A cutting-edge music marketplace platform that leverages the power of artificial intelligence to empower artists and revolutionize music discovery and synchronization licensing. Offering a comprehensive suite of advisory services, including marketing, content and business strategy development, to executive teams with the objective of achieving their strategic marketing objectives.

Freelance marketing and business strategist leveraging my expertise in business development, brand building, content strategy and social media to develop and execute creative marketing, partnership and business strategies. Working and collaborating on projects with non-profits, small businesses, startups like Tilt Five and Incantio and world-renowned brands like Adobe, Lenovo, HP, WWE, Audi, Buick (GM), Indycar, Tampa Bay Lightning, NABshow and recording artists Duran Duran.With a deep understanding of digital marketing channels, emerging technologies (AI, VR, AR), and both B2B and B2C marketing, crafting effective strategies across industries, audiences and fan bases.

Led strategic marketing and partnership initiatives for Tilt Five, a AR platform combining hardware, software, and games for an immersive tabletop experience. Previously consulted on marketing and strategy during Tilt Five's successful Kickstarter campaign, which raised over $1.7 million.

Product and team lead, spearheading marketing and partnerships for Mozilla Hubs, an open source social metaverse platform. Fostering close collaboration with Mozilla executives and cross-functional teams across a globally remote team. Secured strategic collaborations and PR opportunities with industry leaders like NASA, Major League Baseball, and recording artists Kruder & Dorfmeister and Saint Motel. Led successful product launches, crafted data-driven marketing campaigns, and implemented impactful PR initiatives, resulting in Mozilla Hubs garnering prestigious XR industry accolades, including "Best Collaboration Tool" from the Augmented World Expo and "Multi-User Experience of the Year" from the WebXR Awards.

Product Marketing Strategist and Communications Lead for Emerging Technologies. (Firefox Reality, WebXR, Mixed Reality, Mozilla Hubs)

Led product marketing strategy for rumii (a virtual reality collaboration platform) and day-to-day executive level operations for a distributed, globally remote team. Secured global partnerships, press features, event sponsorships, customer opportunities, and investment prospects across diverse industries through strategic business development initiatives. Partnered with industry leaders such as HTC Vive, Pico, and Full Sail University. Cultivated strong relationships with global resellers and customers in government, enterprise, and higher education, including Full Sail University, Ericsson, Booz Allen Hamilton, Harvard, and Parsons (The New School). Recognized for innovation with the "Most Innovative Enterprise Application" award by Greenlight Insights in 2019.

Marketing and business development for Virtual Reality conferencing software (rumii)

Led the development and implementation of a comprehensive pre-go to market product marketing strategy to position Parakeet as a leader in innovative music education. Collaborated with Grammy award-winning musicians to create exclusive learning content, signature instrument lines, and develop product knowledge. Leveraged the expertise of music industry executives to gain insights and build credibility within the market.

Directed marketing and product strategy for AI social media management platform, driving brand awareness and user engagement through targeted campaigns, press mentions and content creation. Built strong stakeholder relationships and implemented effective social media strategies. Influenced platform and machine learning development with deep social media expertise, providing UI/UX feedback for optimal user experience. Managed product development as Agile Project Manager and Chief Product Manager, collaborating with engineers to improve functionality. Worked directly with investors, technology partners and enterprise customers such as Twitter, Klout, Scuf Gaming, HP, WSDOT, MoPop Museum, Wargaming, SONY, 3D Realms, and Microsoft. Runner Up for Best AI Startup by The Global Annual Achievement Awards for Artificial Intelligence in 2016

Music Marketing Strategist with a demonstrated ability to craft engaging online campaigns that cultivate passionate fanbases for artists. Proven success in leading collaborative marketing initiatives across various stakeholders, including independent artists, record labels, and street teams. Adept at developing and executing integrated marketing strategies that leverage digital, experiential, and guerrilla tactics to achieve maximum impact. Extensive experience managing promotional teams for high-profile concert tours and festivals, such as Vans Warped Tour.

Leading social media and business development at Head of Lettuce Media, strategic initiatives drove client acquisition and agency growth. Proven ability to manage multiple client accounts and deliver targeted social media campaigns. Expertise extends to one-on-one coaching, empowering businesses like ZVRS to build strong online communities. Successfully managed social media campaigns for high-profile events like St. Pete Honda Grand Prix, TedXPoynter, Sunscreen Film Festival and The Nashville Connection. Adept at social media management tools and known for creating unique engagement initiatives, such as the first Deaf tweetup for ZVRS.

Championed Bruce's Yams brand identity and fostered a thriving online community through strategic social media campaigns. Conceptualized and executed a unique, passion-driven viral campaign that leveraged on-site product promotion at events, igniting brand enthusiasm and securing media coverage in Mashable.com. Masterminded a captivating word-of-mouth movement through strategic hashtag initiatives like #fakesxsw, effectively amplifying brand reach and engagement. Contributed compelling content to the national "yamright.com" campaign, further solidifying Bruce's Yams' position as a cultural phenomenon.

Led social media promotion for the inaugural Foursquare Day in 2010, successfully mobilizing over 250 cities worldwide to host 300 events within a one-month timeframe. Collaborated closely with sponsors like McDonald's and The Viper Room to leverage social media and organize location-based promotions for their venues. Secured international media coverage in prominent publications such as the St. Pete Times, LA Times, Fast Company, Mashable, PC World, TechCrunch, and Christian Science Monitor.Drove a 200% increase in Foursquare users, from 750,000 to 3 million, within two months. McDonald's experienced a 33% surge in Foursquare check-ins on Foursquare Day. Leveraged a robust social media network to attract major sponsors like McDonald's and orchestrate global social media campaigns.

On-the-ground promotional rep for Livenation.com events, utilizing locally targeted distribution of flyers and posters to maximize reach and engagement. Implemented creative online marketing strategies to generate excitement and drive attendance at Livenation.com events, ensuring impactful brand exposure.

Functioned as the Student Productions Coordinator within University of Tampa's Dining Services, fostering a collaborative partnership to develop targeted event promotion messaging that resonated with the campus community. Leveraged creative expertise to generate visually captivating advertisements and graphic design elements, effectively amplifying the reach and impact of dining service events.

Served as the sole coordinator for a comprehensive portfolio of volunteer-driven campus-wide events. Conceptualized, organized, and executed both volunteer recruitment initiatives and engaging themed events, fostering a dynamic environment for student involvement. Played a pivotal leadership role in spearheading student activities, ensuring their success. Developed impactful and visually compelling advertising materials that effectively promoted the volunteer organization and its initiatives.