Amber Riley Email and Phone Number
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Innovative content creator and strategist with a passion for apparel and beauty. I have experience working with some of the largest retailers and brands in the world to develop omnichannel content and creator strategies, and spent several years working with management consultancies and creative agencies. Serving in both individual contributor and management roles taught me that the key to being a strong leader is servant leadership, which I strive to bring into every project and role I take on.When I'm not running Austin's Town Lake Trail with my Bernedoodle or exploring a new city, I'm immersing myself in the latest fashion trends. As a style fanatic, I've become fascinated by how the shopper journey has and continues to evolve. A strong omnichannel experience is no longer optional for retailers and brands to survive. Social has evened the playing field for smaller brands to compete with mass merchants and department stores. Living in Austin, we lean into shopping local. It's a mindset that I love about my city, and interestingly enough, one that has created challenges for even my largest clients. That's why the statement "content is king" is now more true than ever. It's also why my company, Bazaarvoice, has continued to invest in new ways for retailers and brands to reach and inspire their customers in a more personal and authentic way than ever before. Because we all want to feel connected to each other and to the people we're giving our hard earned money to... and we could all use a little more inspiration regardless of if we know exactly what style and size little black dress we need or not.
Bazaarvoice
View- Website:
- bazaarvoice.com
- Employees:
- 1134
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Manager, Social Client SuccessBazaarvoice Jul 2024 - PresentAustin, Texas, United States
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Team Lead, Social Commerce Strategy - EnterpriseBazaarvoice Oct 2022 - Jun 2024Austin, Texas, United States• Manage a team of four social commerce strategists focused on driving high renewal rates and mitigating churn in enterprise portfolio• Establish and infuse best-in-class account management practices within the global Social Commerce portfolio• Develop relationships with key stakeholders at client accounts and support team in account plans • Contribute to the development and improvement of product and business design based on client/market feedback • Define best-in-class content… Show more • Manage a team of four social commerce strategists focused on driving high renewal rates and mitigating churn in enterprise portfolio• Establish and infuse best-in-class account management practices within the global Social Commerce portfolio• Develop relationships with key stakeholders at client accounts and support team in account plans • Contribute to the development and improvement of product and business design based on client/market feedback • Define best-in-class content strategies for enterprise retailers and brands to fuel their social commerce programs, increasing revenue, conversion, time on site, average order value, engagement, and other key KPIs• Partner with influencer marketing team to incorporate content creators and influencers into Social Commerce program strategy Show less
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Lead Social Commerce PartnerBazaarvoice Jan 2022 - Oct 2022Austin, Texas, United States• Established best practices for full-funnel social commerce programs to support omni-channel experiences and boost revenue for enterprise brands and retailers in apparel, beauty and home • Created social commerce launch plan, roadmap and content generation strategy, inclusive of organic and influencer content for one of the largest US grocery retail chains • Collaborated across client's marketing, social, product, and ecommerce teams to deliver a consistent customer experience from… Show more • Established best practices for full-funnel social commerce programs to support omni-channel experiences and boost revenue for enterprise brands and retailers in apparel, beauty and home • Created social commerce launch plan, roadmap and content generation strategy, inclusive of organic and influencer content for one of the largest US grocery retail chains • Collaborated across client's marketing, social, product, and ecommerce teams to deliver a consistent customer experience from social to site and enhanced shoppable experiences across channels• Developed and implemented a white glove client service model and defined market positioning to successfully launch as a new SKU in market Show less
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Client Success Director - Enterprise RetailBazaarvoice Nov 2018 - Dec 2021Austin, Texas• Managed a portfolio of Bazaarvoice’s largest retail clients• Conducted ongoing discovery to better understand clients' needs and goals in order to provide the most relevant recommendations for generating and leveraging user-generated content• Advised clients on how to develop a comprehensive UGC strategy that combines best practices and a tailored approach to their shopper base• Measured program performance and present ROI analysis on sales impact to clients' executive… Show more • Managed a portfolio of Bazaarvoice’s largest retail clients• Conducted ongoing discovery to better understand clients' needs and goals in order to provide the most relevant recommendations for generating and leveraging user-generated content• Advised clients on how to develop a comprehensive UGC strategy that combines best practices and a tailored approach to their shopper base• Measured program performance and present ROI analysis on sales impact to clients' executive leadership• Identified upsell opportunities to expand footprint within a client’s organization Show less
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Contributing WriterRank & Style Jun 2017 - Apr 2019Austin, Texas AreaWeekly contributing writer of lists related to top fashion, beauty and home recommendations -
Senior Team Lead, Creative AgenciesGlg (Gerson Lehrman Group) Jan 2016 - Nov 2018Austin, Texas Area• Managed team of 10 toward quarterly sales goals and key KPIs for creative agency book of business exceeding $5M+ and comprised of 80+ accounts• Internal Communications lead for global business unit• Fostered new and existing client relationships to drive product adoption and identify opportunities to upsell resulting in consistent ~30-35% growth YoY and $300K+ new contract value in 2018• Created customized content for client and partner outreach campaigns to increase event… Show more • Managed team of 10 toward quarterly sales goals and key KPIs for creative agency book of business exceeding $5M+ and comprised of 80+ accounts• Internal Communications lead for global business unit• Fostered new and existing client relationships to drive product adoption and identify opportunities to upsell resulting in consistent ~30-35% growth YoY and $300K+ new contract value in 2018• Created customized content for client and partner outreach campaigns to increase event attendance, market new products and build brand awareness• Provided daily coaching and feedback to team members on product positioning, project management, community management and client servicing• Implemented weekly activity plans and influenced flawless execution via daily check ins, real-time feedback and strong working relationships• Partnered with sales team to create annual account plans and identify key partnership opportunitiesStrategic Initiatives:• Co-led creation and implementation of global internal communications strategy for business unit• Developed the company's first automated client feedback tool, leading efforts around functionality, design, logic, and testing. Worked with the CTO, strategy team, and senior leaders on global roll-out, including training, measurement, and adherence.• Selected as school lead to work with talent acquisition on candidate targeting and planning recruitment events Show less -
Senior Client Relations Manager, Professional Services FirmsGlg (Gerson Lehrman Group) Oct 2015 - Dec 2015Austin, Texas Area• Managed a team of three associates and five client accounts in the management consulting space• Leveraged existing client relationships to drive new business opportunities and partnered with sales to identify and develop client prospects by designing pitches through superior end markets knowledge• Negotiated rates with clients and consultants to maximize profit margins on custom and non-custom research projects
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Senior Research Associate, Professional Services FirmsGlg (Gerson Lehrman Group) Dec 2013 - Sep 2015Austin, Texas Area• Designed and executed customized client research projects in a fast-paced client servicing environment for commercial assessments, persona development and competitive benchmarking• Strategically sourced and recruited top global executives for client events & workshops• Developed partnerships between industry experts/influencers and creative agencies to gain expertise in areas spanning tech, media and telecom, consumer goods, retail, etc. • Cross-functional collaboration with… Show more • Designed and executed customized client research projects in a fast-paced client servicing environment for commercial assessments, persona development and competitive benchmarking• Strategically sourced and recruited top global executives for client events & workshops• Developed partnerships between industry experts/influencers and creative agencies to gain expertise in areas spanning tech, media and telecom, consumer goods, retail, etc. • Cross-functional collaboration with engagement teams, sales teams and product teams• Recognized as the top commercial contributor in Q1 2015 for Professional Services Firms business unit Show less
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Freelancer, Social Media - Fashion And Lifestyle BrandsGoodworks Public Relations (Gwpr) Aug 2014 - Jan 2015Austin, Texas Area• Styled merchandise for social media and marketing campaigns• Created photo and video content for Leighelena, an Austin-based accessories brand, Instagram -
Audience Development InternTexas Monthly Jan 2013 - May 2013Austin, Texas• Complied monthly consumer behavior reports• Analyzed customer activity trends from yearly data• Managed back issue fulfillment• Wrote responses to in-house customer inquiries• Monitored scheduling and accuracy of subscriber renewal notices -
Publicity InternGoodworks Public Relations (Gwpr) Jan 2013 - May 2013Austin, Texas• Managed and updated GWPR blog• Maintained and updated social media efforts for clientele• Designed press clips• Built media lists
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Staff WriterThe Odyssey Newspaper Jan 2012 - May 2012The University Of Texas• Wrote articles to be published biweekly• Submitted original photographs• Circulation of 5,200+
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Beauty InternLucky Magazine Aug 2010 - Dec 2010New York, New York• Managed and updated Beauty Blog• Pitched ideas for Beauty Blog• Organized and filed products• Prepared and sent products to photo shoots• Researched and fact checked stories• Communicated with companies and public relations representatives -
Public Relations & Communications InternWired Jan 2010 - May 2010New York, New York• Built coverage reports highlighting current events and WIRED events• Managed and updated media lists utilizing CisionPoint• Wrote press releases• Gathered news clips• Performed general administrative duties
Amber Riley Skills
Amber Riley Education Details
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Corporate Communication
Frequently Asked Questions about Amber Riley
What company does Amber Riley work for?
Amber Riley works for Bazaarvoice
What is Amber Riley's role at the current company?
Amber Riley's current role is Social Commerce, Content, and Creator Strategy.
What is Amber Riley's email address?
Amber Riley's email address is ar****@****oup.com
What is Amber Riley's direct phone number?
Amber Riley's direct phone number is +121288*****
What schools did Amber Riley attend?
Amber Riley attended The University Of Texas At Austin, New York University.
What are some of Amber Riley's interests?
Amber Riley has interest in Writing, Traveling, Social Media, Entertainment, Magazines.
What skills is Amber Riley known for?
Amber Riley has skills like Social Media, Blogging, Social Networking, Publicity, Research, Editing, Public Relations, Press Releases, Facebook, Microsoft Excel, Writing, Microsoft Word.
Who are Amber Riley's colleagues?
Amber Riley's colleagues are Ryan Keegan, Ahmed Bashir, Prakhar Gupta, Bharat R Nedungadi, Marion Pierre, Makenzie Cunningham, Karolina Nugaraitė.
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Amber Riley
Cincinnati, Oh4fisglobal.com, worldpay.com, vantiv.com, visa.com2 +443457XXXXXX
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4bioc.us, singota.com, indiana.edu, us.ajibio-pharma.com2 +121973XXXXX
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Amber Riley
Roip Solutions For Interoperability: Lmr, Pttoc, Sip | Mission Critical Comms | B2B, Reseller Partnerships And Distribution | Motorola Channel Partner Manager @VocalityCorpus Christi, Tx
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