Amanda Ferm

Amanda Ferm Email and Phone Number

Experienced Digital Strategist, Marketing & Product Manager @ NEW LEAF PUBLISHING GROUP, INC
Amanda Ferm's Location
Parker, Colorado, United States, United States
Amanda Ferm's Contact Details
About Amanda Ferm

Highly versatile and growth-minded marketing professional with 20+ years of execution-oriented leadership delivering marketing solutions, strategies, and innovative ideas that produce results. Proven track record of generating bold ideas, full-funnel lifecycle marketing strategies, and integrated campaigns to grow both new and established brands. Well-versed in developing and managing multi-functional teams. Skilled at driving the development and implementation of profitable marketing strategies that drive new market penetration and revitalize existing markets.Specialties:* Marketing, Strategy & Innovation* Product Development * Audience Development* Cross-Functional Leadership/Team Building* Integrated Marketing Planning* Strategic Project Management* Social Media & Influencer Marketing* Digital Platform Marketing & Management (content & commerce)* Customer Retention & Loyalty Strategies* Demand Generation/Lead Acquisition* Content Marketing* Cross-Channel Marketing Tactics* SEO/SEM* Marketing Automation * User Experience Strategy

Amanda Ferm's Current Company Details
NEW LEAF PUBLISHING GROUP, INC

New Leaf Publishing Group, Inc

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Experienced Digital Strategist, Marketing & Product Manager
Amanda Ferm Work Experience Details
  • New Leaf Publishing Group, Inc
    Vice President, Marketing
    New Leaf Publishing Group, Inc 2024 - Present
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  • Sonlight Curriculum
    Director Of Marketing
    Sonlight Curriculum Feb 2017 - Present
    Littleton, Co, Us
    Responsible for the development and execution of impactful marketing campaigns and ecommerce strategies that facilitate brand goals while optimizing growth and profitability.
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  • F+W Media, Inc.
    Director, Digital Business Strategy & Online Product Development
    F+W Media, Inc. Feb 2010 - Feb 2017
    Cincinnati, Oh, Us
    Responsible for strategic development and management of the digital portfolio throughout the entire product lifecycle. Serves as the lead for creation and implementation of an integrated digital strategy that focuses on conversion-first, while using best practices for success, financial viability and scalability and with a focus on analytics, optimization and continual assessment and refinement.
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  • Summit Business Media
    Senior Emarketing Manager
    Summit Business Media Dec 2005 - Feb 2010
    New York, Ny, Us
    Responsible for developing integrated, results-driven marketing strategies and maintaining qualified audiences for ten growing B2B publications and websites, 20+ email newsletters, as well as for niche market groups as a whole.
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  • Wiesnermedia
    Emedia Product & Marketing Manager
    Wiesnermedia 2005 - 2008
    Responsible for the development and implementation of overall emedia marketing strategy for four B2B financial business publications & two trade shows.
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  • Penton Media
    Sales/Marketing Coordinator
    Penton Media 2003 - 2005
    New York, Ny, Us
    Responsible for launch; increase in web seminar sales/profitability. Team leader responsible for strategy to overhaul/create profitable advertising programs for vendors. Managed multiple email/direct mail lists. Responsible for maintaining accurate information in printed media kit, online media kit, events website and marketing web page. Consistently demonstrated effective/creative use of resources in coordinating multiple projects and events that enhanced company productivity and efficiency.
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Amanda Ferm Skills

Online Marketing Email Marketing Marketing Social Media Marketing Digital Marketing Web Analytics Strategy Digital Media Online Advertising Content Strategy Content Management Copywriting E Commerce Digital Strategy Seo Google Analytics Omniture Search Engine Optimization B2b Web Marketing Content Development Sem Marketing Strategy B2b Marketing Lead Generation Direct Marketing Ppc Web Project Management Product Development Google Adwords Business To Business

Amanda Ferm Education Details

  • Colorado State University
    Colorado State University
    General

Frequently Asked Questions about Amanda Ferm

What company does Amanda Ferm work for?

Amanda Ferm works for New Leaf Publishing Group, Inc

What is Amanda Ferm's role at the current company?

Amanda Ferm's current role is Experienced Digital Strategist, Marketing & Product Manager.

What is Amanda Ferm's email address?

Amanda Ferm's email address is am****@****ail.com

What is Amanda Ferm's direct phone number?

Amanda Ferm's direct phone number is +121244*****

What schools did Amanda Ferm attend?

Amanda Ferm attended Colorado State University.

What skills is Amanda Ferm known for?

Amanda Ferm has skills like Online Marketing, Email Marketing, Marketing, Social Media Marketing, Digital Marketing, Web Analytics, Strategy, Digital Media, Online Advertising, Content Strategy, Content Management, Copywriting.

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