I’ve worked in design, strategy and business growth and development my entire career.
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Founding DesignerZoya Brand Design Mar 2021 - PresentHelped expedite growth for native mobile apps in the enterprise and start up space .Working closely with apps in fitness, mental health, and wellness.Identified areas for activation across the entire brand experience -
Design DirectorBreakthrough6 Mar 2024 - Nov 2024Helped Train our private LLM and created rubrics to measure the effectiveness and context of our models outputs. Resulting in increased retention by 33%Innovated in the application of FDA-approved Accelerated TMS and PRISM, crafting educational content that highlights the efficacy and potential of these treatments, resulting in a 79% and 67% remission rate for depression and PTSD.Designed presentations and brand identity to raise seed round of funding by researching the healthcare market, and tailored each pitch deck to the specific investor it was being presented to, resulting in a 3 million dollar investment helping the company launch in full capacity -
Product Designer, GrowthGrammarly Mar 2023 - Mar 2024Partnered with Product and Engineering teams at Grammarly, enhancing the signup process and user flow to boost conversion rates, which led to a significant 15% uplift in user retention through meticulous research, strategic roadmapping, and adopting bi-weekly agile iterations.Revamped a critical feature's design to align seamlessly with Grammarly's goal of delivering contextually appropriate writing suggestions, driving a notable increase of 10% in daily active users and a 12% surge in new user adoption, alongside a 2% rise in feature activation.* Spearheaded feature optimization at Grammarly, focusing on increasing user engagement and conversions; successfully escalated daily active user metrics by over 15% in one quarter by implementing targeted design experiments and fostering collaborative cross-team efforts.Crafted and implemented design frameworks and visual standards that align with Grammarly's dedication to personal and brand style authenticity, ensuring a cohesive product experience across all platforms used by customers, from web to mobile applications. -
Content DesignerTcs Interactive Mar 2020 - Nov 2022Spearheaded the user experience design for TCS BaNCS™, leading initiatives that transformed digital solutions in insurance and banking sectors, enhancing accessibility and performance which resulted in a 20% increase in client satisfaction and adoption rates.Led the design integration of AI-driven solutions across enterprise financial platforms, contributing significantly to the TCS Optumera™ and TCS Quartz projects by implementing user-centric design principles which improved transaction security and efficiency, ultimately boosting user engagement by over 25%.Developed and standardized cybersecurity user interfaces for TCS’ enterprise clients, focusing on creating intuitive and secure user experiences. This strategic enhancement improved user compliance with security protocols by 30% and reduced the risk of data breaches through more effective user-system interaction designs. -
User Experience DesignerMicrosoft Apr 2018 - Apr 2020worked in ux for the integration of AI capabilities into Microsoft 365, enhancing productivity tools with intelligent features, resulting in a 30% increase in user engagement across various applications in the suite.Collaborated with cross-functional teams to redesign the Microsoft Store online experience, improving navigation and user interface which increased customer satisfaction scores by 25% and boosted sales conversions by 15%.Implemented user-centered design methodologies to optimize the Windows 10 user experience for business clients, which enhanced system usability and accessibility, contributing to a 40% reduction in customer support queries related to system navigation.
Ally M. Education Details
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Business Administration And Management, General -
Human Factors And Artifical Intelligence -
Cognitive Psychology And Psycholinguistics
Frequently Asked Questions about Ally M.
What company does Ally M. work for?
Ally M. works for Zoya Brand Design
What is Ally M.'s role at the current company?
Ally M.'s current role is Multi disciplinary Designer | AI & Growth.
What schools did Ally M. attend?
Ally M. attended The Wharton School, Duke University, Wesleyan University.
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Ally Scheetz, M.Ed.
Assistant Director For Transition Initiatives In The Center For Academic AdvisingGreater Wilmington Area
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