Amanda Vega, Mba

Amanda Vega, Mba Email and Phone Number

Chief Marketing Officer. PR maven. Social media zealot. Published author. Logophile. Organizational development leader. Compliance nerd. Change agent. Fractional C-Suite player. AI policy wonk. @ Zephyr Labz
Amanda Vega, Mba's Location
Phoenix, Arizona, United States, United States
Amanda Vega, Mba's Contact Details
About Amanda Vega, Mba

Amanda Vega is a strategic business and marketing leader who began her career over 30 years ago as a chat moderator at AOL, later helping develop some of AOL’s signature products like AIM and Love@AOL. After working her way up the ranks, she left the company to work with other industry pioneers, starting an agency that helped create and grow many of the online marketing capabilities and services many people currently take for granted, until acquisition by Ogilvy. For over two decades, she led a consulting firm that works with both agencies and brands, in the areas of PR, social media management, compliance-based communications, organizational development and leadership, M&A, corporate governance, and other marcom activities for clients such as Banana Republic, WebMD, General Mills, Sears, Publicis Groupe, LG, British Airways, eHarmony, Sanofi, Eli Lilly, and many start up and early stage companies across multiple industries. That agency has been sold to the team via an ESOP and now she is managing fractional marketing, communications strategy, AI and AI policy implementation/risk management, organizational development, business development, and other consulting contracts for businesses of all sizes and actively looking for her next full-time opportunity.Amanda is a published author (she wrote “PR in a Jar” was a contributing author for “The Social Media Bible”), Columbia University MBA grad, and is a frequent speaker at events in the healthcare, investment, marketing, non-profit, biotech, and other industries. She is also actively involved in many Boards.

Amanda Vega, Mba's Current Company Details
Zephyr Labz

Zephyr Labz

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Chief Marketing Officer. PR maven. Social media zealot. Published author. Logophile. Organizational development leader. Compliance nerd. Change agent. Fractional C-Suite player. AI policy wonk.
Amanda Vega, Mba Work Experience Details
  • Zephyr Labz
    Chief Marketing Officer (Fractional)
    Zephyr Labz Feb 2022 - Present
    Scottsdale, Phoenix, Us
    Implemented innovative communication tactics to enhance brand awareness and visibility for the company's public offering, leading to a successful IPO with an oversubscribed valuation.Analyzed market data to identify high-value segments within each division, leading to a 20% increase in revenue and a 5% improvement in profitability projections in the pharmaceutical, medical device, precision medicine, and supplement divisions.Collaborated with cross-functional teams to launch innovative go-to-market strategies for FDA-approved therapies, leading to an increase in market share within the pharmaceutical industry.Implemented governance protocols to ensure compliance with SEC regulations, resulting in zero instances of non- compliance and maintaining investor trust.Collaborated with cross-functional teams to create outbound materials that effectively communicated the company's value proposition, contributing to increase in investor engagement.Spearheaded the recruitment of top talent across various departments, resulting in a 30% decrease in time-to-fill positions and improving overall team performance by 25%.Established key performance indicators for the international marketing team, leading to a 15% improvement in campaign effectiveness across all channels.
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  • Amanda Vega Consulting
    Chief Executive Officer
    Amanda Vega Consulting Feb 1999 - May 2023
    New York, Ny, Us
    After selling an agency to Ogilvy, Amanda created one of the first employee-owned “non” agencies and ran the day-to-day operations of such including building a team of over 100 contractors and FTE’s providing services in the areas of omni channel marketing, public relations, social media, and compliance (HIPAA, FINRA, FDA, FTC, etc.) for B2B and B2C clients. As the company lead, Amanda has experience implementing strategy and execution across brand strategy, PR, performance marketing, SEO, social media, editorial, marketing innovation, events, creative development, email/lifecycle, consumer research, measurement, integrated media, marketing operations and production.
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  • Ogilvy
    Vp Of Marketing
    Ogilvy Jul 1997 - Feb 1999
    New York, Ny, Us
    Managed a 50 person, $10M web development and interactive marketing company whose client list included two Fortune 500 companies as well as 50+ startups. Created and implemented interactive media plans for some of the first clients using online advertising. Managed over $1 million in ad placements. Created revenue streams for existing and new Web sites as well as design and branding emphasis for B2B and B2C markets. Design and development of marketing and sales materials and ad campaign messaging for clients. Heavy work on special promotions (sweepstakes and contests) as well as strategic partnerships. (Sold Company to Ogilvy & Mather)
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  • Aol
    Chat Moderator/Vp, Marketing, Chief Of Staff
    Aol May 1991 - Sep 1997
    New York, Ny, Us
    Served as a Chat Monitor for Prodigy and AOL. Helped distribute online access to the first testers of Web. Assisted AOL in studying what people were talking about on the Web and created new ways to push interactive marketing and advertising online. Sparked discussions and ran bulletin boards for content management purposes. Helped to create and manage the love@aol channel including marketing, advertising, promotion, public relations and updates. Also worked on AOL IM roll-out and promotion.
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Amanda Vega, Mba Skills

Social Media Marketing Email Marketing Online Marketing Seo Marketing Strategy Marketing Integrated Marketing Online Advertising Social Media Social Networking Public Relations Marketing Communications Blogging Sem Public Speaking Digital Marketing Business Strategy Facebook Interactive Marketing Digital Media Brand Development Ppc Web Analytics Digital Strategy Media Relations Social Marketing Mobile Marketing Affiliate Marketing Publicity Process Improvement Viral Marketing Corporate Communications Executive Management Social Media Relations Community Management Social Media Development Product Management Organizational Leadership Reputation Management Smo Brand Equity Compliance And Risk Management Crisis Communications Internet Business Consulting Compliance Integrated Media Social Media Monitoring Creative Development Crisis Management

Amanda Vega, Mba Education Details

  • Columbia Business School
    Columbia Business School
    Business Management
  • San Diego State University
    San Diego State University
    Industrial And Organization Psychology

Frequently Asked Questions about Amanda Vega, Mba

What company does Amanda Vega, Mba work for?

Amanda Vega, Mba works for Zephyr Labz

What is Amanda Vega, Mba's role at the current company?

Amanda Vega, Mba's current role is Chief Marketing Officer. PR maven. Social media zealot. Published author. Logophile. Organizational development leader. Compliance nerd. Change agent. Fractional C-Suite player. AI policy wonk..

What is Amanda Vega, Mba's email address?

Amanda Vega, Mba's email address is ma****@****ols.com

What is Amanda Vega, Mba's direct phone number?

Amanda Vega, Mba's direct phone number is +148027*****

What schools did Amanda Vega, Mba attend?

Amanda Vega, Mba attended Columbia Business School, San Diego State University.

What are some of Amanda Vega, Mba's interests?

Amanda Vega, Mba has interest in Working Out, Sciences Et Technologie, Phoenix, Social Media, Art, Britney Spears, Entrepreneurs, Health, Ciencia Y Tecnología, Start Ups.

What skills is Amanda Vega, Mba known for?

Amanda Vega, Mba has skills like Social Media Marketing, Email Marketing, Online Marketing, Seo, Marketing Strategy, Marketing, Integrated Marketing, Online Advertising, Social Media, Social Networking, Public Relations, Marketing Communications.

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