Amarpreet Singh Email & Phone Number

New Delhi, DL, IN

San Francisco, CA, US

Texas, US

• Lead the role with the Simplilearn business team and help execute business strategies.
• There are two main aspects to this role. First is category growth - which focuses on product-wise revenue growth through a full-funnel approach across product, marketing, and sales interventions. Second is productivity.
• Influenced and own growth strategy and planning for the consumer business
• Own and drive product and category-wise growth through full-funnel analysis from traffic to leads to orders to revenue and driving product superiority thru product marketing interventions
• Promote revenue growth through better conversions and identify new growth drivers thru market mapping, competition tracking, and spotting growth trends
• Drive growth in sales productivity through sales process innovations, salesforce product optimizations, analyzing product positioning, etc.

Albuquerque, New Mexico, US

• Act as the primary thought leader for the complete product portfolio we have, both internally & externally, including speaking engagements and written works.
• Responsible for running the global product marketing team spread across 143+ countries and portfolio of 22+ Ed-Tech products
• Collaborate with product management, sales, and marketing communications to develop product positioning and messaging that resonates with the brand's target buyer personas.
• Develop and execute strategies and plans to: increase top-of-funnel growth, optimize conversion rates, increase ACV, and improve retention
• Understand and document our buyer’s process, including where they get information, and the who, what, when, and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what.
• Assess the effectiveness of the marketing programs that support our products on an ongoing basis, and report back to the business on required changes.

Albuquerque, New Mexico, US

• Manage company products conceptually and from a business standpoint, majorly the ones related to Blockchain Technology
• Planned & Executed scholarship program in the EMEA region, driving 75,000 page views, 5000+ applications, and ~$300,000 worth of revenue in less than 90 days.
• Built and managed an international brand portfolio across 141 countries, playing a key role in 3 product launches: CyberQ, HIVE & Break the Code.
• Executed activities including but not limited to driving eCommerce sales, revenue funnel management with product-driven campaigns, product positioning, paid marketing, email marketing, and digital marketing planning.
• Lead company's product portfolio over North American and APAC regions
• Work along with Advisory Board members to result in the growth of the organization from a pure industry perspective

New Delhi, IN

• Proven understanding and implementation of pay-per-click, search engine optimization (SEO), google analytics, and data analysis. Oversee major organic marketing campaigns (Link building, content Marketing & provide.
• Devised Content Strategy for the Website and work with the Content writing team to ensure that all blogs, videos, and emails are sent out in a timely manner.
• Develop landing pages with high conversion rates, few landing page campaigns have achieved 30-40% opt-in rates while satisfying stringent ad network quality scores.
• Scrutinized, edited, and managed marketing collateral created by the partnered agency including ad copy, landing pages, email blasts, etc.
• Worked directly with the product development team to ensure digitally aligned product, including responsive time, determining correct user experience, and designing user journey roadmap
• Led a team of 10 members which included digital marketers, content writers, and graphic designers, to ensure effective product marketing efforts, user acquisition and implemented growth hacks for closing high ticket.

New Delhi, IN

• Manage link builders, content editors, designers, and developers to produce high-quality links, web pages, and high-functioning forms, databases, and APIs.
• Developed and managed digital pay-per-click advertising programs using Google AdWords, Facebook, and third-party content distribution networks.
• Expert in using web analytics tools like Google Analytics, Web Trends in order to analyze Traffic trends, Visitor behavior, and measure the success of SEO/SEM/PPC campaigns.
• Performed monthly adjustments on accounts/campaigns in Google AdWords and social media channels in order to maximize performance within the current budget.
• Produced monthly performance reports for clients for SEM programs utilizing reporting tools such as Google Analytics; determining key metrics that were of primary importance to clients, and provided trending data to.
• Implemented SEO strategies for client websites including layout, content optimization, keyword structuring, etc. assisted in providing ROI analysis of digital marketing campaigns.

New Delhi, IN

Delhi, Delhi, IN

• Conducted comprehensive market research to gain deep insights into the target audience, industry trends, and competitive landscape within the AR/VR/MR market. This research served as the foundation for informed product.
• Successfully launched HelloSaarthi Educards, an augmented reality product, and achieved exceptional results by scaling monthly recurring revenue (MRR) to approximately $80,000 in less than 6 months. This achievement.
• Demonstrated thought leadership and built credibility for the company by taking ownership of creating authoritative industry reports and whitepapers. These publications showcased the company's expertise and helped.
• Developed strategic channel partnerships to enhance the authority and sales pipeline for a driving simulator product. By forging key alliances with relevant industry partners, helped expand the product's reach and.

Piscataway, NJ, US

New Delhi, Delhi, IN

New Delhi, Delhi, IN

Master Of Business Administration - Mba, Marketing/Marketing Management, General

Innovation & Entrepreneurship, New Ventures Leadership

Bachelor Of Technology (Btech), Information Technology

Central Board Of Secondary Education, 12Th