systems by designing, coding and building improved versions.These operational systems include (but are not limited to): Helpdesk ticketing software, Voice applications, Product Management of Internal Tools, Translation localisation services (Agency & Internal), Internal user permissions, File storage, HR Database, Application tracking, Corporate email and Transactional emails.While at HouseTrip I studied Front-End web development, this helped me to bridge the gap in my understanding of the technologies that I was using daily.

London, United Kingdom

As Executive Assistant / Office Manager it was my job to make sure that all teams had what they needed to do their jobs well and to help make HouseTrip a fantastic place to work.I ensured that the London office facilities were in place to support the business and team member needs and that we had complied with our obligations as a tenant and employer.The dependable project delivery for HR, Internal Systems and Operations. Maintaining designated operational systems. Provide administrative support to the Executive Team and the HR team.

I joined Four Seasons Recruitment Ltd, a leading Fashion and Retail Recruitment Agency in May 2010 in order to build a new website and drive traffic from Google using an SEO Strategy. • Redesigning the user experience of the company website by producing on-line copy for all content pages and job specifications that reflected the personal yet professional tone of the agency.• Implementing successful SEO, Email Marketing and Social Media strategies that worked alongside our special Fashion and Retail events. • Sole management of our marketing budget.• Reporting from Google Analytics in order to reflect statistics and report on ROI.While at Four Seasons I studied multiple Marketing courses in order to implement them in my daily tasks – this covers Marketing Strategies, Email Marketing, SEO, PPC, Mobile Marketing, Affiliate Marketing, Web Design & Usability, On-line Display Advertising, Viral Marketing, Social Media (Linkedin, Facebook, Twitter & Viadeo), Negotiating Budgets and the spending thereof.

TSL Education Ltd is a leading educational publisher, with newspapers, magazines, websites and exhibitions covering the complete professional educational field, from early years through to higher education. TES Prime provides high quality recruitment services for leadership positions in the education sector. • Budget management, invoicing, contract coordination, advertising placement in the TES publication.• Diary management, travel arrangements, event management, coordinating staff holiday.• Responding to incoming mail, voicemail and email on a daily basis for application packs on behalf of the recruitment team. Updating the candidate database.• Typing documents and reports.

I joined the Stopgap Group, a Marketing Recruitment Agency, in June 2007 as a Junior Coordinator and then moved to work in the finance department and progressed to the role of a client facing Recruitment Coordinator. Business requirements allowed me to build my skill set based on my can-do attitude. I shadowed our in-house copywriter and created copy for our online audience using key words to ensure that our content ranked highly on marketing job searches.

Ba (Honours) English Literature And Creative Writing, English Literature (British And Commonwealth)

Front End Web Development

HTML & CSS JavaScript & JQuery

Digital Marketing, Ppc, Seo, Social Media, Negotiation

Marketing Strategies, Email Marketing, SEO, PPC, Mobile Marketing, Affiliate Marketing, Web Design & Usability, On-line Display.

Education record