-Responsible for P&L, top line and bottom-line of the e commerce business - Provide directions, inspirations and guidance for ecommerce to drives efficiency and productivity - Develop the business plan including the annual budget for Ecommerce to outline objectives, strategy, tactics and milestones.-Plans and executes strategies to increase sales as per budgetary expectations while controlling operational costs & Identifies trends and forecasts of yearly Budget.-Manage and provide advice in all ecommerce related IT technologies, platforms and emerging technologies/practices- Manage vendor relationships and act as a liaison between the IT department and outside vendors for development, maintenance of the website and optimization of system performance- Analyze and provide ecommerce and marketing industry trends, competitors, distribution channels and customer base,-Analyze and assess the effectiveness of all Ecommerce operations and make recommendations for improvements. Review Profit & Loss statements to measure profitability of business & communicate results regularly to management.- Analyze web usage trends and improve or add functionality to web store platform- Operational Excellence - Drives functions to achieve quality and on-time delivery metrics. Ensure commitments for functionality and innovation are delivered timely within the budget. - Work closely and coordinates with all stakeholders including Operations, Project Management, IT to develop appropriate processes and resource requirements to drive Ecommerce business results and achieve exponential growth. Collaborates support functional teams like Marketing, IT, Supply Chain & Logistics, Customer Care, Finance & Accounts to execute company initiatives.