Influential business leader adept at combining new media and traditional communications to create brand value and capture market share. Passionate about storytelling. My mission is helping people live healthier lives through engagement, awareness and advocacy. Valued partner to executive teams, coaching leaders through organizational growth and change. Motivational leader skilled at building cross-functional teams that consistently exceed business objectives. √ Driving Growth: Created “fifth sales region” through digital acquisition campaign that generated $10 million in incremental revenue √Social Media Marketing: Developed and led multiple award-winning social strategies that directly engaged healthcare consumers to improve therapy adoption√Communications Strategy: Produced communications that consistently garnered annual media impressions of 250 million amongst top national, consumer, and trade media√ Speak at industry and national conferences, including Fierce Biotech, SXSW, on healthcare innovationSpecialties: Pharmaceutical, biotech, medical device, life sciences and technology market experience. Communications strategy, corporate communications, digital marketing, social media, branding, advocacy, media and investor relations, direct-to-physician and direct-to-consumer public relations, writing, interactive communications, horizontal communications.
Listed skills include Media Relations, Corporate Communications, Social Media Marketing, Brand Development, and 19 others.