Amanda Yu

Amanda Yu Email and Phone Number

Digital Marketing | E-commerce | Data Analysis & Modeling @ Sartorius
germany
Amanda Yu's Location
Huangpu District, Shanghai, China, China
About Amanda Yu

Amanda Yu is a Digital Marketing | E-commerce | Data Analysis & Modeling at Sartorius.

Amanda Yu's Current Company Details
Sartorius

Sartorius

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Digital Marketing | E-commerce | Data Analysis & Modeling
germany
Website:
sartorius.de
Employees:
4539
Amanda Yu Work Experience Details
  • Sartorius
    Digital Channel (E-Commerce) Manager
    Sartorius Sep 2021 - Present
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  • 博世
    Senior Digital Marketing Specialist
    博世 Mar 2021 - Sep 2021
    After Auto franchise service Marketing plan & campaign build up Strategy, budget allocation and execution plan100 years’ campaign planOnline operation & optimizationBrand account operation: Brand.com/WeChat/weiboWechat mini program/CRM&O2Oco-work with E-commerce team on monthly sales feedbackOffline promotion & event:Franchise offline promotion planFranchise shop-owner orientation on private traffic operation. Data & CRM:Data combing & rough analysis Customer lifetime value flow set upCDP program with franchise data pool
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  • 汉高
    Digital Marketing Specialist
    汉高 May 2018 - Mar 2021
    ▪ EcommerceOwned EC set up（API & Supply Chain from 0-1） Tmall, JD & 1688 operation ▪ MediaOmni channel Media strategy & Media buySEO & SEMLivestream ▪ DataCustomer propensity modelConversion/ KPI / ROI / Media data modelCustomer life time value modelAlibaba DMP & Data bank ▪ CRMLeads management in salesforce & call center operationUser behavior trackingCustomer insight & look likeLoyalty program
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  • 盛世长城
    Account Executive
    盛世长城 Jun 2017 - Dec 2018
    中国 上海市
    Olay skincare premium products line new launch campaign/PCC:- Market research on ingredients/RTB/pricing/campaign/output - Campaign lock down: casting/TVC/LBX/Digital videoSafeguard KAPA new soap launch & CNY TVCSK-2 CNY
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  • 盛世长城
    Ae Intern
    盛世长城 Jan 2017 - Jun 2017
    中国 上海市
    Support P&G Project team on:- Olay premium line Maggie new Launch TVC shooting & Light Box- Olay White Radiance & Regenerist relaunch campaign - Competitors report bi-weekly
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  • Mccann Worldgroup
    Account Executive
    Mccann Worldgroup Jun 2016 - Dec 2016
    上海
    Support team on - Digital campaign of L’Oréal man new product line launch - Digital campaign of C&A 175 years - Digital campaign of Lancôme CNY
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Amanda Yu Education Details

Frequently Asked Questions about Amanda Yu

What company does Amanda Yu work for?

Amanda Yu works for Sartorius

What is Amanda Yu's role at the current company?

Amanda Yu's current role is Digital Marketing | E-commerce | Data Analysis & Modeling.

What schools did Amanda Yu attend?

Amanda Yu attended 南京师范大学.

Who are Amanda Yu's colleagues?

Amanda Yu's colleagues are Vamakshi Gautam, Esther Rosenhagen-Doddema, Sandra Hampel, Sarah Ramirez, Falko Friedrichs, Jake Hamer, Julian S..

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