As the founder of PPC Hero NZ, I lead a dynamic digital agency with over a year of experience, specializing in tailored online strategies for tradies, hotels, cafes, car dealerships, kitchen renovations, and moving businesses. Our team of five talented performers is dedicated to helping companies to grow by generating leads and creating impactful results. We combine data-driven solutions with personalized service to ensure our clients achieve measurable success in today's competitive digital… Show more As the founder of PPC Hero NZ, I lead a dynamic digital agency with over a year of experience, specializing in tailored online strategies for tradies, hotels, cafes, car dealerships, kitchen renovations, and moving businesses. Our team of five talented performers is dedicated to helping companies to grow by generating leads and creating impactful results. We combine data-driven solutions with personalized service to ensure our clients achieve measurable success in today's competitive digital landscape Show less

PPC Analyst

• Managing and optimising more than 30 accounts for AdWords.• Worked with key stakeholders to implement campaign activity including Product, Digital marketing, CRM & Partnerships• Developed integrated marketing campaign strategies and activity plans• Managing the implementation, tracking and measurement of integrated digital marketing campaigns within the timelines and budgets.• Driving more conversations through optimised Landing pages.• Coordinated with R&D for product… Show more • Managing and optimising more than 30 accounts for AdWords.• Worked with key stakeholders to implement campaign activity including Product, Digital marketing, CRM & Partnerships• Developed integrated marketing campaign strategies and activity plans• Managing the implementation, tracking and measurement of integrated digital marketing campaigns within the timelines and budgets.• Driving more conversations through optimised Landing pages.• Coordinated with R&D for product positioning, campaign planning, etc.• Analysing requirements regarding Website development and delivering them with Test report.• Ideated and conceptualize new marketing and communication ideas resulting in customer acquisition and engagement• Monitored key performance metrics like CPL, Conversion %, ROAS for the campaigns on a daily basis and take corrective actions.• Analysing campaigns, identify trends and provide fast, accurate reports, optimizing campaigns on a real time basis to improve ROI Show less

Digital Marketing and Communication• Managing 15 properties and increasing revenue through corporate website• Increased the digital conversions by 200% by shifting the focus to website ranking, In boxing of emails, etc.• Increased the traction on social media by 2%, by sharing relevant content• Planned ATL, BTL and digital marketing so as to deliver the required value proposition.• Maintained Annual plans, marketing spends budgets on brands.• Kept a track of all model… Show more Digital Marketing and Communication• Managing 15 properties and increasing revenue through corporate website• Increased the digital conversions by 200% by shifting the focus to website ranking, In boxing of emails, etc.• Increased the traction on social media by 2%, by sharing relevant content• Planned ATL, BTL and digital marketing so as to deliver the required value proposition.• Maintained Annual plans, marketing spends budgets on brands.• Kept a track of all model related expenditures vis-a-vis budgets.• Ideated and conceptualize new marketing and communication ideas resulting in customer acquisition and engagement• Managed campaigns across different channels such as Google, Facebook, YouTube, Emails, Notifications, SMS etc.• Responsible for day-to-day management of marketing initiatives. Show less

Understanding Client's requirement and Deploying different types of campaigns according to the Specific Business Goals

Responsible for all day to day digital activities to increase the client business

Test Case, Mobile Testing, Bug Update Tracker.