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Amanda Lester is a Senior Go-To-Market Specialist at Amazon Web Services, helping to put artificial intelligence (AI) and machine learning (ML) in the hands of every developer and ML engineer. Experienced business executive with a proven track record of success at fast-growing technology companies. Amanda has a deep background in leading strategic go-to-market efforts and managing product launches in an agile environment. She is passionate about helping accelerate the growth of the tech community through programs to support gender equality, entrepreneurship, and STEM education. Amanda not only lives and leads with integrity but is committed to ensuring that she transforms the people, projects, and organizations she encounters.Amanda's superpowers are customer obsession, ownership, deliver results, and insisting on the highest standards to ensure teams deliver high-quality products, services, and mechanisms for customers. *My posts are my own and do not reflect the opinions of my current, past, or future employers.*
Amazon Web Services (Aws)
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Senior Genai/Ml Go-To-Market Specialist, Genai/Ml Worldwide Specialist OrganizationAmazon Web Services (Aws) Feb 2023 - PresentSeattle, Wa, UsAmazon Web Services (AWS) is one of the most dynamic and fastest growing businesses of Amazon. Since 2006, AWS has provided companies of all sizes with cloud technology products & solutions and access to a global computing infrastructure to fuel their growth. Today, AWS powers hundreds of thousands of businesses in 190 countries around the world. Come build the future with us: amazon.jobs -
Senior Program Manager, Ai/Ml Worldwide Specialist OrganizationAmazon Web Services (Aws) Jul 2022 - Feb 2023Seattle, Wa, UsDeveloped programs and mechanisms that support Specialized Sales, Specialist Solutions Architecture, and Go-to-Market Specialist teams who help customers adopt AI/ML Managed Services. Partnered closely with WWSO teams and cross-functional stakeholders such as sales, service, partner, and marketing teams to 1/ raise the bar on the AWS customer experience and 2/ achieve bold goals on a global scale. -
Global Program Manager, Ai/Ml Worldwide Specialist OrganizationAmazon Web Services (Aws) Sep 2020 - Jun 2022Seattle, Wa, Us* Worked backwards from the customer to define, build, and execute go-to-market strategies for new and emerging AI/ML services to turn AWS ideas into multi-billion dollar businesses on a global scale.* Co-founded and scaled the Closed Loop Feedback Program (CLF) which facilities the collection of insights from customer engagements to inform sales, marketing, and product strategy across AWS and other Amazon lines of business.* Built a highly effective mechanism to improve pre-launch readiness and deliver a smooth product launch which increased customer adoption and resulted in the fastest growing AIML services by revenue.* Drove Go-to-Market excellence by driving the OP1 and OP2 process with supporting mechanisms across the team to achieve organizational alignment, drive clarity on the team's mission, vision, and goals, along with a detailed plan of how to achieve them. * Launched 19 AI/ML new services and features at re:Invent 2021 and re:Invent 2022: AWS Panorama, Lookout for Equipment, Lookout for Metrics, Amazon Monitron, SageMaker Pipelines, SageMaker Data Wrangler, SageMaker Feature Store, SageMaker Edge, SageMaker Clarify, SageMaker Studio Notebook, SageMaker Studio Lab, SageMaker Canvas, SageMaker Ground Truth Plus, SageMaker Inference Recommender, SageMaker Training Compiler, SageMaker Serverless Inference, Async Inference, and SageMaker R Studio. -
Senior Product Marketing ManagerConga 2018 - 2020Broomfield, Co, UsConga was founded to help Salesforce customers to fully utilize their data. The company has $400 million in revenue spread across a portfolio of contract management, document generation, and e-signature. Conga is backed by Salesforce Ventures and Insight Venture Partners.* Defined and managed the go-to-market launch of Conga's artificial intelligence (AI) and machine learning (ML) product. Also developed the positioning, messaging, and differentiation of Conga's Contract Lifecycle Management (CLM) products.* Developed strategic thought leadership content to help business professionals learn the organizational and managerial implications of key AI technologies such as machine learning (ML), natural language processing (NLP), robotics, and digital transformation. * Took the CLM product line from generating 20% to over 50% annual bookings through customer-focused strategies* Introduced new pricing & packaging which led to 20% faster sales cycles and doubled the win rate.* Worked closely with marketing and sales executive team to develop a corporate drumbeat, unifying marketing programs with a central quarterly theme to increase organizational alignment and operational efficiency.* Established Conga’s new corporate positioning, solutions structure, product naming, logos, brand assets, and optimized the website product pages for launch* Responsible for shaping, integrating, and positioning corporate strategy through strategic marketing and communications across North America, Europe, and Asia Pacific.* Led industry analyst relations, earning placement in evaluations from top industry analysts* Enabled global sales team on the implications of new AI technologies for business strategy and provided the tools and knowledge needed to pioneer its successful integration in business. -
Product Marketing ManagerOctiv 2014 - 2018Indianapolis, Indiana, UsOctiv transforms how companies sell with a cloud-based sales productivity suite that powers personalized sales presentations, proposals and contracts. Octiv makes it easy for sales teams to sell smarter and close deals faster from any device, anywhere. Octiv is backed by GE Ventures and High Alpha.* Worked directly with the Director of Product Management to ensure roll-out of new products and features are well-targeted, launched, marketed, and sold.* Defined and managed the cross-functional implementation of the go-to-market plan.* Managed the go-to-market launch of strategic integrated partnerships with Salesforce, DocuSign, Microsoft Dynamics, and Box. * Defined product positioning, strategy, and messaging which differentiates Octiv by understanding the customer, product, market, and competition.* Developed the sales tools, training, and collateral to support product launches.* Performed comprehensive competitive analysis through research and win/loss interviews.* Coordinated beta programs, recruited beta users, gathered and synthesized feedback.* Owned key customer communication channels such as emails, in-app notifications, product related blog posts, and release notes.* Worked closely with cross-functional teams, including marketing, business development, product, customer training, implementation, and account management to drive adoption. -
Marketing Communications SpecialistOctiv 2012 - 2014Indianapolis, Indiana, UsImplemented the company's first programmatic demand generation program, resulting in increased lead flow and demand predictability. * Led corporate communications that contributed to the company earning "Best Places to Work", "Tech Company of the Year", and "Technology Innovation of the Year" awards. * Wrote the company’s most successful blog post that garnered over 15K views and 550 comments.* Created marketing strategies to generate leads and grow brand awareness including web content, case studies, product datasheets, whitepapers, emails, direct mail campaigns, and webinars.* Led public relations, delivering leading share of voice through a PR syndicate -
Orr FellowOrr Fellowship 2012 - 2014Indianapolis, In, UsOne of the first two Saint Mary’s College graduates ever selected for the Orr Fellowship, an intensive post-graduate fellowship designed to recruit, and develop Indiana’s next generation of business leaders and entrepreneurs.* Co-led the University of Notre Dame and Saint Mary's College recruitment team to identify prospective Orr Fellow candidates. -
Ceo And Co-FounderBtg Advertising, Inc. 2011 - 2013BTG Advertising is a startup I co-founded to help local and national business entities connect with college students in memorable ways. * Developed a feasible business idea, wrote a comprehensive business plan, and pitched to a number of venture capitalists and bankers.* The company was cash flow positive within a month of launching. * Negotiated with the South Bend Public Transportation Corporation to allow for the installation of video advertising monitors on their vehicles.
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Research AnalystThe University Of Texas Health Science Center At Houston 2007 - 2011Houston, Texas, UsThe Department of Obstetrics, Gynecology and Reproductive Sciences at UT Health strives to provide patient-centered, evidence-based care to the Houston community. The department works continuously to improve women’s healthcare and treatment through clinical trials and multi-center initiatives to maximize the direct impact on patient outcomes and medical practice.* Assisted department faculty and staff with NIH research protocols.* Maintained the database network with research data collected by staff and collated information.* Assisted nursing staff in a clinical laboratory experiments and data collection. -
Office AssistantHouston Women'S Care Associates 2006 - 2007Houston Women's Care Associates is an all-female team of obstetricians and gynecologists, certified nurse practitioners, and physician assistants who are focused on forming lasting relationships and providing high quality care to women in all stages of life.* Assisted nursing staff with everyday patient care.* Handled sensitive and confidential patient information with discretion. * Provided administrative support including copying, faxing, filing, and scheduling appointments.
Amanda Lester Skills
Amanda Lester Education Details
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University Of Notre Dame - Mendoza College Of BusinessMaster Of Business Administration - Mba -
Saint Mary'S CollegeMass Communications -
University Of Notre DameInternational Peace Studies
Frequently Asked Questions about Amanda Lester
What company does Amanda Lester work for?
Amanda Lester works for Amazon Web Services (Aws)
What is Amanda Lester's role at the current company?
Amanda Lester's current role is Sr. GenAI/ML Go-to-Market Specialist at Amazon Web Services | Artificial Intelligence & Machine Learning | MBA.
What is Amanda Lester's email address?
Amanda Lester's email address is al****@****aol.com
What is Amanda Lester's direct phone number?
Amanda Lester's direct phone number is +131791*****
What schools did Amanda Lester attend?
Amanda Lester attended University Of Notre Dame - Mendoza College Of Business, Saint Mary's College, University Of Notre Dame.
What are some of Amanda Lester's interests?
Amanda Lester has interest in Politics, Science And Technology, Education, Health.
What skills is Amanda Lester known for?
Amanda Lester has skills like Marketing, Market Research, Public Relations, Entrepreneurship, Social Media, Product Marketing, Competitive Analysis, Advertising, Product Launch, Sales Enablement, Business Development, Press Releases.
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