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I have taken products I’ve managed, from launch and zero customers to ones that include client lists of many of the world's leading companies such as Vodafone, EY, Santander, Disney, FT, Lego and Shell. I was lucky enough to be one of only 200 people each year to be awarded the UK's prestigious Exceptional Talent in Digital Technology Visa that is designed to attract and retain the world's top digital talent.
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Head Of Product ManagementDotdigital Apr 2022 - PresentLondon Bridge, London, Gb -
Principal Product ManagerDotdigital Jul 2020 - Apr 2022London Bridge, London, Gb
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Senior Product ManagerDotdigital Jan 2019 - Jun 2020London Bridge, London, Gb
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Head Of Product (Dot Native)Avado Feb 2016 - Jan 2019London, Greater London, GbDot Native is a digital learning platform that trains some of the world’s best-known brands in digital transformation. Under my management, Dot Native has become AVADO’s fastest growing product with a revenue increase of nearly 800% in 2016.Key responsibilities:- Managing AVADO’s digital micro-learning platform, Dot Native, for all global markets, with a focus on EMEA, APAC and US- Ensuring students and corporate clients receive real outcomes from platform due to exceptional instructional/learning design, relevant content and a second-to-none user experience- Managing the development of the product based on agile principles, customer feedback/product iteration loops and micro-experiments - Managing continuous data collection (qualitative and quantitative) which is then fed back into product development- Managing the Dot Native team and budgetsKey achievements:- Increased revenue by more than 800% in 2016 (compared to 2015)- Increased completion rates to more than 75% (compared to industry average of just 22%)- Current NPS (customer satisfaction score) of 58 -
Product ManagerAvado Aug 2015 - Feb 2016London, Greater London, GbKey responsibilities:- Managing AVADO’s digital micro-learning platform, Dot Native, for all global markets, with a focus on EMEA and APAC- Managing the development of the product based on customer feedback/product iteration loop- Managing the Dot Native team - Working with IT to develop and streamline a agile development process- Managing content collaboration projects with major industry players (e.g. HubSpot, Rakuten, MediaMath)- Managing the production and curation of all content for AVADO’s platform Dot NativeKey achievements: - Led collaborative project with HubSpot that generated more than 4000 leads- Redeveloped Dot Native’s platform and gamification based on customer feedback/data, leading to much higher satisfaction rates and a significant reduction in complaints
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Digital Content ManagerAvado Feb 2015 - Aug 2015London, Greater London, GbKey responsibilities:- Producing and curating all content for AVADO’s platform, Dot Native- Developing and managing editorial calendar- Developing and maintaining content marketing strategy and plan- Ensuring all content is optimised - Searching out and arranging interviews and talking pieces with industry expertsKey achievements: - Led the development of all new Dot Native courses- Created automatic communications to provide customers with smoother onboarding and experience- Secured content partnership with HubSpot
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Digital Editorial ManagerDepartment Of Education And Training, Victoria, Australia Jul 2013 - Jan 2015Au- Increased site’s UVs by 20% in two years by shifting to analytics based content creation strategy - Led team of 11 staff to deliver new website’s editorial strategy/content under time and budget- Developed and implemented Digital Content PD course and personally trained over 500 staff to tailor content for digital audiences -
Digital WriterDepartment Of Education And Training, Victoria, Australia Mar 2011 - Jul 2013Au
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Communications ExecutiveDepartment Of Education And Training, Victoria, Australia Aug 2010 - Mar 2011Au
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Project OfficerDepartment Of Education And Training, Victoria, Australia Apr 2010 - Aug 2010Au
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Public Relations AssistantOxfam Australia Mar 2010 - Mar 2010West Melbourne, Victoria, Au -
JournalistBendigo Weekly Nov 2009 - Mar 2010
Amber Robertson Skills
Amber Robertson Education Details
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University Of MelbourneMarketing -
Monash UniversityJournalism/International Relations
Frequently Asked Questions about Amber Robertson
What company does Amber Robertson work for?
Amber Robertson works for Dotdigital
What is Amber Robertson's role at the current company?
Amber Robertson's current role is Head of Product Management at Dotdigital.
What is Amber Robertson's email address?
Amber Robertson's email address is am****@****ler.com
What is Amber Robertson's direct phone number?
Amber Robertson's direct phone number is +4420717*****
What schools did Amber Robertson attend?
Amber Robertson attended University Of Melbourne, Monash University.
What skills is Amber Robertson known for?
Amber Robertson has skills like Marketing Communications, Social Media, Web Content Management, Editing, Marketing, Web Content, Information Architecture, Social Media Marketing, User Experience, Stakeholder Management, Digital Strategy, Writing.
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