Amanda Clemons Email and Phone Number

• Develop eye-catching social media graphics, newsletters, and email-marketing campaigns to engage target audiences and increase brand awareness• Create visually appealing and informative digital presentations, including PowerPoint slides, to effectively convey key messages and enhance audience comprehension• Contribute to website design projects, collaborating with cross-functional teams to develop user-friendly and visually appealing websites that align with brand guidelines and business objectives• Design standardized templates, such as PowerPoints, flyers, and social media graphics, ensuring consistent branding across various marketing materials and platforms• Produce compelling print ads that capture attention and effectively communicate promotional messages, resulting in increased constituent engagement• Develop high-impact graphics for training and promotional videos, enhancing the visual appeal and overall effectiveness of the content• Produce marketing collateral, including brochures, flyers, posters, etc. that effectively showcase products and services to target audiences internally and externally• Design graphics and flyers for internal training programs at the Georgia Department of Labor (GDOL), ensuring clear and visually appealing communication of important information• Create signage for use at statewide career centers, delivering cohesive and visually appealing branding to enhance the visitor experience• Manage and maintain the document library of forms, documents, booklets, brochures, and more for internal and constituent use of GDOL services

Annual design projects include:• Logo + assets• Color palette• Print and digital booklets, brochures, + programs• Event signage• Informational flyers• Mailer suites• Maintenance of the graphical integrity of the website

• Created high-quality designs, graphics, and layouts for digital and interactive marketing materials that achieved unified messaging• Partnered with the UX design team and creative director to create a seamless brand experience across client websites• Designed an array of digital marketing projects: animated and static web banners, HTML banners (third-party ad serving platforms), e-mail blasts, social media support graphics, etc.• Managed graphic and content updates for OutdoorFlics’ website• Collaborated one-on-one with developers for design implementation• Compiled and prepared presentation decks internally for the agency• Collaborated with copywriters and social media specialists to produce engaging, relevant social media content that adhered to brand standards• Managed the internal social media strategy and designed graphics for OutdoorFlics' social media accounts

Wildlife Resources Division• Managed the division's award-winning website (https://www.georgiawildlife.com) as well as designed and managed Georgia Birding & Wildlife Trails website (https://www.georgiabirdingtrails.com)• Organized content to reach target customers• Maintained a high level of customer service through streamlining website and keeping things up-to-date• Promptly replied to questions and comments internally and externally• Created and curated all published content such as images and videos• Streamlined the website for responsiveness on different platforms• Used Siteimprove to analyze and implement fixes to ADA accessibility issues at WCAG 2.1 level AA• Measured, analyzed, and compiled reports of key metrics and results, while improving and modifying in response to analytics in order to improve customer service• Designed products of all kinds and created new assets whenever needed. Examples of award-winning design products included graphics for social media posts, advertisements for magazines, websites or other publications, templates, posters, printed documents, promotional items, publications and other special deliverables• Maintained and organized these graphic assets and disseminated them to others, reviewed materials and suggested changes to vendors, and recreated files in different formats• Responded to critical incidents with communications support, such as state of emergencies or other life-threatening natural disasters• Developed a brand guide suitable for all divisions; made resources available and acted as brand manager to answer any questions and guide branding decisions• Design Chair of Weekend for Wildlife, a successful fundraiser hosted by the Georgia Natural Resources Foundation benefiting the Georgia Department of Natural Resources. Projects included the yearly logo and color palette, several booklets and brochures, signage and informational sheets, and maintenance of the graphical integrity of the website

Parks, Recreation & Historic Sites Division• Designed/updated publications, advertisements, online banner ads, business cards, trail maps, brochures, rack cards, trade show and event support materials, flyers, posters, banners, interactive and presentation projects, and other projects as needed• Provided schedules, specifications, and cost estimates based on vendor bids• Produced prepress materials and camera ready electronic files for print production to be completed on time and on budget• Managed, developed, implemented, and maintained the Division website and oversee website content• Participated in content audit and transition to Drupal 7 content management platform• Coordinated content between https://www.gastateparks.org and https://www.gadnr.org• Provided tracking reports, metrics, and summaries of website activity and special use pages• Updated and maintained images in online photo galleries• Worked with the Georgia Department of Economic Development on partnership projects• Worked with Active Outdoor Works on coordination of PRHSD website with reservation website• Created and distributed social media content, eNewsletter designs, eBlasts, and other electronic communications• Provided photography and videography for web content and other applications• Maintained the brand standards and graphic integrity of the PRHSD brand• Managed intern-level associates to provide support and mentoring

• Managed the prepress and art department and associates; revised and maintained order of operations as needed• Accounted for inventory, and ordered supplies as necessary• Organized large-scale projects to meet tight deadlines• Created artwork for many corporations, most of which were UL approved• Stepped-and-repeated artwork for flexographic platemaking; output film to expose polymer for development into a reusable printing plate• Drafted new customer drawings from engineer specifications

• Periodically updated university’s own brand guide: applied changes as needed­: colors, logos, fonts, and rules on how to follow specifications• Worked on Clemson World magazine: laid out pages, took pictures, edited the pieces so that typography and placement were correct; displayed attention to detail• Designed mailers, banners, t-shirts, brochures, logos, and electronic media; created and updated items used by the university. All were designed in Illustrator or InDesign and followed the brand guide• Designed the new Board of Trustees Manual; created logos for the Brooks Center for Motorsports, Clemson LEAN, Exploriversal Study Abroad Program, 6th Annual Literary Festival, Young Alumni Fall Band Party, and many more; designed the South’s Best Tailgate recipe cards; designed the Gantt Center for Integration pin; and other various projects