Alex Medeiros

Alex Medeiros Email and Phone Number

CEO/COO/GM/Head of Sales | CPG | Food & Beverage, Home Care, Personal Care | I help CPG companies accelerate growth and step change profitability @ Opopop
Denver, Colorado, United States
Alex Medeiros's Location
New York, New York, United States, United States
Alex Medeiros's Contact Details
About Alex Medeiros

I’m a CPG executive with 16 years of experience in accelerating growth and step changing profitability for small and mid-sized brands as a CEO/COO/GM, and for large brands (within the Unilever portfolio) in a commercial capacity. A few highlights of my contributions while running brands like Sir Kensington's, The Laundress, Maille, Fat Snax and Unbun include: ✅Growth: scaled brands from $18M to $21M and $28M to $36M in sales ✅Profitability: Improved gross margin for a $35M business by 10 points, EBITDA for a $9M business by 30%, and extended cash runway by more than 6 months beyond forecast. ✅Innovation: commercialized a new food platform that achieved $50M sales in year 1 and another one that broke record as fastest time to market in the category to date; ✅Org development: co-founded a business unit inside Unilever, and completed a merger between two food companies cross border (US + Canada)I'm obsessed about delighting consumers and place a heavy focus on fundamentals like an amazing product, key brand attributes and positioning, and strong velocities to back all that up. Of course, none of that would be of use without the scrappy, passionate and highly accountable teams I love building.Demonstrated strengths:General management; Executive leadership; Managing change; P&L management; Corporate, sales & marketing strategy; Strategic Planning; Organizational design; Trade marketing/business development: Cross-functional leadership; Brand building & development; Innovation and product development; Sales and Account management; Supply chain planning; Trade & Pricing analytics; E-commerce; Personal Care; Food & Beverage

Alex Medeiros's Current Company Details
Opopop

Opopop

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CEO/COO/GM/Head of Sales | CPG | Food & Beverage, Home Care, Personal Care | I help CPG companies accelerate growth and step change profitability
Denver, Colorado, United States
Website:
opopop.com
Employees:
18
Alex Medeiros Work Experience Details
  • Opopop
    Opopop
    Denver, Colorado, United States
  • Loveat For You
    Co-Founder/President
    Loveat For You Jul 2023 - Present
  • Unbun Foods
    Chief Executive Officer, Unbun/Fat Snax
    Unbun Foods Nov 2022 - Jun 2023
    London, Ontario, Ca
    Since a successful M&A process with Fat Snax, I have been running a new combined company with over $10-15M in annual revenue. Under my leadership, the company is implementing a roadmap to accelerate sales and step change profitability
  • Unbun Foods
    Chief Executive Officer, Fat Snax (Merged With Unbun In 2022)
    Unbun Foods Dec 2021 - Jun 2023
    London, Ontario, Ca
    As CEO, I successfully navigated a 6-month cash crisis and improved EBITDA by 30% in 2022. I prioritized strategic operations improvements while working to secure funding partners.
  • Unilever
    General Manager, Greenhouse Foods
    Unilever Dec 2020 - Dec 2021
    Blackfriars, London, Gb
    Recognizing an opportunity for a better way to run smaller brands within the Unilever Foods portfolio, I co-founded a new business unit charged with scaling growth-stage brands like Sir Kensington's condiments and Maille mustard, which allowed for lighted processes and innovative thinking for the Unilever Foods division. Under my leadership, I created a culture of innovation, incorporating testing and validation to facilitate agility and risk mitigation.
  • Unilever
    Chief Operating Officer, Sir Kensington'S (Acquired By Unilever In 2017)
    Unilever Feb 2020 - Dec 2020
    Blackfriars, London, Gb
    (Unilever subsidiary): Despite significant disruptions due to COVID, I was able to build and implement a 3-year strategic plan roadmap and grew the company by 13%, with retail sales increasing 36%. I prioritized eCommerce and created systemic resilience by reducing operational issues and adjusting our supply chain planning approach.
  • Unilever
    Chief Operating Officer, The Laundress (Acquired By Unilever In 2019)
    Unilever Jul 2019 - Feb 2020
    Blackfriars, London, Gb
    (Unilever subsidiary): In this role, I focused on improving and optimizing global operations, daily operations, financial performance, recruiting and strategic planning. I reorganized a 29-person team and was able to increase our overall efficiency while improving underlying sales growth and reducing overhead.
  • Unilever
    Associate Director, Channel & Customer Development
    Unilever Apr 2018 - Jun 2019
    Blackfriars, London, Gb
    In addition to leading existing and new business development and trade marketing, I launched the brand’s largest innovation to the trade, delivering $50M in our first year.
  • Unilever
    Sr. Manager, Channel & Customer Development Manager
    Unilever Aug 2015 - Apr 2018
    Blackfriars, London, Gb
    I took the lead in developing our national business development, driving growth through trade strategy, budget management, and selling stories.
  • Unilever
    Sr. Customer Business Manager
    Unilever Jan 2014 - Jul 2015
    Blackfriars, London, Gb
  • Unilever
    Trade Marketing Manager
    Unilever Dec 2011 - Dec 2013
    Blackfriars, London, Gb
  • Unilever
    Brand Operations Manager
    Unilever Feb 2010 - Dec 2011
    Blackfriars, London, Gb
  • Unilever
    Supply Chain Planner
    Unilever Sep 2007 - Mar 2010
    Blackfriars, London, Gb
  • Motorola Mobility (A Lenovo Company)
    Logistics Network Design Specialist
    Motorola Mobility (A Lenovo Company) Feb 2007 - Aug 2007
    Chicago, Illinois, Us
  • Whirlpool Corporation
    Procurement Intern
    Whirlpool Corporation Jul 2006 - Sep 2006
    Benton Harbor, Michigan, Us
  • Abb
    Supply Management Intern
    Abb Mar 2006 - Jun 2006
    Zurich, Zh, Ch
  • Unilever
    Supply Chain Co-Op
    Unilever Jul 2005 - Dec 2005
    Blackfriars, London, Gb

Alex Medeiros Skills

User Experience Information Architecture User Centered Design Interaction Design Information Design Usability Testing User Research E Commerce User Interface Usability User Experience Design User Scenarios Persona Agile Methodologies User Interface Design Creative Direction Strategy Rapid Prototyping Mobile Applications Content Management Card Sorting

Alex Medeiros Education Details

  • Nyu Stern School Of Business
    Nyu Stern School Of Business
    Master Of Business Administration (Mba)
  • The Ohio State University
    The Ohio State University
    Marketing And Supply Chain Management

Frequently Asked Questions about Alex Medeiros

What company does Alex Medeiros work for?

Alex Medeiros works for Opopop

What is Alex Medeiros's role at the current company?

Alex Medeiros's current role is CEO/COO/GM/Head of Sales | CPG | Food & Beverage, Home Care, Personal Care | I help CPG companies accelerate growth and step change profitability.

What is Alex Medeiros's email address?

Alex Medeiros's email address is al****@****nax.com

What is Alex Medeiros's direct phone number?

Alex Medeiros's direct phone number is +140326*****

What schools did Alex Medeiros attend?

Alex Medeiros attended Nyu Stern School Of Business, The Ohio State University.

What are some of Alex Medeiros's interests?

Alex Medeiros has interest in Children, Environment, Science And Technology, Human Rights, Arts And Culture.

What skills is Alex Medeiros known for?

Alex Medeiros has skills like User Experience, Information Architecture, User Centered Design, Interaction Design, Information Design, Usability Testing, User Research, E Commerce, User Interface, Usability, User Experience Design, User Scenarios.

Who are Alex Medeiros's colleagues?

Alex Medeiros's colleagues are Mama Manikandan, Amy Kitt, Linda Te, Deva More, Mahdi Naseri, Puayul Rajyy, Aashik Ali.

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