Responsible for the development of yearly strategic marketing plan and delivery of all marketing activity across a host B2B products (sold via brokers) and 1 direct-to-consumer product sold online and through a call centre. A highly visible role requiring close relationships with the UK leadership team, product heads, regional branch managers and numerous underwriters.

Responsible for the management and delivery of marketing campaigns across the entire marketing mix for a FTSE 100 professional services firm. Responsibilities: - Plan internal and external marketing communication campaigns for the shareholder and corporate solutions businesses- Write, proof read and manage the production of copy for marketing communications materials- Ensure communications are regulatory compliant at all times and managing the annual review process- Provision of regular, relevant and timely reporting on activity and performance against the marketing plans- Forge strong working relationships with key internal and external stakeholders- Organising conferences and corporate hospitality events from inception through to marketing and delivery- Close liaison and support to business development, product development, client services and internal designers

Responsible for the management and delivery of marketing campaigns across the entire marketing mix for a FTSE 100 professional services firm. Responsibilities: - Plan internal and external marketing communication campaigns for a FTSE 100 professional services firm - Write, proof read and manage the production of copy for marketing communications materials- Ensure communications are regulatory compliant at all times and managing the annual review process- Provision of regular, relevant and timely reporting on activity and performance against the marketing plans- Forge strong working relationships with key internal and external stakeholders- Organising conferences and corporate hospitality events from inception through to marketing and delivery- Close liaison and support to business development, product development, client services and internal designers

Part of the team that developed, refined, implemented and launched Aspen’s new brand, including:- Visual identity- Nomenclature, supporting messages and behaviour guidelines- Tone of voice- Website, intranet, online brand space and new digital media communications strategy- Corporate hospitality and industry events- Communications strategy

Responsible for the strategising, budgeting, execution and analysis of marketing campaigns across the National Graduate Recruitment exhibitions held at the NEC, Olympia and MEN Arena’s of which attracted over 8,000 visitors to each event. Clients included Deloitte, RBS, Ernst & Young, Barclays, Sainsbury’s, Abercrombie & Fitch, Allianz, Arcadia Group, British Airways and IBM.- Project management of direct mail, online, print, radio, tube, SMS and email marketing campaigns- Development of the brand on each event and its absolute consistency across all marketing collateral- Budgetary responsibilities across all events- Management and development of www.gradjobs.co.uk- Line management of Marketing Assistant to include allocation and management of workload- Responsibility of overall design, layout, accuracy, distribution and marketing of GradJobs magazine and GradJobs Directory- Evaluation of marketing activity and production of reports for project team- Management of external supplier relationships to include print broker, website developers, advertising agency and direct mailing house