I'm the editorial director at Sweety High, the leading lifestyle and pop culture destination for Gen Z.As editorial director, I'm responsible for ensuring that Sweety High's editorial, social, production and development departments work hand in hand to provide the best possible experience to our young readers, providing them with an informative, fun and empowering experience.I've been with Sweety High since summer of 2012, and since then our website has come to really thrive. Sweety High serves not just to keep Gen Z updated on what's happening in the pop culture world, but to also inspire them with real-world examples of powerful women and to teach them they're not alone with personal stories of struggle, success, and everyday living.I'm responsible not just for researching, writing and curating a source of news for these young readers, but also informing them about their social responsibilities as young, powerful women with a voice in the world.