• Design and execute lead generation campaigns on Google and Meta platforms, increasing qualified leads and conversion rates. • Manage and allocate budgets to optimize spend, ensuring efficient use of resources and maximize return on investment.• Create and share compelling content on social media platforms to foster organic growth and engage target audiences effectively.• Analyze campaign performance through detailed reporting, offering insights and recommendations to enhance lead generation strategies and drive business growth.•Develop and implement strategic marketing plans to align digital efforts with overall business objectives and boost lead acquisition.

• Supported the design, development, operations, and maintenance of the Innovation Support Platform (ISP).• Facilitated discussion, decision making, and conflict resolution.• Managed project management documentations and status updates / reports. • Assisted with internal and external communication, improving transparency, and radiating information. • Removed impediments / guided the team to remove impediments by finding the right personnel to help with the situation.

• Managed procurement of flooring materials, including negotiating with suppliers and maintaining inventory levels.• Coordinated with vendors to ensure timely delivery and quality of products.• Developed and maintained accurate records of orders, deliveries, and inventory.• Analyzed market trends and pricing to make informed purchasing decisions and optimize cost-efficiency.• Collaborated with sales and project management teams to ensure alignment of supply with project requirements and deadlines.• Oversaw and resolved any issues related to order discrepancies, product quality, and returns.

• Day-to-day management of digital marketing campaigns to clients' weekly and monthly budget goals.• Explored opportunities and developed innovative display strategies to optimize clients' digital campaigns.• Analyzed performance data and provided appropriate action plans based on conclusions.• Worked with cross-functional teams to plan, implement, and improve account performance aligned with goals. • Simultaneously handled multiple campaigns across a range of verticals while meeting aggressive deadlines.

• Generated top performing keyword reports in Google Ads.• Generated keyword planner reports in Google Ads.• Wrote evergreen ad copy for clients.• Researched competitors, wrote up competitive analysis reports, and created PowerPoints on findings.• Researched new marketing trends.