Amanda Perry Email & Phone Number

Cairns, Queensland, Australia

Currently contributin to the management of a diverse portfolio of Major Events, ensuring seamless event execution and economic benefits under the guidance of the Program Leader.Driving proactive strategies to enhance event outcomes and maximise return on investment for both Council and the community.Playing a key role in the implementation of the TNQ Events Strategy, facilitating growth in event participation and economic impact in the Cairns region.Establishing and nurturing robust relationships with event proponents and key stakeholders, offering expert guidance on event logistics and requirements.Negotiating and drafting Partnership Agreements to define clear objectives and KPIs for events, while meticulously managing deliverables within allocated budgets.Coordinating Council's comprehensive event support, overseeing logistical arrangements, and conducting post-event evaluations to continuously enhance event effectiveness.Contributing significantly to the evolution of event management methodologies and practices, forging strategic partnerships with external stakeholders to foster event development.Driving the assessment of new event opportunities, elevating customer service standards for both internal and external stakeholders, and optimizing return on investment across the event portfolio

Cairns, Queensland, Australia

Content Management: Crafting engaging and SEO-friendly content for websites, blogs, and social media platforms to maximize online visibility and revenue opportunities.Digital Advertising: Coordinating and tracking digital advertising campaigns across various platforms such as social media and Google AdWords.Social Media Management: Creating and curating high-quality content for social media networks, monitoring engagement, and driving brand awareness.Media Relations: Writing and distributing compelling media releases, maintaining relationships with key media contacts, and managing media libraries.Brand Consistency: Ensuring brand consistency across all marketing materials and customer touchpoints to enhance brand recognition and loyalty.Database Management: Overseeing databases and facilitating communication with trade and consumer audiences through newsletters and targeted campaigns.

Cairns, Australia

Cairns, Australia

Content marketing & BrandingImplement content marketing campaigns and activities that will encourage increased readership and circulation. This includes promoting masthead brands, content and sections.Subscriber marketingGrow circulation via successful implementation of subscription marketing activitiesSponsorships/ Partnerships Enhance brand awareness and community engagement via sponsorships.Leverage, implement and manage sponsorship agreements and plans, with a focus on ROI.EventsEnhance relationships with stakeholders by implementing successful eventsConsumer promotionsExecute circulation driving consumer promotionsWork with Digital team to develop and execute online consumer promotionsCirculationDevelop and implement strategies to increase circulation. This includes promotions, content marketing campaigns, subscription marketing campaigns, sponsorship and event sales.AwardsBuild creditability and brand awareness through participation in award programsCost controlTrack specific marketing project budgetsTradeSupervise the development of trade marketing collateralSupervise qualitative and quantitative market researchOnline Traffic & Social MediaImplement online traffic and social media engagement activities. This involves working with Facebook, instagram, linked in, twitter and word press

Cairns, Australia

Cairns, Australia

Earlville

Cairns

Innisfail

Cairns, Australia

Cairns, Queensland, Australia

Bachelor Of Business Administration (B.B.A.), Marketing

Digital Certificate

Digital Marketing Foundations, Digital Marketing Channels and Digital Marketing Campaign Planning & Management including SEO and SEM.