ABM works with theatrical productions and arts & culture organizations to strengthen their brand, grow their audience, and sell more tickets, with expertise in marketing & promotions, traditional & online advertising, social media, and creative services. Clients range from Broadway to Off-Broadway, music and dance, attractions, and more. Learn more at ABMagency.com.

Served as Vice President of Marketing & Advertising for Davenport Theatrical Enterprises and DTE AGENCY, a full-service agency specializing in live entertainment marketing and advertising, founded by Broadway producer Ken Davenport. Represented a variety of clients from Broadway to Off-Broadway, arts & culture, film, and special events, some of which included: It's Only A Play, Mothers and Sons, Bedbugs!!!, Pageant, Sex Tips for Straight Women from a Gay Man, Riding The Midnight Express with Billy Hayes, Awesome 80's Prom, Steve Cohen Chamber Magic, Forbidden Broadway, Clinton: The Musical (NYMF), New York Musical Theatre Festival.

For nearly 3 years I had the pleasure of providing a lecture on social media and digital marketing for the arts at NYU's School of Continuing and Professional Studies "Arts Marketing Intensive." The lecture covered all facets of digital marketing through an arts marketing lens. Topics included: Display media, Google AdWords, Facebook, Twitter, YouTube, location-based sites, and relevant case studies. Continued to receive positive feedback from students each semester.

I began working at MEC as a Senior Social Media Planner in May 2011 and was promoted to a Supervisor in March 2012. During my time at MEC, I was responsible for:- Creating integrated social media strategies that encompassed paid, owned, and earned media - Overseeing daily social media moderation process across Facebook and Twitter- Conducting social listening/conversation monitoring via Visible Techonologies and Radian6 to track volume, sentiment, and key conversation areas across clients and competitors- Clients included: IKEA, Citibank, Colgate, Campbell's, Pepperidge Farm, KFC, Taco Bell, Texaco

During my time at Situation Interactive I was an part of the account team and one of the first members of the company's social media department. I managed a variety of live entertainment accounts based in Las Vegas, San Francisco, New York, as well as various national tours. Responsibilities included:- Working to improve/expand the social media process across a variety of clients- Assisting in establishing social media benchmarks for clients- Providing in depth brand monitoring to identify conversation trends & key marketing opportunities - Providing social strategy recommendations for clients such as Disney Theatricals, Wicked the Musical, Metropolitan Opera, Roundabout Theatre, and more- Overseeing production of marketing creative, presenting to clients for approval or modification- Website reporting & analysis through Google Analytics- Online search & display reporting through Adwords/DART- Clients Included: Radio City Christmas Spectacular (NY and National Tour), Phantom - The Las Vegas Spectacular, SHN, Billy Elliot National Tours, Peter Pan (SF), Jersey Boys Las Vegas, Las Vegas Peepshow, The Smith Center for the Performing Arts, Primm Resort & Casino, The Lion King Las Vegas, Center Theatre Group, BASE Entertainment