Amanda Rietdyk Email & Phone Number

London, Ontario, Canada

As the Marketing Creative Lead at Sifton Properties Limited, I oversee the creative workflow and implementation of both company and business unit marketing initiatives. This includes designing marketing materials, crafting communications and ensuring consistency across all marketing messages and mediums.Responsibilities include:• Coordination and partnership with business units, suppliers and external agencies.• Management of the creative team's workflow and processes. • Market research and marketing plan development and analysis.

London, Canada Area

Working as the Marketing Coordinator at Sifton Properties Limited, I am responsible for the implementation of company and business unit marketing initiatives, and managing the projects that ensure the company brand and messages are consistent. Responsibilities include:• Coordination and partnership with business units, suppliers and external agencies. • Production of marketing materials, and analysis of marketing campaigns.• Market research and marketing plan development.• Monitor and maintain digital marketing mediums including website and social media pages.

London, Ontario, Canada

As the Multimedia Coordinator within the Global initiatives team, I was responsible for the planning and implementation of marketing strategies. These strategies aided development in the areas of communications, recruitment, and international marketing for both the Faculty of Education and the Western English Language Centre. Responsibilities include:• Organize and strategize effective use of a variety of media channels to help build and promote the Faculty of Education’s brand and reputation locally, nationally, and internationally.• Develop creative solutions that engage audiences while staying on budget and within timeframes.• Coordinate the creation of video-content, including filming, editing and designing graphics as required.• Contribute to the maintenance and design of the Faculty’s website and online marketing image.• Collaborate with external vendors when it came to elaborate photoshoots and international campaigns.

London, Canada Area

As a Graphic Designer within adHOME, I worked with a team of designers to create compelling marketing pieces from concept to final production. These projects ranged anywhere from national marketing campaigns, province wide VR campaigns, to a local discovery centre with interactive and augmented reality applications.Responsibilities include:• Conceptualizing unique campaigns for both local and international clients. • Participate in both client and team meetings in regards to project direction. • Create images that identify a product or convey a message using traditional and digital techniques.

London, Canada Area

Within EyeLook Media's division of EyeLook.TV, I took on the role of Content Manager, where I developed unique motion displays and digital menus, updated and managed the internal system to ensure displays stayed error free, as well as taking on the lead role of customer relations and project management. Responsibilities include:• Working within project schedules and deadlines to effectively interpret, produce and update compelling motion advertisements• Writing, editing and proofreading new content for social media and email news letters to increase customer interaction• Working with an account representative to produce client follow up schedules and customized proposals• Creating office materials, along with initiating processes to improve workflow and maintain in house tracking documents for client reports.• Staying current on visual design techniques, using the latest technology to expand the company’s reputation as a digital advertising network

London, Ontario

Working with a wide variety of clients from small startups to individuals to produce successful branding, print advertisements and sales tool to increase brand awareness.Brand strategies:• Developed a brand standard for The Costume Shoppe including logos, print ads and social media content• Designed production material for Empty Space Productions that increased theatre attendance by 50% in 2013

London, Canada Area

At Metro I worked with a team of account managers to produce successful advertisements under pressure and tight deadlines. This led to further development of my time management skills, along with my leadership and organization skills helping add to an already established company. Responsibilities included:• Designing advertisements on a daily basis for both in paper and online• Brainstorming and executing local marketing initiatives• Creating sell sheets, and promotional materials to increase sales• Interacting with incoming customers and clients both over the phone and in person• Aiding in editorial graphics for local stories• Participating in meetings with clients and coming up with on the spot ideas

Completed a contract with a specialized company to create wedding products such as; seating charts, invitations, and favour tags. I was also responsible for; rebranding the company, presentation pieces, and market research.

Managed a team of ten floor representatives, planned and facilitated student programs, and advocated on behalf of my represented students.