Amanda N. Randle Email & Phone Number

New York, New York, United States

New York City Metropolitan Area

Coordinate with Store Design, Visual Merchandising and other Creative partners to ensure the brand’s experience is upheld at consistent level of excellence while addressing regional parameters and concerns.Track and assist in development of all initiatives in line with brand vision. Work with cross functional marketing, sales and construction to ensure approvals and timelines. Responsible for all review and routing of all Creative. Leads creative meetings and provides project status to share with cross-functional teams. Communicate feedback from cross-functional partners to Fixture Vendors. Manages the routing and delivery of all print graphics, signage, and fixtures.

Managed expectations by leading milestone meeting reviews and Creative Operations status meeting with Designers, Copy, Team, Marketing and VM Teams to review creative briefs/decks, creative channels projects, and visual merchandising project status. Reviewed creative decks during Milestone Meetings to discuss executive comments and partner with Art Director and Channel Designer to ensure changes are implemented. Coordinated translations and proofreading of foreign language variants to international copywriter. Received channel creative request and schedule Kickoff Meetings to delegate task and share Timelines. Managed delivery of creative brief, copy, artwork, graphic print production, and delivery to field. Tracked status of projects using Smartsheets, and Asana, while approving artwork with creative and marketing teams in PHQ. Routed all approved artwork to Vendors. Manages and reflows budgets for all channel I am assigned. Archived quotes and invoices onto server and lead EOM meeting with Finance Team to review budgets. Communicated effectively with Vendors on Print Production Timelines, and artwork proofing. Worked to maintain partnership with internal partners to diffuse and problem solve any issue that may compromise project timeline.

New York, Ny, United States

Partnered with Corporate Design Team on all store openings and design layouts. Coordinated with vendors on specific design elements pertaining to store structures. Resolved all design-related comments from internal and external partners in ESKO, to follow compliance. Ensured field Store Design Team receives all visual/merchandising collateral (including planograms, artwork, graphics, trays, tables, carousels, product enhancers, etc.).

Greater New York City Area

Managed print, and digital copy assets. Created SPP Copy Calendar and maintained Product Launches in Excel. Routed collateral through Marketing, Product Development, Copywriters, and Art Directors for review and approval before submitting to the Legal Team. Routed final asset approval to Legal for clearance of copy, product names, shade names, headlines, and set names for trademark approval. Released Legal News to Marketing & Copywriters for variant confirmation.

Greater New York City Area

Coordinated the largest Field Retail Restructuring Program, Fuel LBF. Tracked Relocation, Exit/Separation, and Transfer details of various brand employees in scope for project. Worked in liaison with HRBP’s on project deadlines, details on COLA, RELO Net Lump Sum, drafting Fuel FAQ on Sharepoint, and aiding with edits for Offer Letters.Communicated with outside departments for processing employees cases to Mobility Team for lease breakage reimbursement and RELO dollars; Fleet for car returns; and Employee Services for separating associates who need severance agreements.

Greater New York City Area

Completed daily site audit and merchandised product in CMS, along with inputting new sku characteristics and copies in HTML format in in .Net for US and CA markets.Managed Ecommerce Promotion Calendar, by entering assignments and executing offers. Setup offers in Offer Manager based on calendar with appropriate promotion detail including: message, skus, offer timeline, and quantity levels. Cross-functioned with Planners to assign RTV’s, SKU Transfers, and Product Transfers. Partnered with Customer Care Team to provide solutions to unsatisfied online shoppers/code errors. Worked with Sample Team to make web photo edits.

Houston, Texas

-Pitched, executed, and volunteered for projects and events spearheaded by organization. Collaborated with city influencers, artist, and promotion groups to expand project message and interaction. Projects/Events included: Hive Day, #Axiom, #HoustonCares, Donation Drives, and Community Service partnerships. Used Google Sheets to create event breakdown and Google Calendar to maintain timelines. -Communicated with grass root organizations to execute Hurricane Relief projects; processing clothing packages from multiple city drop-off’s, setting up pop-up events, and hosting donation drives.-Facilitated and managed event details including: selecting staff, event outline, talent/entertainment, flyer graphics, décor, catering, location, and ticket sales.Writer-Wrote and edited blog posts regarding the latest fashion/beauty/music trends for content through Wordpress. Used Photoshop to create interactive media for social platforms and developed copy for article post. -Analyzed web analytics data to gauge content performance, and used SEO implementation. -Assisted with creating community development projects and seminars.

Houston, Texas

-Maintained website freshness daily to ensure all products on website were live and accurate. Uploaded copies and imagery through Magento. Toured stores to ensure merchandise was displayed parallel to site. -Collaborated with Merchants and Email Marketing teams to select trending product for email blast and organize submissions in JIRA. Managed online inventory for digital marketing through Magento. -Compiled Total Company Bestseller Report and Trend Reports to focus on category data to implement strategies for promotion.

Houston, Texas

-Entered all development requests in product library for pending and closed request; followed up with vendors on deliverables, and partnered with TD to ensure products meet company guidelines in quality assurance process.-Conducted market research and trend analysis with merchants in pre-season; facilitated all development request. Created a filing system to organize production samples for team-Scheduled vendor meetings and prepared agendas as needed; coordinated monthly business reviews with key suppliers.

Houston, Texas

-Managed merchandising direction, inventory control, and data entry for allocation.-Significantly improved customer service to attain near-zero issue call rate to be appointed as the single point of contact with increased management control.-Used Excel, PowerPoint, Word to coach associates on sales, expectations, and reports.

Houston, Texas

-Ensured timely delivery of merchandise through communication and negotiation with vendors.-Assisted Purchasing Manager with purchase orders, managing stock level, and analyzing consumer buying patterns.-Organized fashion show co-ordinations, photo-shoot directions, pop-up shops, and private parties for vendors.

Houston, Texas

-Utilized Constant Contact to promote future events with the organization.-Formatted website, flyers, events, and marketing development to promote organization. -Executed strong written and verbal skills through monthly business correspondence.

Bachelor Of Arts (B.A.), Fashion Merchandising

Activities and Societies: -Fashion Merchandising Club 2010-2012; FMC President 2011 -NAACP Fashion Show Coordinator 2011Fashion.

Bachelor Of Arts - Ba, Marketing