MARKETING SPECIALIST with over 15 years of experience in competitive analysis, marketing campaign strategy, client portfolio development, and high-impact project management. Dedicated account manager with a proven track record of reconciling client business objectives and requirements with available resources to create revenue-maximizing branding initiatives. Outcome-oriented leader highly skilled at streamlining communication and implementing standard operating procedures to improve workforce cohesion, augment workflow, and ensure the on-time delivery of project milestones.Specialties + Interests: B2B Marketing, Healthcare Marketing, Experiential Marketing, Trade Show Marketing, Event Planning, Brand Experience, Integrated Marketing, Project Management, Client Communication, Brand Strategy, Operational Planning + Development, Budgeting, Forecasting, Estimating, Project Plans, Employee Development, Campaign Planning, Contract Creation + Negotiation, Contract Renewals, Creative Briefs, Content Marketing, Print Production, Relationship Building, Business Development, Brand Launches, Product Launches, Program Management, Metrics, Medical Devices, Pharmaceutical Marketing, Project Management | Planning and Execution, Logistics, Vendor Relations, Profit Maximization, Cost Control & Reduction, Process Improvements, Procedure Development, Team LeadershipCurrent + Past Clients:Collins Aerospace, United Technologies, Abbott, Gilead Sciences, AARP, Blue Cross Blue Shield of Massachusetts, Oracle, Aon, MagellanRx Management, Alight Solutions, Forsythe Technologies, Veritas, GES, Hill & Partners, Exhibit Concepts
Listed skills include Marketing, Marketing Communications, Marketing Strategy, Account Management, and 48 others.