As Marketing director, responsible to drive the overall brand strategy, lead the brand marketing and contribute to the ongoing expansion of 5J business.Provide strong leadership to lead the cross functional marketing team and contribute to the overall category growth.

Marketing Director of Acton China, Tom Lee Music Group, the biggest Music and Sound Lifestyle business group in Asia.Marketing head of luxury piano brands Schimmel, high-end headphone brand AKG, and other brands including Martin, PRS, Korg, Vox etc.-Integrate marketing and communication campaign plan and budget for different musical instrument and commercial electronic brands all over China.-Promotion products designing, digital marketing products strategy, off-line branding events designing and processing.-Managing marketing team of 7 people, inner staff training.-Closely communication and report with different brand marketing and sales head. -Managing corporate social responsibility program and series cultural events.-Dealer relationship building and act as a brand ambassador during events.-Managing media relation with top magazines, newspapers, TV programs and new media platforms from all over the globe, designing media trip and factory tour.-Maintaining and growing artists,celebrities and KOL network, closely working with top entertainment agents, DJs, music festival and live houses organizers.-Managing the booth in Music China, one of the biggest industry show in the world.

Marketing & Communication head of the biggest German luxury piano brand Schimmel-Yield understanding and insights of the industry to develop annual marketing plan and manage budget.-Achieving ideal brand image and publicity through marketing campaigns, events and media relation management.-Creating lots of sales materials, POS and other creative sales tools for the brand.-In charge of all digital marketing platform, including website, wechat, brand key word SEO and BBS.-Responsible for guiding dealers all over China in selling product offerings while creating,building and strengthening long-term relationships.-Managing media relation with top magazines, newspapers, TV, digital platform from all over the globe.-KOL, celebrities, artists network building and maintaining.-Managing the brand booth in Music China, one of the biggest industry show in the world.

-Responsible for article writing, editing and proofing for Lifestyle Columns to create and maintain a first-class luxury magazine.-Produces column shooting from concept to execution to make sure the shooting quality meets the expectations.-Selects and interviews key persons of various industries and build up good image of Noblesse among them.-Participates in editorial meetings and brainstorming with fresh and original idea or concepts to ensure the content remains up-to-date, trendy and fashionable.-Attends events to maintain good relationships with brands, clients and PR companies. -Works with Marketing and Advertising Sales departments for various value-added services for existing and potential clients such as interviews and lifestyle guide.

Participated in the execution of major cultural and economic coverage with excellent reporters to develop professional working skills and way of thinking.