Amanda Soo Email & Phone Number

Singapore

I create and curate editorial content for Food & Beverage Asia, a bi-monthly trade publication for the leading players in Asia's food and drinks industry, covering the latest trends and developments in areas such as food ingredients, product design and processing & packaging. Widely read by professionals throughout the food & beverage manufacturing value chain with a total circulation of 33,000 in Asia, the magazine acts as a vital guide in an industry that is constantly innovating and updating… Show more I create and curate editorial content for Food & Beverage Asia, a bi-monthly trade publication for the leading players in Asia's food and drinks industry, covering the latest trends and developments in areas such as food ingredients, product design and processing & packaging. Widely read by professionals throughout the food & beverage manufacturing value chain with a total circulation of 33,000 in Asia, the magazine acts as a vital guide in an industry that is constantly innovating and updating its technologies. Show less

Singapore

My responsibilities include working closely with clients and internal teams to best meet client needs, such as developing B2B editorial content, conducting media monitoring, creating monthly and year-end reports as well as doing research for new business and pitching to clients and prospects. As an account coordinator, I have developed briefing documents, press releases, newsletters, case studies and industry thought leadership byline articles. My byline articles have been published in… Show more My responsibilities include working closely with clients and internal teams to best meet client needs, such as developing B2B editorial content, conducting media monitoring, creating monthly and year-end reports as well as doing research for new business and pitching to clients and prospects. As an account coordinator, I have developed briefing documents, press releases, newsletters, case studies and industry thought leadership byline articles. My byline articles have been published in prominent Malaysian dailies such as The Malaysian Reserve, The Star and New Straits Times. I have also previously secured coverage in leading trade magazines in Asia including Control Engineering Asia, Asian Engineer, Food & Beverage Asia and Asia Pacific Metalworking Equipment News. Show less

BBC GoodFood Asia is the Asian edition of the UK's bestselling food magazine. I wrote food reviews, product write-ups and features during my 6-month internship at BBC GoodFood Magazine (Asian edition). I also conducted interviews with chefs and helped with the organizing and facilitating of food-based photo shoots. During my stint, I was also highly involved in the proofreading process and acquired knowledge on how publishing houses work.

Bachelor'S Degree, Communications And New Media

Gce A Levels, Science

Activities and Societies: Table Tennis

Gce O Levels

Activities and Societies: Tennis