•Develop and implement a strategic marketing and communications plan•Manage all Social Media posts, tweets, images, blog entries, email newsletters, etc.•Develop brand guidelines for all marketing materials and activities.•Manage the development of all print collateral, brochures, product sheets, fact sheets, web content, newsletters, signage, ads and sales tools.

•Manage a $50 Million comprehensive campaign that will address both capital and annual support needs •Develop and maintain a prospect tracking system and portfolios for over 300 prospects.•Responsible for analysis and reporting of campaign progress and activity.•Organize and prepare volunteers and staff for campaign cultivation and solicitations.

•Evaluate the development department’s current online fundraising efforts and provide web recommendations and updates based on current industry wide trends and standards. •Coordinate between membership, marketing, IT and development departments to implement a strategic online communications plan.•Research and recommend potential online vendors.

•Direct a high-performance team of 7 fundraising professionals and administrators that continuously met or exceeded mutually agreed-upon expectations raising over $4 million in individual gifts annually. •Design and implement a strategic development communications plan for the departmental portfolio, including developing goals and objectives and identifying new areas for cultivation.•Develop, review, and monitor departmental operating budget to maintain accountability and ensure fiscal responsibility identifying new areas for expansion or cuts.•Maintain a direct portfolio of donors and prospects by working with lay leaders and staff to cultivate and maximize opportunities for building relationships; engaging and soliciting donors to increase dollars raised and expand the donor base.•Plan, budget, execute and evaluate direct mail, email marketing, telefundraising, and online fundraising campaigns.•Prepare quarterly reports on membership trends and analysis.•Initiate data systems to monitor donor participation at cultivation events, education programs, and site visits for over 7,000 members. •Oversee all administrative functions related to fundraising, membership, acknowledgments, online communications and the donor database.

•Scheduled and planned multicultural events bringing music, theater, art shows and folk art exhibitions to the center.•Raised annual membership by 20%.•Developed and supervised grant proposals and reports for corporations, foundations and government agencies. Awarded grants from the NEA, California Arts Council and Alliance for California Traditional Arts.•Recommended and researched potential new board members and donors.•Negotiated performer contracts and maintained budgets for each event.•Managed marketing and publicity for events.•Provided analysis and prepared financial reports for the Board of Directors.