Amanda Abbott Email & Phone Number

Austin, Tx, Us

Austin, Texas, Us

Provide consultative services to drive increased client exposure and secure top media placements in The New York Times, NPR, USA Today, BBC, Dallas Morning News, FOX News, and Washington Post. Forge business relationships with owners, executives, and managers to deliver online marketing and public relations strategies. Negotiate terms and conditions to ensure effective contract management; assemble, create, and review sales contracts for clients. Monitor contract performance to implement corrective actions, as needed. Maintain customer base and relationship management through Salesforce. Key Accomplishments:*Increase client social media and website conversion by more than half in under one year. *Outline user-related needs and policies to develop effective media and online marketing solutions geared to aid start-up and small businesses increase sales.

Austin, Texas, Us

The VP of Communications and Marketing is responsible for developing and managing all internal and external communications between TAB, our membership and the audiences we serve. My team works collaboratively with the CEO, COO and all staff to keep TAB’s membership informed of all initiatives, programs, services, benefits and effectively promote the organization. We promote TAB's vision and mission to our members, the Texas business community, legislators, the public and the media. I am responsible for continually expanding the range of TAB communications to include all forms of electronic and printed communications to ensure effective, timely and comprehensive communication of information on TAB, its objectives, its members and its activities.

Austin, Texas, Us

Extensive strategic planning for corporate positioning and long-range planning, content generation, analyst and media relations, crisis management, spokesperson development and senior executive communications for a variety of clients.Pitch interviews and story ideas to a variety of media; hold press conferences; and oversee the creation, distribution and tracking of all public relations campaignsOversight on PR process development and implementation of anthonyBarnum’s staff in order to develop and execute national, regional and local public relations campaigns.Manage all internal, external and crisis communications for clientsConduct successful issue and political public awareness campaigns at the state and federal level.Collaborate and build relationships with media, state government, the business community and advocates of various industries for clients.Achieve company objectives by leveraging internal resources and collaborating with colleaguesGovt. & Public Affairs ExperienceDevelop and maintain a broad-based understanding of key issues for awareness campaigns in a variety of sectors including but limited too: Pharma, health care, manufacturing, education, telecommunication, tech and energy. Conduct successful complex issue and political public awareness campaigns at the state and federal level.Identify and collaborate with grass-root organizations in building public awareness campaigns and coalitions.Collaborate and build relationships with media, state government, the business community and advocates of various industries for clients.

Austin, Texas, Us

Wrote and edited articles, press releases, web content, advertising copy, periodicals and publications for internal and external audiences.Developed and executed innovative PR strategies by creating messaging, thought leadership, position statements and other corporate communications based on company’s objectives.Raised brand awareness for clients through consistent public relations and marketing efforts Conducted market and public opinion research related to company’s reputation and positioning among key stakeholder audiencesCreated and managed strategic public relations programs for a myriad of clients Engaged with top-tier national, business, healthcare, technology, political and government media on a daily basis and established a media relations track record.Coordinated and managed sponsorship activation for clients

Austin, Tx, Us

Created and executed medium to large scale public relations / marketing campaignsOversaw a worldwide webinar campaign, maintaining a $100,000 budgetEstablished relationships with key members of both national and local mediaSuccessfully placed Spohn’s CEO and VP on both television and print mediaStrategized story placement on both a national and local levelWrote press releases along with internal news blast and talking points for CEODeveloped and managed community relationshipsDeveloped and maintained company public and media relations policies

Wrote and edited news copyFacilitated interviews on a variety of topics Developed story topics and sources

Filed daily live reports for 5, 6, 10 and 11pm newscasts from helicopter, satellite truck or live truck.Fill-in on anchor desk.Covered President Bush's inauguration: wrote articles, developed stories and reported live in nightly newscastsMedical Beat coverage featuring various new technology and physician accomplishment stories

Medical Beat coverage featuring various new technology and physician accomplishment storiesCrime and court reporter for five daily newscastsFill-in anchor for morning, afternoon and evening newscastsCovered Hurricane Isadore for CNN & Weather Channel, wrote national articles on hurricane aftermathMedical/Health Beat – week-long series following a transplant team

Us

General news reporter Breaking News Reporter for 5 and 6pm newscasts.Lead Reporter for 11pm newscast.Fill-in on anchor desk.