Amar Parikh

Amar Parikh Email and Phone Number

Head of Product | Connecting individuals and advisors with personalized products @ FinanceHQ
Amar Parikh's Location
New York City Metropolitan Area, United States
About Amar Parikh

Creative product management professional with a passion for mobile apps and e-commerce. Experienced in project and product management, agile software development, and native app user acquisition/re-engagement. Excellent communication and leadership skills demonstrated through collaboration across geographies and functional groups to successfully deliver projects on time.

Amar Parikh's Current Company Details
FinanceHQ

Financehq

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Head of Product | Connecting individuals and advisors with personalized products
Amar Parikh Work Experience Details
  • Financehq
    Head Of Product
    Financehq Jul 2023 - Present
    New York, United States
  • Apple
    Product (Savings - Apple Card)
    Apple Nov 2021 - Jul 2023
    New York, New York, United States
  • Betterment
    Director Of Product Management -- Checking, Investing, And Broker Dealer
    Betterment Oct 2020 - Nov 2021
    New York City Metropolitan Area
  • Betterment
    Group Product Manager, Checking
    Betterment Oct 2019 - Sep 2020
    Greater New York City Area
    2019: Lead product strategy for checking accounts, our newest business line. Collaborated with BaaS partners and bank to launch Checking beta product to thousands of users to collect feedback. 2020: Addressed customer feedback and completed general availability launch of Checking.
  • Betterment
    Senior Product Manager
    Betterment Apr 2018 - Sep 2019
    Greater New York City Area
    2018-2019: Launched our first cash management tools, cash analysis and Two-Way Sweep
  • Betterment
    Product Manager
    Betterment Jul 2016 - Mar 2018
    Greater New York City Area
    2016-2017: Focused on driving top of funnel growth through signup flow optimizations and A/B testing. 2017-2018: Managed broker dealer applications (custody and trading) and consumer facing money movement experiences.
  • Expedia, Inc.
    Global Product Manager, Mobile Applications
    Expedia, Inc. May 2015 - Jun 2016
    Greater Chicago Area
    - Lead mobile app download and re-engagement initiatives to drive organic growth in mobile customer base and bookings through programs such as Google App Indexing and deep-linking- Analyzed mobile web landing page metrics to prioritize development of the app’s first landing page for air travel customers; launched after several rounds of usability testing resulting in a 30% increase in conversion over equivalent page on mobile web- Drove material design initiatives internally to comply with Google guidelines resulting in featured placement in Google Play Store and 100% increase in app downloads during that period- Collaborated with finance and fraud teams to implement fraud protection protocols such as 3-D Secure while minimizing impact on the user experience and conversion- Leveraged various channels of customer feedback to continually improve the user experience such as usability testing (usertesting.com, in-person usability sessions), Play Store reviews, and Google best practices and validating through A/B testing
  • Expedia Group
    Product Manager, Hotels & Travel Insurance
    Expedia Group Aug 2013 - May 2015
    Greater Chicago Area
    - Lead a scrum team of five developers to create and execute on prioritized backlog of hotel search relevancy and pricing user stories valued at $10M+ for ten business stakeholders- Drove the launch of an innovative hotel pricing product on a new technology platform from inception to delivery; facilitated working sessions with stakeholders to understand the challenges with the current pricing solution and define the minimum viable product (MVP)- Managed $2M+ cross-functional project with Allianz Insurance (external vendor) and international development teams to reinvent the insurance product offering in the trip booking path - Performed competitive analysis of various initiatives to improve the search/booking experience and designed A/B tests to measure the quantitative impact of these changes in terms of conversion- Volunteered on organizational initiatives to improve employee development including the creation of a new interactive hotel onboarding exercise for new hires and formal evaluation of several training vendors - Mentored new hotel product team members to ensure a smooth transition to Orbitz and travel industry
  • Kcura
    Product Manager, Relativity (E-Discovery Software)
    Kcura Apr 2012 - Jul 2013
    Greater Chicago Area
    - Worked cross-functionally with engineering, client services, and sales/marketing to successfullyprioritize authored user stories and ensure punctual delivery of software releases to clients- Researched common scalability and big data challenges faced by our largest clients through analysis of Salesforce support tickets and on-site client visits; leveraged findings to define new functionality and drive high-level product roadmap- Lead a scrum team of four developers to launch a redesigned search technology product to significantly improve search performance; saved clients $1M+ on additional hardware investments- Conceptualized various usability improvements to the search experience and created wireframes using Axure to communicate that vision to developers- Collaborated with marketing team to create marketing material for new feature sets to ensure asuccessful product launch
  • Groupon
    Senior Financial Analyst
    Groupon Jun 2011 - Apr 2012
    Chicago, Il
    - Developed financial model in Microsoft Excel to build business case for Merchant Rewards new business initiative; influenced business model decision through scenario analysis- Partnered with senior account executives to optimize deal structure for $1M+ national merchant deals resulting in more profitable deals and better protection against customer refunds- Collaborated with the business intelligence team to develop automated financial reports reducing time spent on reporting by 25% and improving accuracy of data- Created and implemented business process to monitor travel deal refunds and promptly address the issues driving it
  • Intel Americas
    Financial Analyst
    Intel Americas Aug 2010 - Jun 2011
    Hillsboro, Or
    - Coordinated with worldwide controls management team to model as-is business processes in Microsoft Visio, design audit process, and identify sales process compliance risks- Analyzed audit findings and re-engineered controls processes to ensure compliance with legal guidelines- Created business requirements for customer facing contract repository system to install stronger controls and streamline the sales process- Collaborated with Legal, Operations, and Finance teams to implement process improvements resulting in simplified audit process and improved compliance rate
  • Intel Corporation
    Business Analyst
    Intel Corporation Aug 2008 - Aug 2010
    Hillsboro, Or
    - Supported largest costing system implementation project in company history, accounting for $3.5 billion in spending every quarter- Elicited requirements from 10 stakeholders across divisions to drive improvements in the monthly close process - Led team of four to analyze impact of system implementation on business processes; presented ways to reduce time spent on month-end close activities by 25%- Collaborated with vendor and internal technical experts to successfully deliver design documentation including business process model, report design, and data model- Modeled costing system in Microsoft Excel to quantify impact of inventory valuation methodology change; presented findings to senior management
  • Bond Consulting Group (Student Organization)
    Volunteer Consultant
    Bond Consulting Group (Student Organization) Jan 2007 - Jan 2008
    Ann Arbor, Mi
    - Assessed client's competitors in the golf industry in the relevant geographic market and researched their service offerings.- Analyzed current financial situation of client to determine cost cutting areas and optimal pricing packages thereby improving profitability- Created web marketing strategy for client to expand their banquet dinner business by reaching out to larger target audience- Devised modified version of client's current business model with revised marketing strategies and presented recommendations using Microsoft PowerPoint
  • Nbcuniversal Media, Llc
    Summer Finance Intern
    Nbcuniversal Media, Llc May 2007 - Aug 2007
    New York, Ny
    - Analyzed cost data from previous season and prepared report with tax-rebate qualifying costs to submit to New York State Film Commission- Evaluated variance analysis results to determine charges exceeding allocated budget; updated estimated final cost amounts in Vista Accounting software accordingly- Helped prepare 2007-08 budget by projecting payroll expenses for upcoming season- Processed invoices, petty cash reimbursements, and corporate card envelopes to ensure timely payment of charges
  • Students Educating And Volunteering For Health Awareness (Student Organization)
    Vice President, Finance
    Students Educating And Volunteering For Health Awareness (Student Organization) Sep 2004 - Apr 2006
    Ann Arbor, Mi
    - Organized 200 person charity dinner by coordinating logistics, fundraising, and marketing; led to highest revenue ever - Performed cost-benefit analysis for fundraising events including club nights and comedy show to determine attendance requirements and feasibility- Motivated team members and improved morale in Finance committee by optimizing attendance policies, increasing accountability, and dividing responsibilities between group members

Amar Parikh Education Details

Frequently Asked Questions about Amar Parikh

What company does Amar Parikh work for?

Amar Parikh works for Financehq

What is Amar Parikh's role at the current company?

Amar Parikh's current role is Head of Product | Connecting individuals and advisors with personalized products.

What schools did Amar Parikh attend?

Amar Parikh attended University Of Michigan, General Assembly.

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