Amanda Calhoun Email & Phone Number

Previously Johnson & JohnsonPromoted from previous position of Program Coordinator• Execute all logistics of global webinars ranging from strategy, speaker engagement, recruitment, technical elements, and post-event analysis• Achieve webinar attendance consistently exceeding a 60% conversion rate with high net promoter scores• Devise and execute Institute membership recruitment efforts, with a 98% YoY increase of new, global members • Increased new and existing website visitors 112% YoY• Analyze metrics across multiple platforms to determine marketing and event impact informing future decisions • Copywrite and design content for website, communications, invitations, handouts, and social media messaging

San Francisco Bay Area

• Planned and implemented over 100 in-person national events, with aspects including content development, speaker liaison, space and supplies logistics, registration, travel arrangements, and hotel blocks• Negotiated contracts with vendors, venues, and catering companies under allotted budget• Recruited attendees via email campaigns, social media, and professional organization engagement, achieving max registration in over 80% of events• Established new and strengthened current customer relationships to support cross-functional stakeholders • Compiled and evaluated qualitative and quantitative data to express Institute impact on customer accounts

Milpitas, California

• Managed logistics of in-person events for Fortune 100 companies including catering, A/V, and event space setup• Created and executed networking events for prospective clients as an introduction to the company• Designed collateral for event and marketing efforts

San Francisco Bay Area

• Created and implemented comprehensive marketing strategy for 11 apartment communities, leading to a 10% increase in rental income annually • Managed marketing and operational efforts of 30 employees at 11 locations• Established and cultivated strong vendor relationships for marketing and renovation projects• Designed branding elements and marketing materials including logos, fliers and signage

• Coordinated events to increase brand awareness and strong partnerships for a variety of companies• Account management and implementation of strategic marketing plans for organizations in various industries including health care, packaging, telecommunications and agriculture• Managed online advertising, email and direct mail campaigns, and analyzed campaign metrics • Led creative development for multiple media placements and award-winning marketing materials

• Executed event logistics of a parade, car show, and street fair• Managed volunteers before, during, and after event• Sold sponsorships and garnered donations for Fourth of July events

• Organized expo for event professionals; secured sponsorships, coordinated all expo components• Built and continually maintained partnerships with advertisers and sponsors• Created and implemented marketing plans to promote expo and publications

• Designed marketing campaigns for the branch, increased product sales• Achieved status of Top Seller for four consecutive quarters• Increased customer loyalty score for branch by consistently maintaining a high standard of customer service

Bachelor Of Science (Bs), Business Administration, Marketing

Education record