Amanda Åslund Email & Phone Number

Karlstad, Se

Gothenburg, Vastra Gotaland County, Sweden

Varmland County, Sweden

I create content and inbound marketing campaigns for small-to-medium-sized businesses. For more information, please visit my website: www.amandathomson.com

Stockholm, Stockholm County, Sweden

- Worked on a subscription-based version of Bambuser's Live Video Shopping platform- Wrote and edited content for Bambuser's website, blog, email, SEO, app store descriptions- Created an inbound content strategy, SEO strategy, and written style guide- Built and managed the Live Video Shopping knowledge base website

Gothenburg, Sweden

I planed, created, distributed and measured digital content efforts including website content, blog posts, landing pages, PPC campaigns and promotional emails.

Remote

I created and managed content (emails, blog posts, landing pages and other marketing materials) for a variety of clients. Software used: HubSpot, Slack, Trello, Google Docs

Highlights include:- Helping re-design the UVic Continuing Studies website, managing all aspects of content including the content strategy, content audit, SEO, social sharing, content creation, editing & proofreading of existing content. - Creating a website user guide for staff including articles, graphics and how-to videos.- Putting UVic Continuing Studies on social media and building the Facebook following to over 1000 people.- Winning three higher education industry marketing awards in 2015: two for a promotional video, one for a marketing campaign.- Managing all Continuing Studies PPC campaigns, and showing an increasing ROI with each subsequent campaign.- With the Web Designer: re-designing the landing page template, which led to a significant increase in readability, engagement and ROI.- Writing and editing copy for various media: landing pages, email campaigns, social media, PPC ads, web content, print pieces.

Victoria Bc

Project management, online marketing (Google AdWords, Facebook Ads, LinkedIn Ads), email marketing, blogging, send ads to publishers, assist with creation and distribution of the course calendar, financial administration, general office administration.

Duties included: Preparing, overseeing and monitoring marketing projects including print materials (rack cards, posters, advertisements), internet marketing (website, analytics, PPC ads, online listings), guest relations, media relations, and cross-promotional opportunities with local businesses.Large projects included: moving the Ocean Island Inn, Ocean Island Cafe and Ocean Island Victoria Guide websites from plain HTML to WordPress.

Coordinated the 2010 Victoria Kidney Walk: recruited and managed volunteers, garnered sponsorships and donations, liaised with the press, and arranged the logistics of the event.

Coordinated video shoots with the winners of the 2010 EcoStar Awards: created schedules, arranged shoot times, assisted the filmmaker with sound and lighting.

Bachelor Of Fine Arts, Writing

Activities and Societies: noneCreative writing with special emphasis on Creative Nonfiction and writing for business.

Diploma, Digital Filmmaking

Activities and Societies: noneI learned scriptwriting, production design, sound recording, lighting, filming (digital and 16mm) and online.