Amanda Dempster Email and Phone Number
I help businesses increase their exposure, strengthen their brands, and increase their direct bookings/sales.🏆 Winner - A'Design Award, Graphics, Illustration and Visual Communication Design, International 2022-23 - Italy🏆 Winner - Top Performance Marketing Agency - 2022 QLD, APAC Awards🏆 Top 5 Finalist 2023, Future Leaders Award - Caravan Industry of Australia.🏆 Top 5 Australian Digital Marketing Agency - Finalist, Australian Web Awards🏆 Top 5 Finalist 2021, Future Leaders Award - Caravan Industry of Australia.Featured:⭐️ Auspreneur https://auspreneur.com.au/exclusive-with-the-founder-of-milk-marketing-amanda-dempster/⭐️ Australian Business Journalhttps://theabj.com.au/2021/06/07/marketer-making-big-waves-in-one-of-australias-fastest-growing-industries/Wins:- I helped one RTO client reduce their lead cost from $33 to just $4! - I helped another national medical brand ditch their long term Google Ads agency and increase their online enquiries from 20 to 600+ per month for no extra spend! - 60 new direct bookings & tripled website traffic in just a week for one remote holiday park- Delivered 23,000 new website visits and 400+ phone calls in 6 months to one regional caravan parkSometimes a fresh perspective and a new carefully considered marketing plan is all you need to see your results skyrocket. Whether you’re a business owner who needs to see better results, you have an in house team that needs support, or you’re a Marketing Manager needing a fresh direction - I’m here to help you see positive change.I’ve helped businesses halve their marketing costs, increased web traffic by 400%+ in just weeks, see a 2000% (yes you read that right) increase in social reach in 2 weeks, and I’ve designed brand identities that stand out against multi-national competitors. With over 20 years experience working directly with clients & running agencies, I have a uniquely broad & complimentary range of skills.am experienced in all facets of brand development, strategy, design, marketing & communications, website development & seo - backed by a strong and broad portfolio.I’m able to craft your brand and get a room of your executives to agree on a creative direction. I can design your new brand (name, logo & style guide, through to website) - and I can deliver and execute a tailored marketing plan that gives you specific recommendations on where to make changes or take action in order to generate more leads and more sales.
Holiday Brands
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OwnerStanthorpe Holiday Park Apr 2024 - PresentStanthorpe, Queensland, Australia
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Tourism Marketing & Branding | Accommodation, Holiday Parks & Caravan Industry | DirectorHoliday Brands Jun 2016 - PresentAustraliaIncrease your exposure and your direct bookings.Holiday Brands provides marketing & brand services for holiday parks, accommodation providers & tourism brands.We’re passionate about supporting independent operators and family run destinations to increase their exposure, their value and their brand awareness.We have worked with owners and managers of of hundreds of destinations across Australia and New Zealand, to increase their direct bookings and brand engagement, strengthen their independent brands, improve guest experience, and gain more exposure.Services we provide:- Design (Brand & Graphic)- Digital Marketing- Social Media (Ads & Content)- Google advertising- Websites & SEO - design of search engine optimised websites- Marketing Strategy & Audits- Guest experience - Brand design and rebranding - from logo design to chain branding- Map Design - Printing - From brochures, to door hangers, room compendiums, maps, and park signage.- Booking system opportunities and integrationContact me if you'd like a complementary strategy session.www.holidaybrands.com.au
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Agency Owner | Marketing, Branding, Pr, Freelancer, ConsultantMilk Creative - Marketing & Branding Jan 2008 - PresentBrisbane, Queensland, AustraliaLooking for someone with a rare skill set that can not only design and manage your brand, but promote it, market it, and grow it? I've spent more than 13 years mastering skills across all areas of creative and strategic brand and marketing management to give me an edge and holistic approach to growth.How can I help? STRATEGY, BRAND DEVELOPMENT, MARKETING & COMMUNICATIONS, DESIGN, PRINTING, ADVERTISING, WEBSITE & DIGITAL, SOCIAL, EVENTS, SIGNAGE, FUNDRAISINGBragging rights:- New quote generating e-commerce websites for national medical equipment provider that now generates 900+ online enquiries per month compared to 20 per month with previous agency for no extra spend.- Detailed recommendations and marketing plan, with new brand identity for popular Fortitude Valley bar and social campaign that increased reach by 2000% in 2 months- Used detailed analytics and ad targeting, to reduce a recognised national brands Facebook lead costs from $43 to $4 in just weeks - Digital Marketing grant proposals to support business funding from government grants - Naming & Brand strategy, with full identity design and launch for international merger of multiple engineering firms- Brand & social media design and strategy of national accommodation chain, blitzing competitors monthly social reach by 700% and increasing direct booking traffic by over 150%.Milk Creativewww.milkcreative.comMilk, Milk Marketing, Milk Creative and Create Milk are all registered trademarks and are not permitted for use without permission.Freelance, Retainer and Consulting services also available.Other Brands:Corporate Store - Corporately branded online marketing stores for franchises and groups -
Marketing Manager, Brand & Digital Developer (Pt) - OceaniaPremise Jul 2016 - Oct 2017Brand Strategy, Brand Development & Design, Website Development, Marketing Strategy, Corporate Identity Design, Graphic Design, Market Research, Communications, Social, SEO, Analytics- Executive consultation and survey for development of Brand Strategy- Brand Strategy - incl Naming, Competitor Analysis, Positioning, Identity, Colour Psychology & Symbolism- Brand Design - name, logo, sub brands, full corporate identity, style guide, marketing collateral & ads- Corporate Identity - All Design - Concept through to finalisation of brand for launch.- Brand launch & rollout - event planning & management, internal staff comms, promo welcome kits- Marketing Strategy Planning (surveying) - supportive of future budget development- Board & Shareholder presentations to drive brand development & decision making- Rebrand of Agricultural Division - FSA consulting (pre-merger)- Agricultural marketing strategy consultation and survey (planning)- Website Strategy - including website structure consideration & market segmentation- Website design & management - Corporate site & Agriculture, Water, Enviro,Engineering sub-sites- Search Engine Optimisation and content optimisation on new website, promoting site and sub-sites to first page rankings on main search terms post launch- Internal & external communications- Google console, Bing webmaster and Google Analytics site setup and reporting- Creation of all Capability Statements pre and post merger (Service lines & target markets)- Illustrated estate plan artwork for proposed developments- Design & print production of all marketing materials, advertising, trade show collateral & displays, brochures, sales materials, etc- All print production management and coordination across organisationPre-merger interim brand development - O2UDP (O2 Group & UDP)Pre-merger rebrand - FSA services -
Marketing Manager & Brand Developer (Australia & New Zealand)Family Parks Aug 2012 - Jul 2016Brisbane, AustraliaMember based marketing group with Holiday Parks across AU & NZ.Brand & Design, All - Marketing, Advertising, Graphic Design, Campaign Management, Budgeting, Website build and maintenance, Communications, Corporate Sponsorship, event planning, Social media, magazine & map design and publication.Key Achievements:- Rebrand - designed and deployed new corporate identity, park branding, and rewards program brand - B2B & B2C (including style guide, change management, online ordering store etc)- Developed and implemented new marketing strategy and member returns.Cut annual costs by 30% & increased exposure by 8x (AU) & 14x (NZ).- Development of sales materials promoting new strategy (Join our Family brochure)- Advertising campaign development & deployment - cross media, supplier management & coordination (radio, TV, outdoor, social)- Corporate partnerships and co-campaign management (Better Homes & Gardens etc)- Google analytics, adwords campaigns, display campaign (PPC)- Script writing & creative briefs- AU & NZ budgeting- All graphic design - E-news communications & member updates, 200%+ improvement in read rate- Board and conference presentations of strategy and marketing updates to members- All print and media coordination- Development of new websites:familyparks.com.au - public interim site (increasing visit rates by 8x)member.familyparks.com - member and corporate portal, fprewards.com - rewards directory- Saved 10%+ of revenue in 12 months by reallocating spend.- Designed and deployed new ANZ membership rewards program, increasing value and eliminating hefty annual costs (fprewards.com)- Design, planning and print management of annual magazine - 114 pages, (increased pick-up by 30% in 18 months) & NZ Printed Touring Map with Augmented Reality Integration- Market research & ROI reporting- Corporate Partner/Sponsor Management- Event coordination assistance.- Plan, renovate and launch FP branded vintage caravan roadtrip (#projectmillie) -
Communications/Marketing ManagerRedlands College Feb 2010 - Jul 2012Wellington Point, QldLed & managed Rebrand, All Graphic Design, Communications & PR, Event management and planning, Sponsorship & Fundraising, Digital Strategy, Alumni Management.Major tasks have included:• Rebranded the college - internally and externally, including new style guide, logo, stationery, advertising style, etc.• New digital communications strategy -replacing traditional print communications (first in region to go paperless) - e-news, blogging, app, website, internal news feeds - rss, paid banner advertising. (Multi touch point plan)• Event management - Planning and coordinating all fundraising and community events (eg. Staff functions, annual golf day, open days, facility openings, reunions, musical, etc)• Change management and monitoring roll out for new brand and comms strategy organization wide (150+ staff)• Redesigned & rebuilt college website• Developed and deployed a college iPhone, iPad & Android app• Liaising with Executive team to implement change across staff community and departmental processes.• Redesign, Development and implementation of new communication structure and community strategy • Coordinating and designing all advertising for the College• Developing and implementing new marketing strategies - internal and external. • Sponsorship and fundraising management for numerous large scale events • Managing and coordinating numerous large-scale publications - including annual report and alumni publications• Responsible for the designing and printing of all Redlands College marketing collateral• Preparing media releases for local and metropolitan media and proactively identifying potential media opportunities• Developing and maintaining working relationships with media contacts and key stakeholders• Maintaining and establishing communication channels for families (newsletter and blog)• Manage and implement marketing budget• Develop and manage all social media channels• Alumni management - databases and events -
Senior DesignerWorldwide Printing Solutions Aug 2007 - Sep 2010BrisbaneGraphic DesignDigital PrintingOffset PrintingCorporate BrandingProblem SolvingWorkflow ProgrammingPre-press checkingClient LiaisonSupplier LiaisonQuotingProofingSales/ Cust. Service• Day to day development of brands and design projects from brief • Responsible for design department workflow, including supervision of junior designer • Client liaison to ensure brief is covered accurately• Complex and Simple Quoting• Digital printing - setup and printing• Complex and simple design - from corporate reports, brochures, business cards, flyers, web banners,corporate stationery, signage and other various artwork as requested by clients to suit customer briefs/specs• Prepress• Guillotine and digital print production • Processing of jobs to print, job tracking, quality control -
Graphic DesignerPrint Vision Jul 2006 - Jul 2007CapalabaGeneral Print Store Duties- Graphic Design for print orders (marketing collateral, logos etc)- Digital printing (brochures, business cards etc)- Pre press checking and offset print ordering- Workflow management- General Customer Service - Photocopying, binding, finishing.
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Design Department AssistantAusbuild Feb 2005 - Jul 2006BrisbaneAssisting Draftspersons & Marketing Manager with:- Drafting Site plans- Property Searches (local council)- All BERS Ratings/ Simulations on plans- Marketing & Advertising Brochures- Illustrated Elevations and Floor Plans- Submitting DA & BA applications with council
Amanda Dempster Skills
Frequently Asked Questions about Amanda Dempster
What company does Amanda Dempster work for?
Amanda Dempster works for Holiday Brands
What is Amanda Dempster's role at the current company?
Amanda Dempster's current role is Int. Award Winning Brand Designer & Marketing Strategist | Agency Director | Holiday Park Owner | Champ for independent operators | Adventure Addict.
What skills is Amanda Dempster known for?
Amanda Dempster has skills like Brand Development, Advertising, Marketing Strategy, Corporate Branding, Marketing, Brochures, Event Management, Logo Design, Public Relations, Event Planning, Email Marketing, Online Marketing.
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Amanda Dempster
Director, Partner Engagement At International Justice MissionWashington Dc-Baltimore Area -
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3dla.mil, gmail.com, gdit.com -
Amanda Dempster
Product Owner, Lloyds Technology Centre (Ltc) Activation Lab, People Platform At Lloyds Banking GroupLeeds2ad2906.wanadoo.co.uk, halifax.co.uk2 [44] 01XXXXXXXXXXX
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