Amara Young Email & Phone Number

Portland, Maine, United States

● Supervise Marketing Team and execution of all marketing processes including two monthly newsletters, social media campaigns, website content, sponsorships, and paid ads, for B2B and B2C financial services.● Increased client and prospect touchpoints by over 100% through new marketing initiatives.● Elevated email newsletter open rate by 12% and LinkedIn followers by 53% over a one-year period.● Tailor marketing strategy to target audiences to deliver content and campaigns that attract qualified leads.● Analyze data and deliver monthly reports on marketing metrics to assess and improve strategies.● Maintain company WordPress website and update with new content monthly.● Design library of marketing collateral including sales materials, RFPs, white papers, and digital and print advertisements in collaboration with subject matter experts.● Research industry trends and competitors to understand the market landscape and needs of target audiences.● Collaborate with Business Development team on new initiatives.● Liaise with 20+ annual sponsorship partners and serve as point-of-contact for marketing opportunities.

Falmouth, Maine, United States

● Spearheaded the development and launch of strategic company rebrand in collaboration with company leadership.● Oversaw website redesign project in coordination with web development vendor, ensuring adherence to project goals, deadlines, and clear communication between internal and external teams.● Created and distributed CSAT survey for B2B clients using market research best practices, resulting in a 25% response rate. Analyzed response data and delivered insights on potential strategic enhancements .● Established yearly Marketing Calendar to plan regular creation and distribution of digital content, and track events, sponsorships, and advertising opportunities.● Inaugurated second monthly email newsletter to target B2C clients that were previously unengaged, resulting in a 62% average open rate.● Published brand book to guide consistent and unified application of rebrand across company● Collaborated on Best Places to Work in Maine application process with company leadership. L&H was recognized in 2021, 2022 and 2023.

Falmouth, Maine, United States

County Dublin, Ireland

● Prepared annual report using brand-consistent content to bolster fundraising efforts and increase public awareness

Barcelona Area, Spain

● Oversaw buildout of UK website for entry into British market at software consulting company.● Optimized content for new web pages using relevant keywords and SEO best practices in line with British market trends.● Hired and coordinated with freelance translator to translate content from Spanish to English, reviewing for accuracy and editing for grammar, spelling, and SEO.

Bachelor'S Degree, Business Marketing

Activities and Societies: Class Council, Delta Zeta Sorority, Muhlenberg Theatre Association, Relay for Life, Jefferson Field Day

High School, High School/Secondary Diplomas And Certificates

Activities and Societies: Student Government, Theatre, Dance, Choir Private day school in Portland, ME