Amanda Persi personal email
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Over 15 years experience working in entertainment, communications and event management with high-profile talent. Currently the Founder and managing director of The Getaway Co.; a company dedicated to the organization of life-changing, fully plant-based holiday and community building experiences around the world.My career began in Toronto at the tender age of 17 when I landed my dream job working for Virgin Music Canada. In this role I had the opportunity to explore the many colorful facets of the music industry (marketing, A&R, publicity, radio promotions), and the experience catapulted me into a 13 year career boosting of some of the world's most talented musical artists across the Canadian media landscape. At 23 and fresh out of University, I moved over to the world's biggest record label, Universal Music, where I worked as a regional radio promotions representative and negotiated our artists' music into the highly coveted slots on Canada's radio airwaves. I worked hand in hand with my roster of stations across Ontario to organize creative promotions and contests, enabling fans to meet their idols and breaking artists like Lady Gaga, Colbie Caillat and Owl City at radio in Canada. I then switched gears and returned to my communication roots as a publicist, planning comprehensive step by step media schedules, instore appearances, award shows, contests and performance appearances for both domestic Canadian talent as well as AAA international talent. Some highlights included various entertainment section covers and national television interviews with Canadian artists like Alanis Morissette, Carly Rae Jepsen and Melanie Fiona as well as international talent like Kendrick Lamar, PSY and who could forget the in-store autograph session hijinks with Enrique Iglesias. Following 13 years in music, I re-located to Zurich, Switzerland as a base in central Europe to travel the world from, to learn a foreign language and take on new and exciting life challenges. In 2018 I founded The Getaway Co., a fully plant-based company that partners with top influencers in the vegan space to create unforgettable cultural experiences in beautiful and inspiring locations around the world. Some of our parnters include the fabulous Lauren Toyota of hot for food, Timothy Pakron of Mississippi Vegan and Dino Luciano, the first ever vegan MasterChef winner in 2017. Visit www.thegetawayco.com and join us on our of our magical upcoming journeys.
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FounderThe Getaway Co. Jan 2018 - PresentZürich Area, Switzerland• Founder and Managing Director of The Getaway Co., an innovative company dedicated to the organization of life-changing, fully plant-based holiday experiences around the world.• Events in Indonesia, Switzerland, Italy, Greece, Morocco, and Portugal annually with local contract team members in each location.• Marketing through creative influencer partnerships and digital advertising initiatives.• Production of complex vegan menus and step by step logistical schedules for week long events with 20+ participants.• Relationships with luxury accommodations around the world.• Custom plant-based and sustainable corporate getaway organization upon request. -
Communications And Productivity ManagerLiv.It Feb 2016 - Jul 2018Zürich Area, Switzerland• Excelled as a part of a management team that ran three different remote international organizations in the tech space.• Co-managed multiple successful month long entrepreneurial retreats in Bali, Indonesiain 2016 and 2017.• Was the communications lead on multiple major announcements including A-Series investment round as well as Google Partnership deal resulting in an impressive list of international media pickup.• Managed an array of successful internal comms announcements and in complex international organization (16 countries). -
Communications And Productivity ManagerLabster Feb 2016 - Jul 2018Copenhagen Area, Denmark• Manager and composer of internal/external communications on behalf of company founders.• Quality control for all external facing verbiage and content.• Founder productivity coach and general wizard. -
Marketing And Communications ManagerJoiz Oct 2014 - Dec 2014Zürich Area, Switzerland• Was responsible for the composition of all company verbiage, including the company website (joizglobal.com) and all marketing materials• Worked on international media strategy for company launch -
Communications ManagerUniversal Music Group Sep 2008 - May 2014Toronto, Ontario• Was the Canadian national publicist for over 50 domestic and international artists across all genres of music.• Executed countless successful press schedules involving interviews, brand partnership activations and live musical events.• Engaged with national team in execution of print, radio and television interviews continuously boosting music sales across Canada.• Composed effective press releases and creative texts for artist album launches, events, and marketing materials that garnered pickup from major national publications across Canada.• Negotiated Universal Music’s hotel contracts and artist performance salaries, cutting down costs by 30%.• Received accolades and fostered excellent rapport with a long list of AAA artists,their management teams and our Universal offices around the globe. -
Communications Department CoordinatorUniversal Music Group Sep 2008 - May 2013Toronto, Canada Area• Assisted the Vice President of National Media and Artist Relations/Corporate Communications.• Managed all international business travel for Communications Department.• Booked all complicated international travel for Universal artists which frequently included complex travel for Justin Bieber and his team. • Handled all departmental finances and budgeting.• Managed all departmental accounts in Uniport financial system.• Ran the departmental intern program. -
Regional Radio Promotions And Marketing RepresentativeUniversal Music Group Feb 2007 - Sep 2008• Beat out hundreds of applicants to become the youngest radio promotions representative for a major record label in Canada at the time. • Successfully pitched Universal’s new domestic and international music to a long list of radio program and music directors and had our top repertoire added to the airwaves.• Fostered key relationships with radio stations by travelling throughout Ontarioand engaging in weekly radio visits resulting in top radio add rate.• Composed engaging scripts for radio advertising that were recorded by radio personalities and increased record sales throughout Southern Ontario.• Created innovative radio contests and promotions across the province. -
Publicity, Promotions And Marketing AssistantVirgin Music Feb 2001 - Sep 2004Toronto, Canada Area• Assisted all team members in marketing, radio promotions, publicity, A&R, and the urban music department. • Organized artist interviews.• Completed weekly radio and video promotions reports.• Trained and managed all company interns.• Maintained all CD and video servicing (yes, we only had CDs at this time and Napster had just launched MP3 file sharing).• Assisted National Director of Promotions and Vice President of Marketing.•Coordinated artist showcases and events.
Amanda Persi Skills
Amanda Persi Education Details
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Media Studies - Public Relations Program -
Public Relations -
Media Studies -
Alpha Sprachwelt Language School ZurichGerman Language Studies
Frequently Asked Questions about Amanda Persi
What company does Amanda Persi work for?
Amanda Persi works for The Getaway Co.
What is Amanda Persi's role at the current company?
Amanda Persi's current role is Founder, The Getaway Co..
What is Amanda Persi's email address?
Amanda Persi's email address is am****@****ail.com
What is Amanda Persi's direct phone number?
Amanda Persi's direct phone number is +131086*****
What schools did Amanda Persi attend?
Amanda Persi attended University Of Guelph-Humber, Humber College, Humber College, Alpha Sprachwelt Language School Zurich.
What are some of Amanda Persi's interests?
Amanda Persi has interest in Children, Fashion, Social Media, Outdoor Activities, Lifestyle, Environment, Culinary Arts, Entertainment, Music, Sports.
What skills is Amanda Persi known for?
Amanda Persi has skills like Social Media, Video Production, Press Releases, Media Relations, Event Planning, Blogging, Digital Media, Corporate Communications, Digital Marketing, Promotions, Video, Music Industry.
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