Amanda Rabalais Email & Phone Number

Baton Rouge, La, Us

Baton Rouge, Louisiana, United States

The LSU Olinde Career Center (OCC) Communications Manager is responsible for developing, coordinating, and implementing marketing and communications initiatives for all functions under the OCC umbrella including the Student Financial Management Center and Student Employment Office. This includes digital, video, and print content as well as public relations. The communications manager leads and supervises a communications team and serve as an integral part of the OCC.Voice Development & Alignment: Aligning the voice of the OCC with the emerging divisional voice, the communications manager identifies opportunities to elevate OCC messaging in a synergetic and non-competing way among divisional counterparts while further establishing our unique position in serving students, faculty and staff, employers, and corporate partners.Team Building: The communications manager develops and leads an eager and malleable communications team. Collaborative Successes: Working closely with both departmental colleagues and university constituents, the communications manager serves as a hands-on contributing member of the OCC team, identifying and recommending opportunities for improved communications content and timelines for successful recruiting events, student programs, initiatives, and the overall work of student success.

Baton Rouge, Louisiana Area

Marketing and Communications Coordinator for LSU Center for Academic Success. - Developed and executed annual marketing plans, integrating web, social media, and print campaigns to enhance student engagement with academic resources.- Designed and managed digital platforms, including websites, newsletters, and social media accounts, achieving measurable increases in traffic and engagement.- Produced multimedia content, including videos, infographics, and promotional materials, ensuring accessibility and alignment with branding guidelines.- Conducted analytics and research to evaluate the effectiveness of campaigns, adjusting strategies to maximize reach and impact.

Bombinate PR is the student public relations team for Louisiana State University’s Bateman Case Study Competition. The 2018 Bateman Competition required students to create a campaign for a national nonprofit. Our team was ranked #1 in the nation, As Director of Research and Video, I did the following:- Planned, implemented, and evaluated the “Fight for Five” campaign for the nonprofit With Purpose, advocating for pediatric cancer awareness and community support.- Produced videos and multimedia assets that reached tens of thousands, effectively sharing impactful stories of individuals affected by pediatric cancer.- Conducted research through focus groups and surveys, translating findings into actionable campaign tactics.- Collaborated on social media management, media relations, and website development.

Lsu Department Of Strategic Communication

- Aided media relations department; writing press releases and feature articles for the LSU Media Relations department. - Assisted social media department in the implementation of campaigns. - Coordinated general office management, including answering phones and directing guests

- Coordinated internal marketing for the agency.- Wrote blog posts detailing the inner workings of an agency.- Planned and managed social media accounts for the agency, while maintaining brand image.- Assisted with company-sponsored events and conference series.

- Crafted social media calendars for our client, The Cajun Spoon.- Created and posted graphics and other media content.- Assisted in event-planning and event implementation.

Baton Rouge, La

Librarian at LSU's School of Music and Dramatic Arts