Amber Castillo Email and Phone Number

- Manage Amazon accounts spending between $1,000 - $70,000/month while maintaining a book size of 30-45 Seller and Vendor Central clients- Advise clients on short and long term advertising strategies - Utilize 1st and 3rd party data to discover new keywords and improve listings- Accomplish both month over month and year over year growth for clients- Analyze and report KPI’s to clients on a monthly basis using in-depth data analysis- Act as the liaison between the creative service team and Amazon Ad Team- Develop and run trainings for new hires and existing employees- Voted Champion of Synergy by colleagues

-Utilized paid and organic social media advertising to hit new client goals-Worked on rebranding strategy by updating the website and logo-Implemented a new database system to track clients-Organized the office move-Managed all billing of clients -Planned and run bi-weekly staff meetings-Created new email campaign strategy for all stages of the pipeline

-Managed day to day operations of the office-Maintained inventory of swag items-Launched email marketing campaigns, utilizing A/B testing-Executed marketing, set up, & break down of events-Built and maintained strong relationships with vendors, clients, and internal teams-Created and implemented standard operating procedures-Updated the website utilizing Wordpress

-Managed a team of seven employees-Created schedules, planned and ran meetings, and facilitated professional and personal development of team members through performance reviews and regular 1:1 meetings-Worked remotely and autonomously, with weekly and bi-monthly check in meetings with team members-Developed a budget and distributed funds among team members

-Provided customer service via phone, email, and in person-Learned various administrative systems related to housing management-Increased prioritization and problem solving skills through a fast paced and dynamic work environment-Developed training videos for processes and procedures

-Used an event management system to help external clients book City Hall for various events-Need for organization and attention to detail in order to keep track of many dynamic events-Managed projects such as updating office processes, department wide updates, and other SOPs-Developed and maintained relationships with both internal and external clients and business partners-Revised in office forms that have not been updated since 2013 using Microsoft Word-Conducted meetings with both internal and external staff and clients using powerpoint presentations

-Spearheaded all marketing efforts, increased our Facebook followers by 500 in 2 months-Managed event planning committee and planned events from conceptualization through completion-Collaborated with the social media team to increase exposure via giveaways