Amber Gan Zi Yun Email & Phone Number

• Onboard new client and acted as the main point of contact for clients regarding complaints, queries and account issues.• Closely monitored client account activity, identifying areas for growth to enhance revenue opportunities.• Successfully built and maintained long-lasting client relationships through proactive communication and dealing with all matters efficiently.• Recommended product changes to enhance customer interest and maximize sales.• Translated business goals, feature concepts and customer needs into prioritized product requirements and use cases.• Conducted market research and used information gained to get ideas for appealing products.• Compared company products to competitors' products to assess market competition.• Answered questions and requests from management and submitted analyses and reports to inform future strategies.• Oversaw daily activities of direct reports, maximizing overall team productivity.

• Secure seasonal deals and promotions within the guidelines set by management to support the brand's merchandising and marketing efforts.• Reviewing the progress and success of hotel tactical campaigns, and adjusting theinitiatives as necessary.• Provide analytical and valuable insights for decision-making support for key projects and management of client's Internet Booking Engine.• Evaluate the product portfolio in terms of completeness, quality, and potential gaps,and propose actionable recommendations.• Ensure that partner's products (content, rates, and availability) are accurate andconsistently optimized to maximize customer conversion.• Research and identify customer needs and growing trends, e.g., holiday experiences,destinations, accommodation types, value adding ancillaries.

• Continuously review and identify opportunities to improve client’s site conversion by collaborating with marketing, product, customer service and tech teams.• Pro-actively suggest relevant tactics to drive revenue by understanding client’s background and customers.• Handle in-house booking engines and related backends for respective clients. Track progress and timeline for feature development or issue resolution. • Act as first point of contact for all client, promptly respond to Client escalations and work cross-functionally with internal teams to ensure resolution.• Maintain and build strong relationship with client by regularly visit clients face to face or hold regular conference calls to understand client’s business needs.• Introduce new services and initiatives to clients which will help to achieve client's business objectives.• Research market trends and competitive landscape in order to generate new ideas for client.• Constantly monitor and report on overall client performance and take necessary actions should they be underperforming.• Research and suggest product changes to enhance customer interest and maximize sales.• Compared company products to competitors' products to assess market competition.

• Work closely with IT team for website engine and feature support.• Work closely with Project Manager in set up new client’s website.• Manage website content for client through CMS with basic coding skill.• Provide advices in terms of website design and user experience.• Work closely with clients to develop strategic marketing campaigns.

• Work closely with IT team for website engine and feature support.• Work closely with Project Manager in set up new client’s website.• Manage website content for client through CMS with basic coding skill.• Provide advices in terms of website design and user experience.• Work closely with clients to develop strategic marketing campaigns.

• Product sales.• Customer service.• Social media management.

• Develop, plan and implement brand tactical campaign for AAG Malaysia and AAG Taiwan on weekly basis.• Assist the marketing manager in executing top-line strategy.• Preparing report and provide marketing analysis.• Conducting media buy at various channel.• Deal with partner / vendor to expand marketing opportunities.• Social media management.• Event planning.

• Market research.• Data analysis.• Event support.

• Customer service.• Sales for tour package (B2C and B2B).• Tour logistic planning and scheduling.

Degree, Business Management - Major In Tourism Management

Activities and Societies: - Vice of General Affairs Unit for Pesta Tiong Hwa UMS - Protocol for Masquerade Dinner Night - Narrator.

Education record

Activities and Societies: Vice President of Student Representative Association (2009-2010) / President of Chinese Language Society (2008).