Ambuj Soni Email and Phone Number

Launched and managing new Starbucks India experiential mobile app and m-site with features like in-store, takeaway, delivery, and subscription ordering - leading to an increase in online transactions by 600%, with 3m registered users, and 1m MAU.Introduced WhatsApp bot enabling end-to-end loyalty account management on WhatsApp - including loyalty registration, card transactions, reward management, and personalized nudges. First of its kind.Leveraging generative AI to build personalized content for over a million regular usersImplemented customer engagement platform (MoEngage) with enriched master data integrations through datalake, enabling omnichannel personalized campaigns with above-industry-average CTR.

Building new Starbucks India online food ordering app - to allow brand & menu discovery and omnichannel ordering while enabling personalized, phygital experiences.Lead digital strategy and product roadmap, identify new opportunities and drive app growth framework including - customer analytics, consumer research, UI/UX enhancements, new feature developmentAim to extend the in-store experience on all digital engagement channels.

Developing the new-age customer experiences for insurance products by reinventing the life-cycle and journey with the digital-first approach.Simplify insurance products for the customer and redefine product experience with the aim to increase revenue from digital channels and retain existing customers.

- Take complete ownership of digital platform from product design, development, and release. - Projects included - a robust community platform, mobile applications: for last-mile connect, various large scale web applications, talent management and assignment portal with auto-recommendation capability and an in-house build CRM system.

- Ownership of project execution and management with development teams and scrum execution.- Juggle with engineers, creative designers, and business-minded marketers for solutions.- Identify & introduce automation to eradicate bottlenecks in business operations.

The aim is to reduce overall cost & time on IT infrastructure, enabling managers to instantly deployed & publish their information on the real time basis and made operations much more efficiency. Designed an MVP of a generic web based solution for Model United Nations events by leveraging Agile methodology.

Developed a cross platform Housekeeping Mobile Application for hotel management system & services. It enables hotel manager to manage their rooms housekeeping, inspection staff & maintain their schedule according to the check in and check out of guests.

Developed Single Window Web Portal for G2E, G2B & G2C Services using: HTML, CSS, JSP/Servlet & My SQL