Gaicd Amanda Mckernan

Gaicd Amanda Mckernan Email and Phone Number

Strategic Marketing Director 🌏 CEO 🌏 Marketing Comms & Brand 🌏 Board Director @ ALUCA - Australasian Life Underwriting and Claims Association
Gaicd Amanda Mckernan's Location
Greater Sydney Area, Australia
Gaicd Amanda Mckernan's Contact Details

Gaicd Amanda Mckernan work email

Gaicd Amanda Mckernan personal email

n/a
About Gaicd Amanda Mckernan

A result driven, values-led senior leader with a successful track record of building and growing successful brands and businesses, through greater alignment and engagement of employees, stakeholders, and customers. An experienced strategic consultant with experience across a range of industries including finance, telco, PAY TV working with c-suite leaders.Strategic, pragmatic with strong business acumen, branding, leadership, marketing and stakeholder management skills. Proven ability to get things done in complex environments. A collaborative leader trusted by stakeholders, peers and team members to deliver results.

Gaicd Amanda Mckernan's Current Company Details
ALUCA - Australasian Life Underwriting and Claims Association

Aluca - Australasian Life Underwriting And Claims Association

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Strategic Marketing Director 🌏 CEO 🌏 Marketing Comms & Brand 🌏 Board Director
Website:
aluca.com
Employees:
5
Gaicd Amanda Mckernan Work Experience Details
  • Aluca - Australasian Life Underwriting And Claims Association
    Ceo
    Aluca - Australasian Life Underwriting And Claims Association 2017 - Present
    Sydney, Nsw
  • Mckernan Consulting
    Director
    Mckernan Consulting 2006 - Present
    Sydney, Australia
    I founded McKernan Consulting to provide strategic marketing and communications advice to a range of businesses including ALUCA, AGSM ,Avant, CEO Forum, Charter Hall, FINSIA, FKP, Health Foundation, Jane Goodall Institute, RSM Bird Cameron, Optus Business, Tourism NSW, UTS, Vero and Virgin Money.
  • Unsw
    Adjunct Lecturer Mbt & Mba
    Unsw 2005 - 2019
    MBA/MBT @ AGSM: Strategic Management of Business & Technology and Principles of Marketing, Exec education courses on creativity & innovation
  • Iot Alliance Australia
    Strategic Consulting
    Iot Alliance Australia 2016 - 2017
    Internet Of Things Lab, Uts, Sydney
  • Superconcepts
    Senior Marketing +Brand
    Superconcepts 2015 - 2016
    Sydney, New South Wales, Australia
    Drove the development, branding and research for SMSF branding for SuperConcepts
  • Rozetta Technology
    Head Of Marketing And Communications
    Rozetta Technology 2014 - 2015
    The Rocks, Sydney
    Headed up marketing, branding and launch for newco RoZetta Technology with SIRCA CRC
  • Ceb, Now Gartner
    Director
    Ceb, Now Gartner 2007 - 2014
    Start-up role with the International CEO Forum Group since bought by CEB than Gartner. Set up, ran and grew a key Forum group with full P & L responsibility and mapping the Marketing Director Forum - included all of the marketing, sales, content, membership, sponsorship, events, database and CRM
  • Nrma Motoring & Services
    General Manager Marketing & Customer Strategies
    Nrma Motoring & Services 2001 - 2005
    Start up role after demutualisation. Increased sales and profitability through deep customer insights, better segmentation and crm platform. Set up department, managed agency relations, drove sales, crm & analytics project, developed new brand name and identity and worked with multiple stakeholders including the Board.
  • Bankers Trust (Now Deutsche Bank)
    Vice President - Marketing Communications
    Bankers Trust (Now Deutsche Bank) Oct 1997 - Feb 2001
    Responsible for $21m advertising budget, led agency relationships, brand strategy, channels and marketing. Led the change piece with M & A work with Deutsche and then Principal Group creating refreshed brand to BT Financial Group.
  • Optus Vision Pay Tv(No Longer Exists)
    Head Of Marketing +Communications
    Optus Vision Pay Tv(No Longer Exists) 1994 - Oct 1997
    Start up role with Optus Vision ( Pay TV - rolling out the cable to deliver telephony, internet and Pay TV)- jointly owned by Optus Communications, Continental Cablevision, PBL and Seven Network.

Gaicd Amanda Mckernan Skills

Strategy Change Management Business Strategy Leadership Marketing Communications Marketing Strategy Management Strategic Planning Performance Management Crm Integrated Marketing Strategic Communications Marketing Consulting Coaching Program Management Start Ups Market Research Marketing Management Talent Management Analytics B2b Employee Engagement Marketing Research Team Leadership Human Resources Research Promotions Event Management Social Media Online Marketing Mergers Corporate Communications Non Profits Segmentation Field Marketing Communications Strategy Customer Relations Government Product Development Strategy Development Brand Development Advertising Organizational Change Customer Insight Management Consulting Executive Coaching Social Media Management Brand Management Digital Strategy

Gaicd Amanda Mckernan Education Details

Frequently Asked Questions about Gaicd Amanda Mckernan

What company does Gaicd Amanda Mckernan work for?

Gaicd Amanda Mckernan works for Aluca - Australasian Life Underwriting And Claims Association

What is Gaicd Amanda Mckernan's role at the current company?

Gaicd Amanda Mckernan's current role is Strategic Marketing Director 🌏 CEO 🌏 Marketing Comms & Brand 🌏 Board Director.

What is Gaicd Amanda Mckernan's email address?

Gaicd Amanda Mckernan's email address is mm****@****ond.com

What schools did Gaicd Amanda Mckernan attend?

Gaicd Amanda Mckernan attended Unsw, The University Of Manchester.

What are some of Gaicd Amanda Mckernan's interests?

Gaicd Amanda Mckernan has interest in Animal Welfare.

What skills is Gaicd Amanda Mckernan known for?

Gaicd Amanda Mckernan has skills like Strategy, Change Management, Business Strategy, Leadership, Marketing Communications, Marketing Strategy, Management, Strategic Planning, Performance Management, Crm, Integrated Marketing, Strategic Communications.

Who are Gaicd Amanda Mckernan's colleagues?

Gaicd Amanda Mckernan's colleagues are Ami Barua, Tamara Bailey.

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