Team Leadership:• Led two teams of interns, fostering collaboration and ensuring efficient communication within the team.• Assigned tasks, set deadlines, and utilized SMART goals to drive project success.Game Development:• Worked alongside the company founder to orchestrate the creation of ten educational tourism game products, overseeing copywriting, content writing, and outreach to destination management companies and tourism boards.• Oversaw content creation, from ideation to execution, ensuring historical and cultural accuracy, and alignment with equity, diversity, inclusion, and belonging strategies.Content Strategy:• Devised and executed a comprehensive content strategy using extensive community-specific research and copywriting, to align with the project's objectives and target audience.Technology Utilization:• Leveraged technology to develop and upload games, ensuring an easy and engaging user experience.Equity, Diversity, Inclusion, and Belonging (EDIB) Strategy:• Worked closely with the company's diversity, equity, inclusion, and belonging consultant to ensure that all aspects of the International Women's Month, Indigenous History Month, and Pride Month games were developed through an EDIB lens.Marketing and Client Outreach:• Executed marketing strategies to promote the games in international cities, expanding reach and visibility.• Initiated outreach efforts to potential clients, securing meetings to effectively sell The Urban Guide games to designated cities.Human Resources and Talent Acquisition: • Managed the end-to-end recruitment process for the company internship program, overseeing candidate screening, interviewing, and selection. • Conducted thorough interviews, wrote comprehensive evaluations, and facilitated the onboarding process.Achievements:• Successfully delivered 10 engaging games for the TUG platform.• Expanded the project's international presence through strategic marketing and client outreach efforts.

• Led business development efforts in New York state, Florida, New Jersey, Iowa, and Virginia, building and maintaining relationships with key industry decision makers and conducting thorough market research to identify potential clients, industry trends, competitor insights, and territory knowledge.• Conducted weekly and monthly team meetings, contributing statistical insights and strategies to achieve quarterly targets.• Planned and executed territory-wide marketing campaigns, resulting in significant pipeline generation and driving long-term business growth.• Created tailored outbound campaigns to key decision-makers in the education industry through cold call, email, LinkedIn, Twitter, Salesforce, and Outreach.• Achieved 317% quarterly New Sales Contribution quota attainment in 2022.

• Spearheaded all aspects of store operations from fiscal, performance, and P&L management to team development, recruitment, onboarding, customer service, asset protection, inventory, and merchandising.• Restored profitability and reputation to under-performing stores by optimizing training processes, implementing new service initiatives, and streamlining store policies and procedures, resulting in improved business metrics (CVR +43%, NPS +22%).• Consistently exceeded monthly sales targets by over 20%, generating $570,000 in net sales within the first three months.

• Directed all sales operations including report building, sales meetings, payroll and accounting, scheduling, human resources, recruiting, client relationship management, inventory, and leading and coaching over 120 direct reports across two core teams.• Surpassed annual sales target by 22% YTD, regularly placing in the top 3 store locations in Eastern Canada and resulting in annual revenue growth of an additional 2 million dollars.• Boosted employee retention by 40% through a multi-stage strategy involving team restructuring, teambuilding, and daily group education - saving the company over $130,000 in recruitment costs.

• Analyzed trend reports and collaborated with divisional managers to execute merchandising strategies in accordance with the national company directive, increasing customer traffic by 20%• Coordinated store creative direction with an emphasis on window display installations, project planning and mannequin styling to increase store revenue by 15%• Partnered with store director and corporate marketing team to launch in-store trend campaigns and prepare the location for television filming features, such as the “Style-Esteem” segment on ‘The Marilyn Denis Show’

• Spearheaded strategic sales initiatives, customer service training, streamlined operations, and enhanced cross-functional collaboration to achieve and exceed sales targets.• Orchestrated the development and execution of sales processes, including lead generation, customer segmentation, and sales cycle optimization, resulting in improved efficiency and a 20% reduction in turnaround time.• Facilitated comprehensive sales training programs to empower the sales team with luxury product knowledge and consultative selling skills, resulting in increased metrics (NPS +31%, CVR +20%).• Led a dynamic team in curating visually stunning store layouts, window displays, and interactive installations, resulting in a 10% rise in average transaction value.• Conceptualized and executed strategic visual presentations that reflected each brand's ethos and product offerings, resulting in a 23% boost in accessory category sales.

• Collaborated with luxury brand partners to create exclusive in-store experiences, elevating Saks Fifth Avenue's reputation as a premier shopping destination and fostering strong vendor relationships.• Guided a team of visual merchandisers in maintaining visual standards, ensuring consistency across multiple store locations, and promoting a cohesive brand identity that resonates with clientele.• Utilized data-driven insights and customer behavior analysis to optimize product placement and assortment, enhancing the shopping experience and driving a 10% rise in customer retention rates.

• Oversaw all daily store operations, inventory management, and staff training, resulting in a 20% improvement in overall store efficiency and a seamless shopping journey for customers.• Executed operational strategies, including staff scheduling, supply chain coordination, and POS system management, contributing to a 10% increase in daily transactions and a 12% reduction in checkout wait times.• Collaborated closely with the Store Director to analyze sales trends, operational data, and customer feedback, enabling data-driven decisions that enhance store performance and drive a 15% increase in quarterly sales.• Championed adherence to operational standards and loss prevention protocols, resulting in a 17% decrease in inventory shrinkage.

• Managed inventory levels through diligent stock monitoring, restocking shelves, and utilizing inventory management systems, contributing to a consistent and visually appealing product presentation.• Coordinated daily operational tasks, including stock replenishment, product organization, and store cleanliness, ensuring a well-maintained shopping environment that aligns with Sephora's brand standards.• Assisted in the implementation of new store initiatives, such as click-and-collect services, to enhance customer convenience and drive a 15% increase in online orders for in-store pickup.

• Oversaw daily sales operations, including inventory management, visual merchandising, and customer service.• Initiated innovative in-store promotions and events to boost foot traffic, resulting in a 15% increase in customer engagement and a notable rise in brand loyalty• Utilized strong analytical skills to evaluate sales data, identify market trends, and recommend product assortment adjustments, contributing to a 12% increase in sales of newly introduced skincare lines.

• Designed and executed captivating store layouts that emphasize product diversity and encourage cross-selling opportunities,• Executed innovative visual concepts, including window displays and in-store installations, that consistently reinforced Calvin Klein's reputation for modernity and sophistication.• Collaborated with corporate visual merchandising team to share best practices and implement global visual standards, ensuring alignment with Calvin Klein's brand identity across multiple store locations.

• Collaborated with merchandising teams to compile and interpret sales data, contributing to the creation of targeted product assortments that resulted in a 10% rise across eye cream SKUs.• Gained proficiency in utilizing merchandise planning software and Excel to model demand scenarios, enhancing accuracy in inventory replenishment and optimizing stock levels.• Monitored key performance indicators, such as sell-through rates and gross margin, to inform inventory allocation decisions and contribute to increased profit margins.

• Collaborated closely with clients to interpret design briefs, translating their vision into compelling label concepts that met regulatory standards and enhanced product shelf appeal.• Demonstrated strong attention to detail, ensuring product label designs were print-ready and adhered to industry-specific advertising standards.• Collaborated cross-functionally with pre-press teams and print production, ensuring seamless design-to-print transition and maintaining design integrity throughout the production process.